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August 12, 2022 16 mins

For our first mini road trip off Madison Ave., we are headed to Atlanta, Georgia, where we connect with Kaleeta McDade, VMLY&R's newest chief experience design officer. With an extensive resume that includes some of biggest names in advertising, McDade connects with Adweek's creative and inclusion editor, Shannon Miller, to talk about her new role, the future of experiential, and why that future trending more south.


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Follow our hosts on Twitter: @ShannonL_Miller

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