January 1, 2025 • 35 mins
Get ready to be inspired by Jarrod Twiss, Vice President of Ranch Fence, as he takes us on an extraordinary journey from his rural ranch roots to becoming a trailblazer in the fencing industry. Raised in an environment where resourcefulness was second nature, Jarrod's upbringing taught him to tackle challenges head-on, setting the stage for his future success. Joined by his wife Courtney, Jarrod opens up about their shared journey from college sweethearts to managing multiple projects while raising a family, emphasizing the power of adaptability and commitment in both business and personal spheres.
Listeners will uncover invaluable strategies for business growth as Jarrod details how financial transparency and delegation of responsibilities can transform a company. Learn how implementing a leadership team and hiring a fractional CFO have enabled Ranch Fence to operate smoothly and achieve impressive milestones. Jared shares the significance of investing in young talent through high school programs, fostering financial literacy, and providing pathways for career advancement, contributing to the company's low turnover rate and enduring success.
Exploring themes of determination, ownership, and resilience, this episode draws inspiration from influential reads like "Extreme Ownership" by Jocko Willink and "The Ideal Team Player" by Patrick Lencioni. Jared and our lineup of inspiring guests discuss the excitement and intimidation that come with scaling a business, highlighting the importance of seizing opportunities and implementing new systems to sustain growth. With confidence and a shared commitment, the conversation promises insights and encouragement for anyone looking to push their business and personal aspirations to new heights.
Connect with Jarrod on:
www.ranchfenceinc.com
www.instagram.com/jarrodtwiss/
www.instagram.com/ranchfence/
Follow us:
www.instagram.com/allthingstwiss
www.instagram.com/askthegeneral
https://www.youtube.com/@nowpodcastforreal
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Episode Transcript
Available transcripts are automatically generated. Complete accuracy is not guaranteed.
Speaker 1 (00:00):
21.
I was 21 in that picture.
Jeremy put this thing, put thepicture up to the camera so we
can see 21-year-old Courtney.
It's on the desk.
Yeah, that's not a yacht.
I had a really cool belt on.
That was like a thing in theearly 2000s, old fashionista.
Welcome to episode 48 of NowMaking Moves in Real Estate.
(00:35):
Today's guest is Vice Presidentof Branched Fence, with over a
decade in fencing industry, adegree in agriculture business
from Cal State, chico, andcertifications in OSHA 30 and 10
.
He is dedicated to deliveringtop-quality fencing solutions.
His expertise in construction,commitment to safety and focus
(00:58):
on on-time, on-budget projectdelivery making a meter in the
field.
I've known this guy for areally long time.
I don't even we'll probably.
I don't hear it.
It's a little long time, yeah.
Speaker 2 (01:13):
High school junior high.
Speaker 1 (01:16):
Yeah, long time and we're on, you know.
Anyways, welcome, mr Twist, tothe podcast.
J-rod, otherwise known as J-Rodor Jared, my hubby, my bestie.
Besides this lady, this is mywork wife and this is my own
(01:36):
husband, Just kidding.
Speaker 2 (01:40):
I would work together as well.
Speaker 1 (01:42):
Thanks for joining us .
Tell us what's going on on yourside of the world, Well it's an
honor to be here.
Speaker 2 (01:48):
When Courtney proposed this, when we were
going up to Tania, she said hey,you want you on the podcast.
I go wow, I never reallythought about being on your
podcast.
I've listened to not all theepisodes but quite a few and you
guys have really come a longway.
So I mean I'm proud of you.
You guys get traction anddownloads and subscribes and
(02:13):
your banter's good.
Thank you, thank you.
Speaker 1 (02:17):
The thing is is that we want to talk about you
because our listeners, as youknow know, are real estate
agents but also entrepreneurs,and that this was so crazy about
jared I was just talking tolauren about and I was like do
you know that jared like livedin like like a structure like I
(02:42):
don't even know he had like barn.
Well, I didn't even call it abarn.
I'm like it was a structure,like I don't even know if he had
like a barn.
Well, I didn't even call it abarn.
I'm like it was a structure ofsome kind, but I don't even
think he had like water orelectricity.
I may or may not have any ofthat breadth, but it's what I
remember to my story.
So, from that to what you havegot today, it's significant,
it's really awesome.
(03:04):
But let's talk about how youmade that happen.
Speaker 2 (03:09):
Well, I don't want.
It is true I, my bedroom, wasin a barn, but it had a concrete
floor and steel building, Imean, and it is true we didn't
have power through the powerlines but we did have a
generator.
And I mean it wasn't because wewere, you know, dirt poor, we
(03:31):
just lived very rural on a ranchand I mean, let's just put it
this way, you didn't go to townfor milk Like you planned that
out the next day when you wentto school.
It was, you know, it was a goodlife.
It made me think, let's put itthat way.
It taught me how to beresourceful and think and hard
(03:54):
work and all that good stuff Ilove.
Can I tell the story, Court,about how you, the first time I
took you out there to that ranch?
Oh yeah, I was such a city girlso, according, I met at college
at chico state and, uh, we werecoming home to the ranch and
(04:15):
there's a part of part of it wasacross the street across the
road, I should say and there wasa water line that goes from one
side to the other and someone,someone ran over the water line
I've cut the hill to, anyways,the water was shooting all over
the road and flooding and, uh,we didn't have water to the
house and my parents weren'thome at the time.
They were coming home later.
(04:35):
We were just early and you know, like three o'clock in the
afternoon, and, uh, at thispoint they did have electricity.
They got powered, the powercame after I moved out and the
phone we didn't have a phoneeither, but anyway, so I'm, I'm
saying I got to get this thingfixed.
I shut the well off and do allthis stuff.
She goes.
Well, should we call a plumber?
(04:55):
And I go?
One is Friday afternoon, noplumbers are going to come out
here.
And two, if I were to call aplumber, my dad would lose his
mind.
So, yeah, I took the thing inthe shop, cleaned the part up.
It was just a, uh, you know,compression union and, uh, put
it all back together.
She was just oh dreamy over meafter that.
Speaker 1 (05:17):
that's really not I'm gonna marry this guy.
He knows how to do everything,everything.
Speaker 2 (05:24):
It really wasn't that impressive, but I guess coming
from suburbia it was.
Speaker 1 (05:32):
Yeah Well, I still feel that way about you.
I pretty much feel like you cando anything, which is why we've
had so many overlappingprojects all these years.
Speaker 2 (05:41):
We were on one this morning.
Speaker 1 (05:44):
That's true, we were over at our rental.
Speaker 2 (05:46):
Yeah, that's kind of what.
After that I went to collegeand then we what was our story?
We got out of college in 2003.
That's when the economy wasjust taking off.
So, yeah, we got a house andthen I started working here in
(06:07):
2005, just trying branded onfamily, the family business
branch.
That's right.
So it was the family started it, and then I'm the one that's
left, and now you know thiswasn't part of the master plan,
but it seemed to be working outum.
(06:27):
And then we had some kids andthen I thought, well, I guess I
better get good at this quick.
So this is going to be my job,at least for until I could sell
it or get out of it.
But then it ended up workingout really well and here we are
so, and you are now.
Speaker 1 (06:47):
I mean, you started with what did the makeup of
ranch fence look like, and whatdoes it look like now?
Speaker 2 (06:55):
Well, I mean, it started out, of course, with me
actually installing and tryingto do bids in the morning or at
night, do the banking on the wayto a job site, stuff like that,
but uh, and then we got a fewmore crews and a few more people
and you know, courtney, hisfather was a big uh, a big help
(07:16):
with business advice and uh, youknow, he kind of came in and
assessed what we were doing andgave me a lot of just kind of
guidance and a direction toscale this thing up and um, uh,
(07:37):
you know.
So now we have, uh, you know,we've done jobs where you know
are, famously, we've hadhelicopters fly the material in,
uh, you know, the top of bigsur and uh, looking overlooking
the pacific ocean to, you know,going down to military bases, uh
, with, you know, a lot ofclearance where they make
missiles or where they dotrainings, and I don't know what
(07:59):
else would be done well, I wasjust thinking about the scope,
like it was literally your dad,your brother.
Speaker 1 (08:06):
It was an old pickup truck.
It was for cat.
I think it's like a cast sidehustle to how many people now
are part of ranch met.
Speaker 2 (08:14):
Yeah, I mean, we had, we, when we started it was a
1966 chevy with a flatbed and,uh, my Toyota, two wheel drive,
and, uh, you know, and then webuilt up, we got, you know, now,
now we do a lot.
Now I'm I was just looking Ithink we have, uh, over 20
(08:35):
employees, you know, um, most ofthem are installers, and we
have, you know, a lot ofequipment and new trucks and big
excavators and, you know, likethe big ones that need semis to
haul them and stuff like that.
So, yeah, we've, we've grownquite a bit, you know.
I mean, you know, now we're inthe millions.
(08:57):
So it's a different, differentgame now and a lot of leadership
and structure, you know, ofcourse, and delegating it.
You know, all this stuff, likeyou hear, working on the
business and not in the business.
You know, my focus now has been, I guess my theme of this last
(09:18):
year and this next year is goingto be to remove myself from
most tasks and focus on what Iam good at and what I enjoy.
So that means hiring andincurring more overhead, I guess
, which we've always been thereally lean, mean machine, and
(09:42):
now we're just hitting thatceiling and bouncing off of it,
as our cfo says so we gotta getyou know, we just gotta get uh
out of our own way, if you will,and I'm glad to do it I think
what's crazy about everythingyou just said is I remember when
I came up with the theme of herlong wall.
(10:04):
What Now?
I remember.
I remember some of thecounseling he gave me.
I was like, yeah, all rightlady, I think I got it.
But yeah, you had some goodadvice.
Speaker 1 (10:15):
Well, our listeners probably don't realize.
So Jared and I have worked inthe same building for years, so
he was growing ranch fence, Iwas growing, twist, real reality
, the lending and the hotel came.
Later, michelle and I startedworking together in our mobile
home on the fence yard of thekitchen table, the kitchen table
(10:36):
with old, used computers thatdidn't even have wifi.
We had that little plugin.
Then we decided, well, we'llmove into the office with Jared,
which our office was, aconverted shipping container on
Bents Yard and we were justpicking up desks for Sharon,
who's your right-hand gal,michelle and I from your SBCA,
(10:58):
which is like our what do youlike?
Where you go?
Get Like Goodwill, goodwill,like a Goodwill, and we're all
working together and it was that.
But that version of jaredcompared to the version of jared
, now, oh man.
So what I'm trying to get at isa question of like you looking
(11:20):
inward, because there wassomething like there was this
evolution of Mr Twist, like Ifeel like when I was first
around you it was like I'm the,I'm the guy, I'm the ranch fence
guy, very generous and stillgenerous and giving back to the
community and all the things,but that's another topic.
And now you're like this dudethat's like embrace all the
(11:44):
things, like you like embraceTrello.
You've got a fraction CFO,you've got.
Like you know, like, you'relike just you know, like I was
just saying it was just the ball, like what happened.
Speaker 2 (12:04):
I think a few things.
I mean, we don't have an exitstrategy now and at some point
I'm going to exit, whether we,you know, whether I die or sell
or something right, I'm notgoing to do this forever.
And once I realized that, youknow, maybe sometimes you're
able to step back and thinkright, think in the silence and
(12:26):
get some clarity.
And so one of the biggestthings the epiphany I had was
the business is going to beworth triple if it doesn't need
me other than just other thanjust some guidance or pointing.
You know the ship in the rightdirection every few weeks.
(12:49):
Um, I remember I was at a fenceconvention in Las Vegas, um and
uh, just going into the classesthat they, they host there, and
I came out and one of the guyswas saying or the speaker that
was having the talk, I think hesaid you know, his business is
to get businesses ready to selland then he gets a percentage of
(13:11):
it.
Well, he got one of thebusinesses ready to sell, you
know, cleaned it up and gotprocesses in place and some EOS,
and the owner said you knowwhat?
This business is so fun now andso profitable and so easy.
I don't think I'm going to sellit and the guy was complaining
you know he's not eating his cutnow and I thought, yeah, let's
(13:32):
get the business to that stagenow and not sell and not or exit
or whatever.
I have absolutely no plans tosell or to exit, but, yeah, I
want to get this thing elevatedso that I can you know, come in
and have coffee and causetrouble and give guidance, you
know, and not be the guy all thetime.
(13:55):
So I don't know exactly what thetransformation was for it, but
maybe just the uh and maybe it's, you know, just a natural
progression of uh, you know,fulfilling this stage and then
now you're to the next stage,you know, and everyone's at a
different pace.
For that right, as you know,some people just right out of
(14:17):
the gate I mean our, our growthhas been very slow and steady
but very, very firm.
And I'm sure you guys hadtalked about Courtney's and my
story of, you know, having tostart over, and grateful we did
because it got some foundationin our, I guess our processes.
(14:45):
But it has hindered us a littlebit because we've been more
cautious than bullish.
Speaker 1 (14:50):
So so what would you say?
I know I mean, basically I hearyou saying like you recognize
that you needed to kind of getout of your own way at some
capacity, at some point growingin order for this thing to get
in such a bitching scene.
You do, it's a mouthful.
What do you think is the numberone thing or the most important
(15:15):
thing that you've implementedto help me get through that
change in Ray Wilder's?
Speaker 2 (15:23):
life.
Well, this last few years, well, since we hired our fractional
CFO, he's been also a coach, anda daily coach.
You know, I make sure I have astand-up with him every morning,
you know, on the phone, andhe's kind of just and also one
(15:46):
of the freeing moments and I'veheard other people discuss this,
you know, in all the self-helpbooks that we, you know,
motivation and business booksthat we listen to and read, I
don't know where the heck it was, but it was about transparency,
financial transparency.
And once I did that with ourleadership team, you know, our,
(16:07):
our circle of trust, that was abig moment Because at first I
was looking at their faces going, you know, are they going to be
okay with it?
You know, seeing this kind ofmoney floating around.
But then once we, you know they,got educated and they saw that
no, no, no, that's pre-tax.
And then we got to haveretained earnings and then, sure
, I make a pretty good living,but it's not near as much as,
(16:31):
you know, one would think bylooking at the, you know, net
income.
And so once we were able toopen that up and then I was able
to, you know, delegate to ourproject manager and our office
manager to start handling someof those financial decisions,
you know, whether it beinvoicing or bidding or you know
and actually putting togethersome sort of, you know, rev
(16:54):
share and stuff like that.
It was able to let us growquite a bit more.
I mean as a matter of fact.
I mean this year we're, youknow, up a whole bunch than last
year and you know, supposedly25 is even going to be bigger
and better.
So, yeah, that's awesome.
Speaker 1 (17:12):
Yeah, that's awesome.
Yeah, it's good.
It's been fun to see the growthfor for all of you guys.
You know you have such a lowturnover with your routine as
well, which is pretty uhabnormal in the construction
industry and quickly that you'vebeen able to retain.
You have this program with highschool boys and FFA and welding
(17:36):
program from the high school.
They can work for you as a highschooler and you and all the
stuff around the yard working onour projects, our investments.
Yeah, then growing and gettingon the fence line to then
becoming foreman, to now be onyour leadership team, it's
pretty amazing Well it's easy,right?
Speaker 2 (17:58):
Well, not easy.
Simple, but not easy.
It is nice, though, a littleadded benefit of having the real
estate side.
You know I'm able to coach someof these young boys up, or
young men, and coach them up andget them going, and then get
them on some of these young boysup, or young men, and coach
them up and get them going, andthen get them on some of these
high-paying construction jobs,you know, which they love to
(18:22):
brag that they're making morethan the teacher that used to
nag at them.
And then you know we teach them.
You know the Ramseyfundamentals, and then you guys
come in and get in my house.
Yeah, and it's pretty good thatis a great wording.
Speaker 1 (18:38):
We just had two of them close in the last few weeks
.
They're yum.
Some of them are not even 21.
I was trying to think of howmany yes, maybe not 10.
So far, but quite a few under24 that have been able to buy
(18:58):
homes in this climate, which isbecause of you guiding them from
such a young age on how to.
Speaker 2 (19:03):
And, by the way, courtney, I tell you this, but
with all the holidays and Gageis working in the shop helping
out you know those guys and hehad a really, really big smile
on his face and he took me asideand goes.
Did you hear I got a house?
I go.
Oh, yeah, I've been hearingabout it and so he's just really
(19:23):
, really happy.
Yeah, it's just, it's fun tosee him, you know.
I mean he's 20 years old, youknow, bearing the out of high
school.
Speaker 1 (19:32):
It's amazing.
We've got another one wherewe're getting ready to help that
has a goal of saving a hundredthousand dollars and he is young
, very, very young, and he'sgoing to do it and it's a
phenomenal.
It's pretty phenomenal.
I remember when he's like I'mbeing the trash on right there
Dallas.
Speaker 2 (19:52):
Yeah, but he also brings his lunch.
I look out there I see who'sgoing to the gas station to get
last-minute food and who'sbringing leftovers.
Speaker 1 (20:07):
Well, one thing I want to touch on, if you guys
are okay with it, because Ithink part of Jared's secret
sauce it's another thing thatcould seem easy but is not is
just your crazy, crazy tenacity.
You two actually have a supportof you.
Neither one of you will take nofor an answer, like not, like I
(20:27):
don't say that lightly, youknow don't take no for an answer
.
No, like legit.
People say you guys can sellice to an Eskimo's.
Both of you, jared and chill, Ifeel like have that in common.
But, jared, I mean, there's somany situations over the years
where you're just like no, we'redoing it, we're moving forward,
and I think that's somethingthat translates in all
(20:49):
industries.
And how do you do it?
How would realtors mirror whatyou've done to be successful?
Speaker 2 (21:00):
Um, I would, you know , and maybe it's, uh, my temp I
don't know, this is not reallynecessarily intentional, but
maybe it's my temper, or maybeit's my necessarily intentional,
but maybe it's my temper ormaybe it's my, um, just uh, lack
of patience, for, you know,maybe it's even a downfall, but
maybe it's a lack of patiencefor, um, incompetency.
(21:24):
But I always, when I get on thephone and order or try to get
something, and I, um, and I'mwith them and I tell, I tell
them, and someone says, well, Idon't know if we have it in
stock and I don't know if youknow we, this can be done.
I go, hey, look, lady, there'sa thousand stinking reasons why
(21:45):
this isn't going to work.
Let's find the three.
That is going to work and thenlet's focus on those three.
Can we do that?
And then, and then she thinksI'm a jerk.
But then we get her boss andthen we go around.
I go, okay, can we focus onthese three things and none of
that other crap?
And, uh, you know, so that'sone thing I do.
(22:06):
And even I tell those youngboys that even you know, when
we're on the tractor and we'relike, well, this tractor we
don't have, you know thetractor's only at a quarter tank
.
Okay, well, let's use up thatquarter tank and in the meantime
we'll start solving thisproblem.
But let's focus on what we cando, right?
I think a lot of that came fromgrowing up that way.
(22:27):
My dad would you know.
Like, let's just take a stepforward.
I may not have the whole thingfigured out, but we're going to
go this direction and then, whenwe go this direction just like
the rental we're on right now,right, there's a million things
we could have tore the placedown.
Speaker 1 (22:45):
But some of our contractor friends were saying
they see our vision now.
Speaker 2 (22:51):
Yeah yeah, we cleaned it up and did a bunch budget
demo and you know brushing andstuff like that.
But I don't have all theanswers and we don't have all
the funding for that projectbudgeted quite yet.
But we do have this much and wehave this ability and we have
this tool.
So let's implement those, movethe project forward and then
(23:11):
open it up and it'll start totake shape and then we'll make
more decisions.
That's I don't know.
I don't know if you want me togo like deep into like Jocko and
all that stuff, but you knowit's just um, it's also rank,
what you feed.
You know everyone says you.
You know you are the top fiveand the proximity principle.
(23:31):
My dad used to say if you liewith dogs, you get fleas and the
reverse is the same.
So that's the same thing.
Just be around those type ofpeople.
Speaker 1 (23:42):
Well, you bring up Jocko and I definitely think you
have.
You and many on your team havedemonstrated the extreme
ownership that he always talksabout.
I met you and I got to meet himat an entre leadership summit,
which was awesome, especiallyfor your team to see him in the
first set.
I don't know.
(24:03):
I think that's part of it.
I liked the way you phrased it,where you just focused in on
you.
Let go of all noise.
Maybe that's really it.
Just let go of the noiseWhere's really it.
Let go of the noise.
Speaker 2 (24:14):
And this is first a few little things that we can't
do unless it's on that yes, andand here's the the reality of it
too I need to take that sameadvice when it comes to business
and focusing in on in theoffice.
I'm not as good at that.
Um, you know, I love to beoutside with those guys, I love
(24:35):
to do that type of constructionand I love to negotiate, figure
it out, but when it comes downto the diligent stuff, I'm like,
oh well, you know the logindoesn't work.
I ought to hack with it.
Speaker 1 (24:46):
I'll go back outside so you know about logins not
working, the oh the tech side ofit, oh my gosh tech side of it,
oh my god I have a three-timerule, if it.
Speaker 2 (25:00):
If it doesn't work in three times, then all right.
Well, it's not that important,let it go.
Someone else can zoom, someoneelse can figure it out.
I'm not, I'm not gonna ruin mywhole day.
I like that.
I like that.
Uh, I did want to say a littlehack to the listeners.
If there is people working with, you know, blue collar folks, a
lot of blue collar folks don'tlike reading, they don't like
(25:25):
listening to those books.
A lot of it goes over them orthrough them, or they don't
retain it Right.
Well, two of them that I'vebeen able to really uh get our
team, or, you know, ourinstallers, to listen to and to
resonate with, is the, uh, thejaco, extreme ownership, because
(25:46):
it's a great one about tellingstories and that the principle.
And then uh, uh and a veryinteresting story about ramadi
and iraq.
And then the other one that'seasy to listen to as well and
it's a little bit silly storybut is, uh, you guys know which
one I'm getting at is, uh,hungry, humble, smart with by
patrick leccione.
(26:07):
So, you know, get those two.
Those are the easy reads oreasy listens.
And you know, versus SimonSinek you know that guy, he's
tough to take in.
Speaker 1 (26:23):
They're not an active in the right yeah, so so what's
what's on the the horizon forranch fence in 2025?
Like like they put up listeningto this a year from what do you
think?
Spamance of change moreaccomplished in a month?
(26:46):
Tough question.
Speaker 2 (26:48):
Yeah, yeah, um yeah, where I will you know um that is
like that is the 100 how youresponded.
Speaker 1 (27:06):
responded when I told you your thing was a bunch of
shit, like 10 years ago.
Remember Exactly the responseyou were like and what was a
bunch of shit 10 years ago,pretty close.
Speaker 2 (27:20):
Yeah, our first million dollar project where I
had to negotiate project where Ihave the girl.
Yeah, the shell brought her, uh, her uh, pharmaceutical sales
background in and tried to tellme how to do it.
How to do it, and I was like Ithink I got this.
And she's like no, no, no, no,here's how you're gonna do this.
We talked about burying and allthat stuff.
(27:42):
Yeah, you came in this office.
I should turn the camera aroundit.
But you came in, you shut thedoor and I was like what's up, I
need to talk to you about this.
I go I think I have it.
I built this place, we'repretty good.
She goes no, you, this isserious.
You need to mirror, you need totalk to him and you need to
tell why this is going to workor what.
This won't work.
And it worked right.
(28:03):
Remember, I called you actuallythink?
Speaker 1 (28:07):
I think I said this is shinnit and you need to start
over and and, and your responsewas exactly that.
You were all oh, and then yougo ahead and killed it, got your
guys first million dollar job,so you got to kill this question
whether I wanted to go withthis financially, or tangible
(28:28):
things or with the office.
Speaker 2 (28:31):
Yeah well, 25 is supposed to be big.
Right, according to a lot ofthe economic reports and they
were saying this, you know,before the trump thing and all
that they've been saying 25 isgoing to be really, really big.
And and so what do you do withyour money to plan for that?
Do you uh, you know pre-buymaterial when it's inexpensive?
Do you hire a talent and help?
(28:52):
Uh, do you invest in equipmentand machinery and efficiencies?
So we've done a few of thosethings.
Um, I haven't bought a lot ofmaterial quite yet, uh, just
because our jobs are gettingmore specialty and I don't know
exactly what we're going to need.
But we have upgraded a lot ofour equipment.
We got a truck, uh, being builtright now and I plan on getting
(29:15):
another one here soon.
Um, but I think the big thingis going.
I would like to get anothertruck, another foreman, which
that's a tough spot to fill.
We need to get a projectengineer, slash estimator and
then also, I think I want tofocus in on getting a project
(29:36):
manager, moving that guy outinto the superintendent role.
So you know, we can get in thefield and keep our quality up.
So you know, there's just somekey roles that I'm focusing in
on.
Uh, the project engineer, takea lot of weight off of me.
The project manager would freeup our you know, our uh, the guy
(29:57):
with the most knowledge in thefield so he can actually do
superintendent stuff and uh, Imean we've made a lot of big
strides.
I think, as far as equipmentgoes, we're pretty good shape.
I might buy a truck.
Speaker 1 (30:10):
I hate saying that in front of Courtney, but Well, we
bought like five this year,four or five, yeah, I know More,
more equipment.
What about?
For me, yeah what about For me,yeah, like, what about what's
(30:31):
Jared going to be doing in ayear?
Speaker 2 (30:34):
I'd like to I don't want to tell my.
I don't want to tell my wife.
Speaker 1 (30:42):
I know what I was going to say for him and I know
he won't want me to say it.
I was going to say he'll befloating in our pool.
We're getting a pool in 2025.
It's documented.
Everyone that listens to thisneeds to reach out to Jared and
say Courtney needs a pool.
Yeah, yeah, yeah.
Send pool designs on Facebook,jared.
(31:03):
In fact, that is your social,so everyone can know where to
find you.
Speaker 2 (31:06):
I don't know if you guys would know Grinchpins,
Grinchpins Inc.
Speaker 1 (31:19):
I do know that every time we go to get ready for it,
we buy another building orproperty.
Keep buying rentals.
And I want pool, I want therentals and a pool.
Speaker 2 (31:27):
We have equipment.
I told you I'd build the padfor the pool, anna pool, what we
have equipment.
I told you I'd build the padfor the pool and then we'll see
what happens.
And if we don't get it, we'llget the Costco thing to go back
on top.
Speaker 1 (31:35):
Absolutely not happening.
Not happening.
Speaker 2 (31:40):
Damn pool.
It's going to be the death ofme.
Speaker 1 (31:42):
And we'll just get it over with.
And you just only have a fewmore years and those girls are
going to be gone, so you got toenjoy that sadly.
Anyways, okay, a pull equipment.
Jared's going to be gettingsome people to help him so he
can go do things that he wantsto go do.
Speaker 2 (31:58):
Yeah, I think that's what we're going to do and then,
you know, kind of elevate, somepeople get some more systems.
We really got to focus on oursystem so we could scale.
You know, we're, we're.
Uh, I got a lot of travel.
I'm going to go to a couple offence conventions, a dove hunt,
(32:20):
um going to another outdoorliving coaching session actually
next week.
Yeah, I got I'm looking at thecalendar, that's what I'm
looking at up there.
So we got, you know, quite afew trips planned for.
That's gonna it's gonna be abig travel year so okay.
Speaker 1 (32:42):
So where did people find you?
Because you might actually getsome business out of this
podcast too.
Like what if there are somepeople that have some big, sick
big, because you, and that'sprobably cute, famous ladies.
Speaker 2 (32:58):
Uh, with all the followers, to tell you the truth
, I, you, you guys, would knowwhere to follow me more.
I don't have a follow.
Speaker 1 (33:05):
Just give your cell phone, okay.
Speaker 2 (33:09):
I don't.
Speaker 1 (33:11):
He's on Instagram and Facebook.
You can either look him up nearJared Twiss J-A-R-R-O-D Twiss
or Ranch Fence Both of thoseways.
Speaker 2 (33:22):
Yeah, our website is ranchfenceinccom right, so if
you.
Speaker 1 (33:28):
Google that he's looking at his computer to
confirm his website.
Speaker 2 (33:35):
I was wondering what's happening.
Speaker 1 (33:38):
Well, thank you, jared, for joining us.
It's been such a pleasure to bepart of your journey and
watching you.
I think that at the end of theday, you and I just don't miss
Savage up bringing it here andNariposa, you know where.
You just gotta like make ithappen or it won't happen.
Speaker 2 (33:55):
So yeah, I, you know.
And how about you, ladies?
I mean, you guys are the onesthat are really killing it and
went a different path and hadthe struggles and this and that,
and then now it's just on fire.
Speaker 1 (34:11):
Well, I have to say we're all wanting to scale.
This year, let's do it.
Speaker 2 (34:17):
Yeah, yeah, that's one a little secretly, a little
intimidating for me is that forthe, you know the over over the
last decade, more than a decade,every year has been bigger and
better, some years barely.
But you know some years, youknow 30, 40, 50 growth and, uh,
(34:42):
this has been one of the biggestyears, I think, maybe the
biggest year over year growth.
Some stuff is still coming intoday and tomorrow to like
finalize and I'm going oh geez,gotta beat this next year.
We definitely we're not goingto be able to do it the way
we've been doing it.
(35:03):
We got to get the systems inplace to scale this because it's
it's been hard, it's been a lotof work on a lot of people.
Speaker 1 (35:09):
So yeah, no doubt you'll, you'll, you'll do it so,
and we'll do it.
We just gotta all right, allright well, thank you, ladies,
and uh, yeah, thank you, hon.
Thanks for coming on.
Yeah, we'll see you.
21.
I was 21 in that picture.
Jeremy put this thing, put thepicture up to the camera so we
can see 21-year-old Courtney.
It's on the desk.
Yeah, that's not a yacht.
I had a really cool belt on.
That was like a thing in theearly 2000s, old fashionista.
Welcome to episode 48 of NowMaking Moves in Real Estate.
(00:35):
Today's guest is Vice Presidentof Branched Fence, with over a
decade in fencing industry, adegree in agriculture business
from Cal State, chico, andcertifications in OSHA 30 and 10
.
He is dedicated to deliveringtop-quality fencing solutions.
His expertise in construction,commitment to safety and focus
(00:58):
on on-time, on-budget projectdelivery making a meter in the
field.
I've known this guy for areally long time.
I don't even we'll probably.
I don't hear it.
It's a little long time, yeah.
Speaker 2 (01:13):
High school junior high.
Speaker 1 (01:16):
Yeah, long time and we're on, you know.
Anyways, welcome, mr Twist, tothe podcast.
J-rod, otherwise known as J-Rodor Jared, my hubby, my bestie.
Besides this lady, this is mywork wife and this is my own
(01:36):
husband, Just kidding.
Speaker 2 (01:40):
I would work together as well.
Speaker 1 (01:42):
Thanks for joining us .
Tell us what's going on on yourside of the world, Well it's an
honor to be here.
Speaker 2 (01:48):
When Courtney proposed this, when we were
going up to Tania, she said hey,you want you on the podcast.
I go wow, I never reallythought about being on your
podcast.
I've listened to not all theepisodes but quite a few and you
guys have really come a longway.
So I mean I'm proud of you.
You guys get traction anddownloads and subscribes and
(02:13):
your banter's good.
Thank you, thank you.
Speaker 1 (02:17):
The thing is is that we want to talk about you
because our listeners, as youknow know, are real estate
agents but also entrepreneurs,and that this was so crazy about
jared I was just talking tolauren about and I was like do
you know that jared like livedin like like a structure like I
(02:42):
don't even know he had like barn.
Well, I didn't even call it abarn.
I'm like it was a structure,like I don't even know if he had
like a barn.
Well, I didn't even call it abarn.
I'm like it was a structure ofsome kind, but I don't even
think he had like water orelectricity.
I may or may not have any ofthat breadth, but it's what I
remember to my story.
So, from that to what you havegot today, it's significant,
it's really awesome.
(03:04):
But let's talk about how youmade that happen.
Speaker 2 (03:09):
Well, I don't want.
It is true I, my bedroom, wasin a barn, but it had a concrete
floor and steel building, Imean, and it is true we didn't
have power through the powerlines but we did have a
generator.
And I mean it wasn't because wewere, you know, dirt poor, we
(03:31):
just lived very rural on a ranchand I mean, let's just put it
this way, you didn't go to townfor milk Like you planned that
out the next day when you wentto school.
It was, you know, it was a goodlife.
It made me think, let's put itthat way.
It taught me how to beresourceful and think and hard
(03:54):
work and all that good stuff Ilove.
Can I tell the story, Court,about how you, the first time I
took you out there to that ranch?
Oh yeah, I was such a city girlso, according, I met at college
at chico state and, uh, we werecoming home to the ranch and
(04:15):
there's a part of part of it wasacross the street across the
road, I should say and there wasa water line that goes from one
side to the other and someone,someone ran over the water line
I've cut the hill to, anyways,the water was shooting all over
the road and flooding and, uh,we didn't have water to the
house and my parents weren'thome at the time.
They were coming home later.
(04:35):
We were just early and you know, like three o'clock in the
afternoon, and, uh, at thispoint they did have electricity.
They got powered, the powercame after I moved out and the
phone we didn't have a phoneeither, but anyway, so I'm, I'm
saying I got to get this thingfixed.
I shut the well off and do allthis stuff.
She goes.
Well, should we call a plumber?
(04:55):
And I go?
One is Friday afternoon, noplumbers are going to come out
here.
And two, if I were to call aplumber, my dad would lose his
mind.
So, yeah, I took the thing inthe shop, cleaned the part up.
It was just a, uh, you know,compression union and, uh, put
it all back together.
She was just oh dreamy over meafter that.
Speaker 1 (05:17):
that's really not I'm gonna marry this guy.
He knows how to do everything,everything.
Speaker 2 (05:24):
It really wasn't that impressive, but I guess coming
from suburbia it was.
Speaker 1 (05:32):
Yeah Well, I still feel that way about you.
I pretty much feel like you cando anything, which is why we've
had so many overlappingprojects all these years.
Speaker 2 (05:41):
We were on one this morning.
Speaker 1 (05:44):
That's true, we were over at our rental.
Speaker 2 (05:46):
Yeah, that's kind of what.
After that I went to collegeand then we what was our story?
We got out of college in 2003.
That's when the economy wasjust taking off.
So, yeah, we got a house andthen I started working here in
(06:07):
2005, just trying branded onfamily, the family business
branch.
That's right.
So it was the family started it, and then I'm the one that's
left, and now you know thiswasn't part of the master plan,
but it seemed to be working outum.
(06:27):
And then we had some kids andthen I thought, well, I guess I
better get good at this quick.
So this is going to be my job,at least for until I could sell
it or get out of it.
But then it ended up workingout really well and here we are
so, and you are now.
Speaker 1 (06:47):
I mean, you started with what did the makeup of
ranch fence look like, and whatdoes it look like now?
Speaker 2 (06:55):
Well, I mean, it started out, of course, with me
actually installing and tryingto do bids in the morning or at
night, do the banking on the wayto a job site, stuff like that,
but uh, and then we got a fewmore crews and a few more people
and you know, courtney, hisfather was a big uh, a big help
(07:16):
with business advice and uh, youknow, he kind of came in and
assessed what we were doing andgave me a lot of just kind of
guidance and a direction toscale this thing up and um, uh,
(07:37):
you know.
So now we have, uh, you know,we've done jobs where you know
are, famously, we've hadhelicopters fly the material in,
uh, you know, the top of bigsur and uh, looking overlooking
the pacific ocean to, you know,going down to military bases, uh
, with, you know, a lot ofclearance where they make
missiles or where they dotrainings, and I don't know what
(07:59):
else would be done well, I wasjust thinking about the scope,
like it was literally your dad,your brother.
Speaker 1 (08:06):
It was an old pickup truck.
It was for cat.
I think it's like a cast sidehustle to how many people now
are part of ranch met.
Speaker 2 (08:14):
Yeah, I mean, we had, we, when we started it was a
1966 chevy with a flatbed and,uh, my Toyota, two wheel drive,
and, uh, you know, and then webuilt up, we got, you know, now,
now we do a lot.
Now I'm I was just looking Ithink we have, uh, over 20
(08:35):
employees, you know, um, most ofthem are installers, and we
have, you know, a lot ofequipment and new trucks and big
excavators and, you know, likethe big ones that need semis to
haul them and stuff like that.
So, yeah, we've, we've grownquite a bit, you know.
I mean, you know, now we're inthe millions.
(08:57):
So it's a different, differentgame now and a lot of leadership
and structure, you know, ofcourse, and delegating it.
You know, all this stuff, likeyou hear, working on the
business and not in the business.
You know, my focus now has been, I guess my theme of this last
(09:18):
year and this next year is goingto be to remove myself from
most tasks and focus on what Iam good at and what I enjoy.
So that means hiring andincurring more overhead, I guess
, which we've always been thereally lean, mean machine, and
(09:42):
now we're just hitting thatceiling and bouncing off of it,
as our cfo says so we gotta getyou know, we just gotta get uh
out of our own way, if you will,and I'm glad to do it I think
what's crazy about everythingyou just said is I remember when
I came up with the theme of herlong wall.
(10:04):
What Now?
I remember.
I remember some of thecounseling he gave me.
I was like, yeah, all rightlady, I think I got it.
But yeah, you had some goodadvice.
Speaker 1 (10:15):
Well, our listeners probably don't realize.
So Jared and I have worked inthe same building for years, so
he was growing ranch fence, Iwas growing, twist, real reality
, the lending and the hotel came.
Later, michelle and I startedworking together in our mobile
home on the fence yard of thekitchen table, the kitchen table
(10:36):
with old, used computers thatdidn't even have wifi.
We had that little plugin.
Then we decided, well, we'llmove into the office with Jared,
which our office was, aconverted shipping container on
Bents Yard and we were justpicking up desks for Sharon,
who's your right-hand gal,michelle and I from your SBCA,
(10:58):
which is like our what do youlike?
Where you go?
Get Like Goodwill, goodwill,like a Goodwill, and we're all
working together and it was that.
But that version of jaredcompared to the version of jared
, now, oh man.
So what I'm trying to get at isa question of like you looking
(11:20):
inward, because there wassomething like there was this
evolution of Mr Twist, like Ifeel like when I was first
around you it was like I'm the,I'm the guy, I'm the ranch fence
guy, very generous and stillgenerous and giving back to the
community and all the things,but that's another topic.
And now you're like this dudethat's like embrace all the
(11:44):
things, like you like embraceTrello.
You've got a fraction CFO,you've got.
Like you know, like, you'relike just you know, like I was
just saying it was just the ball, like what happened.
Speaker 2 (12:04):
I think a few things.
I mean, we don't have an exitstrategy now and at some point
I'm going to exit, whether we,you know, whether I die or sell
or something right, I'm notgoing to do this forever.
And once I realized that, youknow, maybe sometimes you're
able to step back and thinkright, think in the silence and
(12:26):
get some clarity.
And so one of the biggestthings the epiphany I had was
the business is going to beworth triple if it doesn't need
me other than just other thanjust some guidance or pointing.
You know the ship in the rightdirection every few weeks.
(12:49):
Um, I remember I was at a fenceconvention in Las Vegas, um and
uh, just going into the classesthat they, they host there, and
I came out and one of the guyswas saying or the speaker that
was having the talk, I think hesaid you know, his business is
to get businesses ready to selland then he gets a percentage of
(13:11):
it.
Well, he got one of thebusinesses ready to sell, you
know, cleaned it up and gotprocesses in place and some EOS,
and the owner said you knowwhat?
This business is so fun now andso profitable and so easy.
I don't think I'm going to sellit and the guy was complaining
you know he's not eating his cutnow and I thought, yeah, let's
(13:32):
get the business to that stagenow and not sell and not or exit
or whatever.
I have absolutely no plans tosell or to exit, but, yeah, I
want to get this thing elevatedso that I can you know, come in
and have coffee and causetrouble and give guidance, you
know, and not be the guy all thetime.
(13:55):
So I don't know exactly what thetransformation was for it, but
maybe just the uh and maybe it's, you know, just a natural
progression of uh, you know,fulfilling this stage and then
now you're to the next stage,you know, and everyone's at a
different pace.
For that right, as you know,some people just right out of
(14:17):
the gate I mean our, our growthhas been very slow and steady
but very, very firm.
And I'm sure you guys hadtalked about Courtney's and my
story of, you know, having tostart over, and grateful we did
because it got some foundationin our, I guess our processes.
(14:45):
But it has hindered us a littlebit because we've been more
cautious than bullish.
Speaker 1 (14:50):
So so what would you say?
I know I mean, basically I hearyou saying like you recognize
that you needed to kind of getout of your own way at some
capacity, at some point growingin order for this thing to get
in such a bitching scene.
You do, it's a mouthful.
What do you think is the numberone thing or the most important
(15:15):
thing that you've implementedto help me get through that
change in Ray Wilder's?
Speaker 2 (15:23):
life.
Well, this last few years, well, since we hired our fractional
CFO, he's been also a coach, anda daily coach.
You know, I make sure I have astand-up with him every morning,
you know, on the phone, andhe's kind of just and also one
(15:46):
of the freeing moments and I'veheard other people discuss this,
you know, in all the self-helpbooks that we, you know,
motivation and business booksthat we listen to and read, I
don't know where the heck it was, but it was about transparency,
financial transparency.
And once I did that with ourleadership team, you know, our,
(16:07):
our circle of trust, that was abig moment Because at first I
was looking at their faces going, you know, are they going to be
okay with it?
You know, seeing this kind ofmoney floating around.
But then once we, you know they,got educated and they saw that
no, no, no, that's pre-tax.
And then we got to haveretained earnings and then, sure
, I make a pretty good living,but it's not near as much as,
(16:31):
you know, one would think bylooking at the, you know, net
income.
And so once we were able toopen that up and then I was able
to, you know, delegate to ourproject manager and our office
manager to start handling someof those financial decisions,
you know, whether it beinvoicing or bidding or you know
and actually putting togethersome sort of, you know, rev
(16:54):
share and stuff like that.
It was able to let us growquite a bit more.
I mean as a matter of fact.
I mean this year we're, youknow, up a whole bunch than last
year and you know, supposedly25 is even going to be bigger
and better.
So, yeah, that's awesome.
Speaker 1 (17:12):
Yeah, that's awesome.
Yeah, it's good.
It's been fun to see the growthfor for all of you guys.
You know you have such a lowturnover with your routine as
well, which is pretty uhabnormal in the construction
industry and quickly that you'vebeen able to retain.
You have this program with highschool boys and FFA and welding
(17:36):
program from the high school.
They can work for you as a highschooler and you and all the
stuff around the yard working onour projects, our investments.
Yeah, then growing and gettingon the fence line to then
becoming foreman, to now be onyour leadership team, it's
pretty amazing Well it's easy,right?
Speaker 2 (17:58):
Well, not easy.
Simple, but not easy.
It is nice, though, a littleadded benefit of having the real
estate side.
You know I'm able to coach someof these young boys up, or
young men, and coach them up andget them going, and then get
them on some of these young boysup, or young men, and coach
them up and get them going, andthen get them on some of these
high-paying construction jobs,you know, which they love to
(18:22):
brag that they're making morethan the teacher that used to
nag at them.
And then you know we teach them.
You know the Ramseyfundamentals, and then you guys
come in and get in my house.
Yeah, and it's pretty good thatis a great wording.
Speaker 1 (18:38):
We just had two of them close in the last few weeks
.
They're yum.
Some of them are not even 21.
I was trying to think of howmany yes, maybe not 10.
So far, but quite a few under24 that have been able to buy
(18:58):
homes in this climate, which isbecause of you guiding them from
such a young age on how to.
Speaker 2 (19:03):
And, by the way, courtney, I tell you this, but
with all the holidays and Gageis working in the shop helping
out you know those guys and hehad a really, really big smile
on his face and he took me asideand goes.
Did you hear I got a house?
I go.
Oh, yeah, I've been hearingabout it and so he's just really
(19:23):
, really happy.
Yeah, it's just, it's fun tosee him, you know.
I mean he's 20 years old, youknow, bearing the out of high
school.
Speaker 1 (19:32):
It's amazing.
We've got another one wherewe're getting ready to help that
has a goal of saving a hundredthousand dollars and he is young
, very, very young, and he'sgoing to do it and it's a
phenomenal.
It's pretty phenomenal.
I remember when he's like I'mbeing the trash on right there
Dallas.
Speaker 2 (19:52):
Yeah, but he also brings his lunch.
I look out there I see who'sgoing to the gas station to get
last-minute food and who'sbringing leftovers.
Speaker 1 (20:07):
Well, one thing I want to touch on, if you guys
are okay with it, because Ithink part of Jared's secret
sauce it's another thing thatcould seem easy but is not is
just your crazy, crazy tenacity.
You two actually have a supportof you.
Neither one of you will take nofor an answer, like not, like I
(20:27):
don't say that lightly, youknow don't take no for an answer
.
No, like legit.
People say you guys can sellice to an Eskimo's.
Both of you, jared and chill, Ifeel like have that in common.
But, jared, I mean, there's somany situations over the years
where you're just like no, we'redoing it, we're moving forward,
and I think that's somethingthat translates in all
(20:49):
industries.
And how do you do it?
How would realtors mirror whatyou've done to be successful?
Speaker 2 (21:00):
Um, I would, you know , and maybe it's, uh, my temp I
don't know, this is not reallynecessarily intentional, but
maybe it's my temper, or maybeit's my necessarily intentional,
but maybe it's my temper ormaybe it's my, um, just uh, lack
of patience, for, you know,maybe it's even a downfall, but
maybe it's a lack of patiencefor, um, incompetency.
(21:24):
But I always, when I get on thephone and order or try to get
something, and I, um, and I'mwith them and I tell, I tell
them, and someone says, well, Idon't know if we have it in
stock and I don't know if youknow we, this can be done.
I go, hey, look, lady, there'sa thousand stinking reasons why
(21:45):
this isn't going to work.
Let's find the three.
That is going to work and thenlet's focus on those three.
Can we do that?
And then, and then she thinksI'm a jerk.
But then we get her boss andthen we go around.
I go, okay, can we focus onthese three things and none of
that other crap?
And, uh, you know, so that'sone thing I do.
(22:06):
And even I tell those youngboys that even you know, when
we're on the tractor and we'relike, well, this tractor we
don't have, you know thetractor's only at a quarter tank
.
Okay, well, let's use up thatquarter tank and in the meantime
we'll start solving thisproblem.
But let's focus on what we cando, right?
I think a lot of that came fromgrowing up that way.
(22:27):
My dad would you know.
Like, let's just take a stepforward.
I may not have the whole thingfigured out, but we're going to
go this direction and then, whenwe go this direction just like
the rental we're on right now,right, there's a million things
we could have tore the placedown.
Speaker 1 (22:45):
But some of our contractor friends were saying
they see our vision now.
Speaker 2 (22:51):
Yeah yeah, we cleaned it up and did a bunch budget
demo and you know brushing andstuff like that.
But I don't have all theanswers and we don't have all
the funding for that projectbudgeted quite yet.
But we do have this much and wehave this ability and we have
this tool.
So let's implement those, movethe project forward and then
(23:11):
open it up and it'll start totake shape and then we'll make
more decisions.
That's I don't know.
I don't know if you want me togo like deep into like Jocko and
all that stuff, but you knowit's just um, it's also rank,
what you feed.
You know everyone says you.
You know you are the top fiveand the proximity principle.
(23:31):
My dad used to say if you liewith dogs, you get fleas and the
reverse is the same.
So that's the same thing.
Just be around those type ofpeople.
Speaker 1 (23:42):
Well, you bring up Jocko and I definitely think you
have.
You and many on your team havedemonstrated the extreme
ownership that he always talksabout.
I met you and I got to meet himat an entre leadership summit,
which was awesome, especiallyfor your team to see him in the
first set.
I don't know.
(24:03):
I think that's part of it.
I liked the way you phrased it,where you just focused in on
you.
Let go of all noise.
Maybe that's really it.
Just let go of the noiseWhere's really it.
Let go of the noise.
Speaker 2 (24:14):
And this is first a few little things that we can't
do unless it's on that yes, andand here's the the reality of it
too I need to take that sameadvice when it comes to business
and focusing in on in theoffice.
I'm not as good at that.
Um, you know, I love to beoutside with those guys, I love
(24:35):
to do that type of constructionand I love to negotiate, figure
it out, but when it comes downto the diligent stuff, I'm like,
oh well, you know the logindoesn't work.
I ought to hack with it.
Speaker 1 (24:46):
I'll go back outside so you know about logins not
working, the oh the tech side ofit, oh my gosh tech side of it,
oh my god I have a three-timerule, if it.
Speaker 2 (25:00):
If it doesn't work in three times, then all right.
Well, it's not that important,let it go.
Someone else can zoom, someoneelse can figure it out.
I'm not, I'm not gonna ruin mywhole day.
I like that.
I like that.
Uh, I did want to say a littlehack to the listeners.
If there is people working with, you know, blue collar folks, a
lot of blue collar folks don'tlike reading, they don't like
(25:25):
listening to those books.
A lot of it goes over them orthrough them, or they don't
retain it Right.
Well, two of them that I'vebeen able to really uh get our
team, or, you know, ourinstallers, to listen to and to
resonate with, is the, uh, thejaco, extreme ownership, because
(25:46):
it's a great one about tellingstories and that the principle.
And then uh, uh and a veryinteresting story about ramadi
and iraq.
And then the other one that'seasy to listen to as well and
it's a little bit silly storybut is, uh, you guys know which
one I'm getting at is, uh,hungry, humble, smart with by
patrick leccione.
(26:07):
So, you know, get those two.
Those are the easy reads oreasy listens.
And you know, versus SimonSinek you know that guy, he's
tough to take in.
Speaker 1 (26:23):
They're not an active in the right yeah, so so what's
what's on the the horizon forranch fence in 2025?
Like like they put up listeningto this a year from what do you
think?
Spamance of change moreaccomplished in a month?
(26:46):
Tough question.
Speaker 2 (26:48):
Yeah, yeah, um yeah, where I will you know um that is
like that is the 100 how youresponded.
Speaker 1 (27:06):
responded when I told you your thing was a bunch of
shit, like 10 years ago.
Remember Exactly the responseyou were like and what was a
bunch of shit 10 years ago,pretty close.
Speaker 2 (27:20):
Yeah, our first million dollar project where I
had to negotiate project where Ihave the girl.
Yeah, the shell brought her, uh, her uh, pharmaceutical sales
background in and tried to tellme how to do it.
How to do it, and I was like Ithink I got this.
And she's like no, no, no, no,here's how you're gonna do this.
We talked about burying and allthat stuff.
(27:42):
Yeah, you came in this office.
I should turn the camera aroundit.
But you came in, you shut thedoor and I was like what's up, I
need to talk to you about this.
I go I think I have it.
I built this place, we'repretty good.
She goes no, you, this isserious.
You need to mirror, you need totalk to him and you need to
tell why this is going to workor what.
This won't work.
And it worked right.
(28:03):
Remember, I called you actuallythink?
Speaker 1 (28:07):
I think I said this is shinnit and you need to start
over and and, and your responsewas exactly that.
You were all oh, and then yougo ahead and killed it, got your
guys first million dollar job,so you got to kill this question
whether I wanted to go withthis financially, or tangible
(28:28):
things or with the office.
Speaker 2 (28:31):
Yeah well, 25 is supposed to be big.
Right, according to a lot ofthe economic reports and they
were saying this, you know,before the trump thing and all
that they've been saying 25 isgoing to be really, really big.
And and so what do you do withyour money to plan for that?
Do you uh, you know pre-buymaterial when it's inexpensive?
Do you hire a talent and help?
(28:52):
Uh, do you invest in equipmentand machinery and efficiencies?
So we've done a few of thosethings.
Um, I haven't bought a lot ofmaterial quite yet, uh, just
because our jobs are gettingmore specialty and I don't know
exactly what we're going to need.
But we have upgraded a lot ofour equipment.
We got a truck, uh, being builtright now and I plan on getting
(29:15):
another one here soon.
Um, but I think the big thingis going.
I would like to get anothertruck, another foreman, which
that's a tough spot to fill.
We need to get a projectengineer, slash estimator and
then also, I think I want tofocus in on getting a project
(29:36):
manager, moving that guy outinto the superintendent role.
So you know, we can get in thefield and keep our quality up.
So you know, there's just somekey roles that I'm focusing in
on.
Uh, the project engineer, takea lot of weight off of me.
The project manager would freeup our you know, our uh, the guy
(29:57):
with the most knowledge in thefield so he can actually do
superintendent stuff and uh, Imean we've made a lot of big
strides.
I think, as far as equipmentgoes, we're pretty good shape.
I might buy a truck.
Speaker 1 (30:10):
I hate saying that in front of Courtney, but Well, we
bought like five this year,four or five, yeah, I know More,
more equipment.
What about?
For me, yeah what about For me,yeah, like, what about what's
(30:31):
Jared going to be doing in ayear?
Speaker 2 (30:34):
I'd like to I don't want to tell my.
I don't want to tell my wife.
Speaker 1 (30:42):
I know what I was going to say for him and I know
he won't want me to say it.
I was going to say he'll befloating in our pool.
We're getting a pool in 2025.
It's documented.
Everyone that listens to thisneeds to reach out to Jared and
say Courtney needs a pool.
Yeah, yeah, yeah.
Send pool designs on Facebook,jared.
(31:03):
In fact, that is your social,so everyone can know where to
find you.
Speaker 2 (31:06):
I don't know if you guys would know Grinchpins,
Grinchpins Inc.
Speaker 1 (31:19):
I do know that every time we go to get ready for it,
we buy another building orproperty.
Keep buying rentals.
And I want pool, I want therentals and a pool.
Speaker 2 (31:27):
We have equipment.
I told you I'd build the padfor the pool, anna pool, what we
have equipment.
I told you I'd build the padfor the pool and then we'll see
what happens.
And if we don't get it, we'llget the Costco thing to go back
on top.
Speaker 1 (31:35):
Absolutely not happening.
Not happening.
Speaker 2 (31:40):
Damn pool.
It's going to be the death ofme.
Speaker 1 (31:42):
And we'll just get it over with.
And you just only have a fewmore years and those girls are
going to be gone, so you got toenjoy that sadly.
Anyways, okay, a pull equipment.
Jared's going to be gettingsome people to help him so he
can go do things that he wantsto go do.
Speaker 2 (31:58):
Yeah, I think that's what we're going to do and then,
you know, kind of elevate, somepeople get some more systems.
We really got to focus on oursystem so we could scale.
You know, we're, we're.
Uh, I got a lot of travel.
I'm going to go to a couple offence conventions, a dove hunt,
(32:20):
um going to another outdoorliving coaching session actually
next week.
Yeah, I got I'm looking at thecalendar, that's what I'm
looking at up there.
So we got, you know, quite afew trips planned for.
That's gonna it's gonna be abig travel year so okay.
Speaker 1 (32:42):
So where did people find you?
Because you might actually getsome business out of this
podcast too.
Like what if there are somepeople that have some big, sick
big, because you, and that'sprobably cute, famous ladies.
Speaker 2 (32:58):
Uh, with all the followers, to tell you the truth
, I, you, you guys, would knowwhere to follow me more.
I don't have a follow.
Speaker 1 (33:05):
Just give your cell phone, okay.
Speaker 2 (33:09):
I don't.
Speaker 1 (33:11):
He's on Instagram and Facebook.
You can either look him up nearJared Twiss J-A-R-R-O-D Twiss
or Ranch Fence Both of thoseways.
Speaker 2 (33:22):
Yeah, our website is ranchfenceinccom right, so if
you.
Speaker 1 (33:28):
Google that he's looking at his computer to
confirm his website.
Speaker 2 (33:35):
I was wondering what's happening.
Speaker 1 (33:38):
Well, thank you, jared, for joining us.
It's been such a pleasure to bepart of your journey and
watching you.
I think that at the end of theday, you and I just don't miss
Savage up bringing it here andNariposa, you know where.
You just gotta like make ithappen or it won't happen.
Speaker 2 (33:55):
So yeah, I, you know.
And how about you, ladies?
I mean, you guys are the onesthat are really killing it and
went a different path and hadthe struggles and this and that,
and then now it's just on fire.
Speaker 1 (34:11):
Well, I have to say we're all wanting to scale.
This year, let's do it.
Speaker 2 (34:17):
Yeah, yeah, that's one a little secretly, a little
intimidating for me is that forthe, you know the over over the
last decade, more than a decade,every year has been bigger and
better, some years barely.
But you know some years, youknow 30, 40, 50 growth and, uh,
(34:42):
this has been one of the biggestyears, I think, maybe the
biggest year over year growth.
Some stuff is still coming intoday and tomorrow to like
finalize and I'm going oh geez,gotta beat this next year.
We definitely we're not goingto be able to do it the way
we've been doing it.
(35:03):
We got to get the systems inplace to scale this because it's
it's been hard, it's been a lotof work on a lot of people.
Speaker 1 (35:09):
So yeah, no doubt you'll, you'll, you'll do it so,
and we'll do it.
We just gotta all right, allright well, thank you, ladies,
and uh, yeah, thank you, hon.
Thanks for coming on.
Yeah, we'll see you.
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