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April 15, 2020

Lea Chatham is a PAHCOM Corporate Member and the Director of Content Marketing at Solutionreach, Inc. an organization completely focused on providing technology and expertise to help medical practitioners deliver better care and build profitable practices. Prior to her role with the company, Lea served as the Senior Content Marketing Manager and Editor-in-Chief at Kareo as well as the Marketing Coordinator at Livingston HealthCare. She holds a Bachelor’s degree in English and Creative Writing from the San Francisco State University as well as multiple HubSpot Academy certifications in Inbound Marketing, Social Media, and Content Marketing.

Lea joins me today to discuss the research conducted in recent years on digital approaches to increasing patient engagement and reducing patient ‘no show’ rates. She shares strategies practice managers can use to break through barriers to reduce their no-show rates and why telephone appointment reminders may not be the best solution in today’s digital age to ensure your patients keep their appointments. She shares how developing a patient communication plan can help you run your practice more efficiently, especially after a catastrophic weather event or health pandemic. She also explains how automated recall messages can impact the revenue of your practice

“You want to think about the patient and patient preferences in combination with sets of best practices.” - Lea Chatham

This week on PAHCOM:

  • How practice managers can break through barriers to increase patient engagement
  • How to identify patient communication preferences to reduce patient drop-out rates
  • Balancing patient preferences with best practices
  • What statistical data shows on the use of automated reminders and the ideal times to send them to  your patients
  • The value of creating a communication plan and how it can impact the efficiency of your practice during a crisis
  • Reminder messaging strategies that are proving to be ineffective
  • Why dental and vision practices tend to have higher patient engagement rates
  • Factors to consider that contribute to patient engagement
  • The impact that automated recall messages can have on your practice’s revenue
  • How Solutionreach helps providers improve patient experiences and provide better care to their patients

Connect with Lea Chatham:

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