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January 8, 2025 46 mins

Season 5: Episode 201
In this special episode of North American Ag Spotlight, we bring you an insightful panel discussion from FIRA USA 2024. Moderated by host Chrissy Wozniak, this engaging session delves into the evolving role of automation in the vegetable industry, featuring:

David De Paoli, Founder and Chairman of the Australia Group
Thomas Beach, Managing Director of Autonomous Agri Solutions (UK)
Jennifer Clarke, Executive Director of the California Leafy Greens Research Board

The panel explores how precision technology is enhancing crop health, pest management, and harvesting, while addressing the unique challenges in developing and adopting automation technologies. The discussion also highlights global perspectives on how farmers are overcoming barriers to implementation, the importance of collaboration among growers, researchers, and tech developers, and the potential for future advancements in automation.

Whether you’re a farmer, technologist, or ag enthusiast, this episode offers a front-row seat to the advancements shaping the vegetable industry worldwide.

Listen now to explore how automation is transforming agriculture, one innovation at a time!

Learn more about FIRA at https://fira-usa.com/ 
#agtech #farming #agriculture

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