This week, Tony Vidal and KR Jones sit down with East Atlanta’s own Sérgio Santos—a multi-hyphenate creative, sneaker connoisseur, gamer, and founding force behind Brooklyn’s Recess Run Club. Whether he’s behind the camera shooting legends from Future to Bad Bunny or leading the charge with New Balance for the Puerto Rican Day Parade Run, Sergio is always in motion.
In this episode, we talk about:
- 🏃♂️ The cultural power of running and how Sergio’s pivot into wellness began after the loss of a close friend, starting with Atlanta’s Movers & Pacers Run Club
- 🇵🇷 Why this year’s Puerto Rican Day Parade run is deeper than sneakers—it’s about pride, community, and representation
- 💡 The realities of being a creative in the industry — from “net 30, 60, 90” to hearing the universe scream at you when it's time to pivot
- 🎮 How Sergio's passion for gaming and music collided in the world of soundtracks and sneaker retail, and why “blerds” need more spaces to unite
- 🧠 Lessons from the field: Don’t stress out over a strike out — whether you’re swinging in baseball or life, the real game is staying in it
We also get into the importance of a good partner, earning your kicks through the run, and why the next collab might be closer than you think.
For more with OFF THE STRENGTH, please leave us a review, like, listen and subscribe!
Show - @offthestrength_
Tony - @atrainercalledtony
Kyle - @krjones_ and his organic thug line at undnyc
Peace and much love to y'all out there until next time, we'll see you soon!
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