From Jail Cell to AI Mastery: Tyler Leleux Entrepreneurship Journey

Tyler Lelu shares a masterclass in business systematization and AI implementation that's reshaping how companies operate. From humble beginnings—including a stint on the wrong side of the law—to becoming a systems expert who helps businesses eliminate inefficiencies, Tyler's journey demonstrates how proper documentation and automation can transform any operation.

The conversation reveals startling real-world applications already happening: Klarna, the payments company, implemented AI agents for customer service and saw satisfaction scores improve by 85% over human representatives, leading them to replace 70 employees in just one week. This represents just the beginning of what Tyler calls "teams of AI agents" that can work together to solve specific business problems without requiring breaks, time off, or management.

Ready to implement these ideas in your own business? Join the free AI Early Adopters community where Tyler and his team share cutting-edge tools and host weekly webinars on implementing artificial intelligence in businesses of all sizes. The future is arriving faster than most realize—positioning yourself as an early adopter might be the most important business decision you make this year.

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Episode Transcript

Speaker 1 (00:00):
like building ai agents for companies and like
scaling businesses.

Speaker 2 (00:04):
Like I barely graduated high school, how
important, would you say, likehaving systems and um, sops and
then integrating the, the um,the automations and the ai.
How, how important is that?
Yeah?

Speaker 1 (00:18):
because you can automate things through sops.
You can automate things outwith ai agents, teams of ai
agents.
So an example is clarna, forexample, the payments company.
They started testing out aiagents with their customer
service and they found that theai agents had uh 85 better

(00:38):
customer service satisfactionthan the humans that they were
using.

Speaker 2 (00:41):
Within a week they they fired 70 people in their in
their company I want to know,bro, is there anything that,
that, um, that you're afraid of,or anything that?

Speaker 1 (00:51):
scares you.
I've.
I've been saying this sincehigh school and I would, I would
.
I would be a little bitdramatic with it where I'd say
like if I could, if I could, uh,fast forward into the future
and I could see myself at 40, 50, 60 years old and I'm just a
regular Joe commuting to worknine to five job.
Put a bullet in my head.
I mentioned it earlier but thegreatest hell to me is like

(01:17):
living in a state of unfulfilledpotential show.

Speaker 2 (01:35):
Hey, y'all listen.
Welcome back to the podcast.
We got another amazing episodefor you guys tonight.
This one's cool because today'shost he's talking systems,
we're talking marketing, we'retalking operations.
One of my favorite things ismarketing because what a lot of
people, I think what a lot ofpeople kind of like
overcomplicate it.
It's really just relationshipbuilding, right.
So we're going to talk a littlebit about his experience, his

(01:56):
business, what he got going on,but we're going to bring you a
lot of value on today's episode.
Tyler Leilu.
Welcome to the podcast, bro.
Appreciate you, bro.
You know what I'm saying.
So I'm excited about this onefor a couple of reasons.
Um, one, I mean, we had uh, youknow, we had trevor on.

Speaker 1 (02:14):
We had kane on my brother, my brother and I know
y'all work together.

Speaker 2 (02:18):
Um plus, you spend a lot of time behind the scenes,
but then also in criticalpositions, because marketing is
really what it's all about atthe end of the day.
And this is one of your firstpodcasts, yes sir, which is
pretty dope, yes, sir.
So we got to have a lot of fun.
So let's talk a little bitabout like your story a little

(02:40):
bit.
You know what I'm saying.
How did you find yourself doingwhat you're doing now?

Speaker 1 (02:50):
So I've always been been, like you said, the person
behind the scenes.
So a lot of companies I'veworked at even even the
companies I would be, you know,the 10th person down the totem
pole by the time I left thosecompanies.
I was always number two, numberthree, because I'm I'm an a
player, right.
So I?
I treat my little sphere withina company as my own company,
and an A player alwaysrecognizes another A player and

(03:10):
anytime I'm in thoseorganizations, I have a good eye
for hustle, I have a good eyefor other A players.
I also have a good eye forwhere businesses are inefficient
, right.
So I'll come into anorganization I can see okay,
this can be templatized, thiscan be systemized out, this can
be automated through, you know,ai or automations or whatever.

(03:32):
And then it got to a point whereI started partnering with other
people, like my brother Trevor,my brother Kane, my brother
Stefan, and we all have our ownoffers, but their offers are
also, you know, also combinedwith mine as well.
And then it got to a point whereI just started my own offer and
we partnered with otherbusinesses and I was working at

(03:53):
a lot of marketing agencies andI started realizing the kind of
inefficiency in the traditionalmarketing agency offer.
So what would happen would be aclient would come in, right,
they would treat you superspecial, you know, in the
beginning, and after a couplemonths they would pass you off
to a junior account manager,maybe someone that just got out

(04:14):
of college, that doesn't reallyknow what they're doing.
Of course, after a few months,you know, the results would
start to drop and then theclient would churn out.
So we is like we we would comein on a three-month basis where
we would, you know, identifywhere the the bottlenecks and
the constraints in your businessare, and we would come in, we
would scale your business andthen, after three months, if we

(04:35):
want to continue therelationship we partner with you
on, you know, a rev share, aprofit share or whatever it is I
like that.

Speaker 2 (04:42):
I like that.
The the biggest thing I thinkthere is the systems and
operations, because I thinkthat's what separates, let's say
, a startup entrepreneur whoends up really just like
creating a job for himself.
To the entrepreneur that's likefocused on building a business.
So now they get their time backand they created something that

(05:04):
continues to generate revenuefor you.
You know what I mean Revenuefor them and stuff like that.
How did you find yourself Cause?
Cause you mentioned also, likewhen you work, you know you, you
, you kind of like took controlof your little, of your spirit
and you have that, like that, aplayer mindset.
Where did that come from?

Speaker 1 (05:30):
Honestly, it's, it's's, it's, it's mostly just
ambition on my part, like I'vealways had it.
I don't know.
Some people can argue you knowyou're born with it.
Some people argue you know youbuild it over time.
I've always had it.
Um, my greatest fear in life isliving a life of unfulfilled
potential.
That's like hell to me.
So I've always felt like that,like I always felt, if I can't,
if I come into a business, Ialways felt like I could get

(05:52):
rich off of that business evenif it's not my business, like I
could be the number two, numberthree, the COO, the CMO of that
business.
And that's how I treated it fora while.
And then it got to a pointwhere I would start my own offer
.

Speaker 2 (06:13):
You know we would partner with other businesses
and I would do the same thing inother businesses, but as my own
entity, instead of being anemployee in their business.
Yeah, bro, it got me thinkingback.
There were several businesses Istarted right and one of my
most successful businesses.
I honestly I feel like all mybusinesses have been successful
because you learn, you know andI learned a lot, but I think my
most successful business wasprobably before now was probably

(06:35):
the clothing company, Becausewith the clothing company, what
we were able impactful from acertain product that we created
to different artists, athletes,celebrities that wore our

(06:55):
clothes, to us being in videogames you know what I'm saying
being on ESPN newspapers doingcollaboration.
We did a BMX collab, a MountainDew collab, a Pepsi collab.
We collaborated with thisboutique out in Paris.
We did all these amazing things, but we didn't have no systems.
Bro, alright y'all.
Look, I had to interrupt thepodcast episode to break down

(07:17):
this exciting community that youneed to join.
Why?
Because your podcast youhaven't figured out how to
monetize.
Maybe you're someone that usedto be like me, where I didn't
really have anyone that couldhold me accountable, nor did I
have a group that I feltcomfortable about.
You know what these are.
This is my tribe.
I can grow.
Well, listen, we put thattogether Podcast school.
I'm teaching you guysmonetization secrets,

(07:38):
accountability, discipline, howyou get better with content, and
this is just a group that youwant to grow with.
Click the link below Join,let's go.
We didn't have no systems, wedidn't have no operations.
Everything was literally likeand now, since I'm so like
seasoned with my knowledge atthis point, it's kind of crazy

(08:00):
how we were able to do all thosethings we literally had.
We had no SOPs, bro.
It was like-.

Speaker 1 (08:06):
The SOPs.
It's like what are we doingtoday?

Speaker 2 (08:08):
It's like we doing it today Like what are we doing
tomorrow.

Speaker 1 (08:10):
We doing what we did yesterday again, fire after fire
.
That's getting put out.

Speaker 2 (08:14):
We had no SOPs, no processes.
You know what I'm saying?
We didn't follow no frameworks.
We didn't follow no frameworks.
We didn't create no frameworks.
Yeah, it was.
We made it extremely hard.
So that's why, like the thingsthat you're sharing me I feel
very close to that, because it'sthings that can really like

(08:36):
change the trajectory of notonly your business but your life
Right, and then allows you tolike scale up and then replace
yourself.
Dan Martell talks a lot aboutit.
I think it's create, delegateand then replace.
You know what I'm saying.
He talks a lot about that andthen buying back your time and

(08:58):
all of that.
How important would you sayhaving systems and SOPs and then
integrating the automations andthe AI.
How important is that?

Speaker 1 (09:12):
It's super important.
So you know to your point whatyou said about Dan Martell like
what happens with a lot ofbusinesses is you get key man
risk so key man risk is ifyou're the key cog in the
machine, you can't removeyourself.
Like God forbid.
You get hit by a bus tomorrow,your family can't sell your
business because the businesscan't run without you.

(09:32):
So that's where automations,sops, all that come in.
So my ideal client is likesomebody with an online business
that has an offer that hasproven product market fit, that
doesn't have systems in place.
They don't have SOPs, theycan't automate things out.
Maybe they have a bloated team.

(09:53):
So, like a lot of entrepreneurs, they kind of use it as a
signal that they have this bigteam.
So let me preface by saying I'mnot talking about like Amazon or
Apple.
I'm talking about people with,like online businesses.
If you a large team, to methat's a signal that you're
running a very inefficientbusiness.
It just seems large, right.
Yeah, because you can automatethings through sops.

(10:13):
You can automate things out withai agents, uh, teams of ai
agents.
So an example is clarna, forexample, the payments company.
They started testing out aiagents with their customer
service and they found that theAI agents had 85% better
customer service satisfactionthan the humans that they were

(10:34):
using.
Within a week, they fired 70people in their company.
Because think about 70 people,even if they're getting paid
minimum wage right.
So that's hundreds of thousandsof dollars a month in payroll
that you eliminate like thatwith AI agents or teams of AI
agents that do things better,faster, safer.
Ai agents don't need sick leave,they don't need you know breaks

(10:57):
, they don't need you know, theydon't take time off.
So it's just much moreefficient to do it like this.
And there's a lot of businessesthat even like local service
businesses like we haveelectricians that'll come on,
that want to.
They don't know what to do withAI, but they want to be an
early adopter.
They know AI is going to toucheverything.
Ai is going to touch everycomponent of everyone's life.

(11:19):
So what we do with AI is weimplement AI into their business
and we help them get 25 timesthe efficiency in their business
through automation, throughSOPs and just automating
everything for them.
How long does that take?
How long does it take?

Speaker 2 (11:37):
to build it out.
Yeah.
So let's say, somebody came on,let's use me for example.
So let's say I got a brand newbusiness, actually, you know
what?
No, that's me, for example.
So let's say I got a brand newbusiness, actually, you know
what?
No, that's a good example.
Brand new business, great idea,moving and growing.
For, let's say, about a month,I got product market fit, I'm
making some sales.
I ain't set up, though, on thisbrand new business, how long

(12:00):
would it take me, if we wereworking together, to now take no
systems, no operations, butwe're making money.
Remove the key man risk andthen put something together.
You know, and it may not evenbe to the scalability, but it
can function and I can, I canremove myself so we try to
accomplish it in 90 days okay,we come, we come in, but we're a

(12:21):
little bit different.

Speaker 1 (12:22):
So I me personally I like to aggressively like, I'm a
big proponent of speed, so Itry to aggressively solve
problems.
Like one of the biggest thingsthat I see with entrepreneurs
and working in marketing for solong is you get to see so many
different kinds of entrepreneursand so many different kinds of
business owners, and what I seea lot of are, you know, you have

(12:43):
the entrepreneurs like you,like Trevor, like Kane, that are
very aggressive.
They, they speed toimplementation is very quick.
But then you have some businessowners that you know it takes
them a week to get me a piece ofcontent that I send them a
script for and it takes them twoweeks to film it, and they're
just lazy about how they runtheir business.
There's no, there's no urgencyto how they, you know, operate.

(13:06):
So when we come into anorganization, we, we
aggressively try to figure outwhere the, where the constraints
are, where the bottlenecks are.
So if you were a client of ours, we would say okay, brendan,
what part of your marketing andsales process is the biggest
time suck for you?
So for a doctor's office, forexample, it could be paperwork,
um, for an online business, itcould be.

(13:28):
You know the, the fulfillment,the onboarding and the
fulfillment process, maybe thecustomer service.
We figure out what that biggest, that big time suck is for
people and then we automate itout through ai agents, through
automation, through operations.
Bro, you know how people needyou, bro, the op space is big.
So there's a there's a big uhdemand.

(13:49):
Can I buy an operations company?
Actually, there's actuallythere's a big demand, right?
So what we do?
We don't call ourselves reallya marketing company anymore,
because I know you've had raviabuvala on here before, so any,
any big marketer will tell youthat you know, a client will
hire you to run ads, but whenyou get into that client's
business you're not just runningads like you're looking at

(14:10):
their like.
Okay, your funnel needs to berebuilt.
Your offer needs to bereconstructed.
You need a low ticket offer,you need a high ticket offer you
need ascension offers.
I'll be doing that all the timeyour ltv is fucked up, your ttv,
your time to value is fucked up.
Like you get into anorganization, you realize that
you're essentially becoming afractional CMO, and a fractional

(14:31):
COO at that point and then atthat point you're like okay, for
me to deliver results to you,you have to pay me to do more
than just run your ads.
I'm basically building yourwhole business at that point,
and so that's why we quit doingthe whole kind of just social
media marketing paid ads,facebook ads like we're, we're
coming into a business and we'rerestructuring the whole thing

(14:53):
and, uh, you know, making itmuch more efficient.
Yeah, bro, you need it bro youhow?

Speaker 2 (14:59):
how are you marketing ?
How are y'all?
How are y'all marketing?
Marketing ourselves?

Speaker 1 (15:03):
yeah, yeah.
How are you marketing yourbusiness?
So we push a lot of people toour free community.
Okay, so AI Early Adopters isour free community.
What you got in there?
We teach people about thelatest you know- AI tools,
latest AI tools, differentthings that we're learning
because Send me the link, I'mgoing to get in here right now.

Speaker 2 (15:26):
We're going to put the link on here my phone's on
the charger out there, but I gotyou Okay.
All right.
So after yeah, yeah, I'm goingto put the link below so y'all
can get in there, for severalreasons.
Because is AI early doctors?
Yes, sir, y'all need to be anAI earlier doctor because
technology's changing so fast.
So ai tech, crypto there's justcertain things y'all need to

(15:49):
know.
And if you got a free communitywith ai resources for free, and
and do y'all do trainings inthere trainings.

Speaker 1 (15:56):
Yeah, so we do a webinar once every week on live
yeah, yeah, yeah, y'all, y'alllisten.

Speaker 2 (16:02):
Click the link below.
Y'all need to get in there.
I'm telling y'all, y'all needto understand this space and
y'all don't be afraid of it.
And, contrary to what peoplesay, it's not going to take a
job from you.
It can actually help you makemore money, because now you can
do your job more efficiently, oryou can learn more about the
technology and then actually geta different position and make

(16:23):
way more money.

Speaker 1 (16:29):
I just had to say wait real quick, for sure you
know what I'm saying.
Um, guys, listen, if you're anentrepreneur even if you don't
have a business, and you're asolopreneur, maybe you have a
skill set in something and youwant to learn how to leverage ai
to make your systems and yourprocess more efficient and scale
your business.
What I need you to do is I needyou to click the link below, go
to our free school communityand join our upcoming webinar
this week where we're going toteach you everything you need to

(16:50):
know in 2025 about marketingand ai yeah, but that's crazy.

Speaker 2 (16:54):
So how y'all marketing?

Speaker 1 (16:57):
so what we found is like we'll market our top of
funnel sending people to thefree community, and we have a
team of setters and closers.
Right now, closers can't bereplaced with AI.
There's still a relationshipaspect that requires a human.
But by the end of Q1, all thesetters will be replaced by AI.

(17:17):
Conversational AI over the phoneand then also conversational AI
through texts and DMs will becompletely replaced by AI by the
end of Q1.
So when they join the community, you know we ask them a few
questions, we get to see.
You know where they are in thelife cycle of their business.
If they don't have a business,we have an offer for that.
We have the solopreneur offer.

(17:38):
If they do have a business andthey want to make it more
efficient and scale it, so ourwhole thing is like our sweet
spot is like people that aremaking 20 to 30K a month, we
help them scale to six figures.
People that are already makingsix figures.
They likely have a lot of bloat, a lot of operational drag in
their business, a lot of areasthat can be dialed in and make

(17:59):
more efficient.
And then we work with thosebusinesses as well.
But we bring everybody in atthe top of funnel to the free
community and then we sortthrough them on the webinar that
we have each week and we alsosend some people to the funnel.
But one of the things I realized, like any marketer will tell
you like marketers are likecockroaches, bro.

(18:19):
Any kind of any new method thatworks.
They swarm it.
They make it saturated, itbecomes efficient and the
barrier to entry becomes so lowthat it doesn't work anymore.
That's true, yeah.
A good example is like go highlevel funnels.
Go high level funnels, we'rekilling it.
You know, early 2024, mid 2023,depending on your offer.

(18:40):
Go high level funnels, don'tconvert anymore.
The your, your lead cost isgoing up, your opt-in rate's
going down, your cost per bookcall is going up and it just
becomes the market becomes soefficient that it's just you
can't financially make it workanymore.
So one of the things that we didwhen I first partnered with
Trevor was school first came out.
Hormozy just invested in school.

(19:02):
He started promoting it.
I hit Trevor up.
I was like we need to get onschool.
So we moved our whole operationover to school within the first
week that school was going live.
Because what happens when thesenew platforms come on the
market?
You get eyeball arbitrage.
So when Instagram is sosaturated there's billions of
people on Instagram it becomesmore and more expensive for you

(19:22):
to get the same reach or thesame impressions on instagram.
It becomes more and moreexpensive for you to get the
same reach or the sameimpressions.
But when a platform like schoolcomes online.
You can dm people on school andthey respond right away,
whereas on instagram it goes tospam.
It's like it's flooded with thepeople in the inbox.

Speaker 2 (19:36):
Instagram had one folder, bro.

Speaker 1 (19:37):
They got like four now yeah yeah, and you dm
somebody that doesn't follow youor that doesn't engage with
your content regularly.
It's going straight to therequest folder that nobody's
ever going to see.
Yeah, exactly.

Speaker 2 (19:49):
What are some of the softwares that are available now
that so you mentioned Go HighLevel?
In some instances may notconvert, may not work as well as
it used to, but what are someof the other softwares that
you're noticing in themarketplace?
Softwares that you're noticingin the marketplace?
Maybe you may use them.
Maybe some of them you stopusing, or maybe some of you may
be using or something that youdon't think are as as great as

(20:12):
great.

Speaker 1 (20:13):
Yeah, I know a lot that are great, the ones that
we're gonna touch on that toothe ones that aren't great.

Speaker 2 (20:18):
I've it's gone out of my mind at this point there's
not like one or two that justkind of like pops in your mind
like this ain't even that goodwordpress shopify uh shopify the
number one.
That's the number one softwarefor uh for econ it is.

Speaker 1 (20:33):
But everybody, everybody buys shit on amazon
now, like even the drop shippersthat were making all this money
a couple years ago.
If they didn't trend, if theydidn't adapt and they didn't
transition over to their ownamazon store, even their own
manufacturer, like I was at amastermind in orlando a couple
weeks ago where this guy uh,perry belcher he was talking
about in 2025 is going to be theyear of robotics and the year

(20:55):
of ai agents you know I'm sayinglisten, get into the community.
I'll give you multiple businessideas right now.
So he said robotics, for example, a a jewelry pressing machine,
like a machine where you canmake your own uh jewelry yeah
it's like less than five hundreddollars, like you can buy one
of those for like five hundreddollars, you can cast your own

(21:16):
jewelry, make your own amazonstore and then that way you're
not paying some distributor inasia.
All this money plus your adcosts, plus your shipping fees,
and then by that time yourprofit margin squeezed down to
zero.
So all these kids that are havethese airbnbs and brickle, that
are showing you their shopifystores like that's not their

(21:36):
profit, that's their grossrevenue and uh, so he was
talking about that.
That's one business idea.
Another one would be a uh, hehas this sorter where it's like
these people that sell, uh, sothe.
The example that he gave was uh, people that do sourdough bread
.
Apparently there's a wholeniche of people that are into

(21:57):
making their.

Speaker 2 (21:57):
Yeah, I got it.
So one of my one of my friends,she makes bread, yeah, yeah so
there's a whole subset of peoplethat are super into this.

Speaker 1 (22:04):
So you can buy barrels of, like the raw mix of
sourdough and then you can go.
There's ai softwares I can'tthink of the name right now but
you can go make a packaging forit, put it in a little packaging
, buy the barrel in bulk, put itin the packaging.
They have a machine that cansort everything for you and like
mixes it together for you.

(22:24):
Again, the machine is under isunder $700, like 500 bucks.
Go on Amazon, make your ownAmazon store, maybe even put a
little bit of ad spend behind iton Amazon.
And he was showing the resultsand it's like $300,000 a month,
$200,000 a month.
Another business idea that hegave for 2025 robotics.

(22:44):
So there's a few examples thathe gave.
One was he started a businessin Austin, texas, where he
bought this little robot againseven $800 robot and he built,
he created a pool table movingcompany, cause apparently, pool
tables require seven, eight,nine people to move it.
This robot lifts it up, itinflates this little thing and

(23:07):
it requires one person to movethe equivalent of like 20 or 30
pounds and you move it around,you can move it all out and you
eliminate all of that overheadwith this one robot and your
profit margins go through theroof.
Another example he gave thesedrones that you can buy for a
thousand dollars.
He takes these drones that youcan buy for $1,000.
He takes these drones.

(23:27):
There's some people that do itat a bigger level.
So these drones scan cattleranches and they count the
cattle and the drone has AIequipped with it and it feeds it
back to a system that predictsbeef prices a quarter in advance
or it monitors the health ofthe cattle on the cattle ranch.
He also said you can take thatsame drone you can go sell to

(23:50):
golf courses.
So golf courses spend millionsof dollars a year on irrigation
and maintenance.
So the drone scans the golfcourse and it shows the golf
course owners or whoever youknow how much money they're
saving or how much money they'rewasting on you know over money
they're saved or how much moneythey're wasting on you know over
irrigating this spot or underirrigating the spot, or the
maintenance on this spot orwhatever.

(24:10):
And there was like I, we wentto this and he was talking about
it and he's talking aboutrobotics equipped with ai and he
just started spitting off like30 different business ideas
within the first 20 minutes thatwe were there and it was like
blowing my mind.
Even those you know those robotdogs that they show that run on
the treadmills.
You can buy one of those forlike 1500 and they're all the

(24:33):
use cases for it.
Like you can sell it towarehouses.
It has cameras on it, sowarehouses that need uh security
at night walks around, doessecurity even like?
uh, you know places that aredangerous for humans to go?
You know disaster relief aftera hurricane hits in florida, uh,
the little robot dog will go.

(24:53):
You know identify areas wherepeople are trapped or whatever.
What's going on in californiaright now with the fires?
Yeah, they're still sendingprisoners to like go fight fires
in california when, uh, theycould, for, like, they could
have 10 000 drones that areconnected to satellites and
satellites are monitoring, like,where fires are starting and

(25:16):
they, it could feed it back tothe drones with the ai and the
drones could just automaticallygo with, like, some kind of
chemical or water and put thefires out, but we're still doing
it in a very inefficient way.
So 2025 is going to be the yearthat, like, robotics really
become uh more prevalent andlike really burst onto the scene
, and then it's going to be thesame with ai and ai agents.

Speaker 2 (25:38):
So we got to find some, uh, robotic companies to
invest in.

Speaker 1 (25:41):
For sure you know what I'm saying, for sure I was
thinking about buying a fewrobot dogs and just renting them
out to people and then, like Iuse the money from one from one
place to buy another robot dogyeah, just get a fleet.

Speaker 2 (25:54):
I'm gonna turrow out my robot dog.
I'm about to Listen back tothis raw, write all of my ideas
down and see which one makes themost sense With the list amount
of resistance.
I think that's dope, bro.
But you're right, it's like AI,robotics and always Some sort

(26:14):
of tech factor.
Obviously, ai and robotics istech, but something definitely
in tech, for sure.
And then money, bro, like yeah,like you know, like digital
money, like that's definitelygonna be, like y'all have to get
with any or all of thisinformation.
You know I'm saying, orsomething that's cool is like if
you got a running mate or yougot a group of friends, or you

(26:35):
got a uh, you know like a family, or maybe you and your, you and
your short mate, or you got agroup of friends, or you got a
family, or maybe you and yourshorty or your partner, y'all
are kind of locked in.
One person can learn something,the other person can learn
something else and y'all canjust bring it together.
I think a lot of people, thatwhole partnership thing is
underutilized or people are justin, let's say, relationships

(26:57):
for no reason, it's like with nopurpose, no direction 100%.
If I had a girl right now,that's literally what I would
say hey, listen, 2025, what doyou want to accomplish?
Okay, this is what I want toaccomplish.
Okay, cool, this is obviouslythe vision.
You go learn that.
I'm going to go learn this.
Let's come back in 60 days.

(27:19):
Let's make it shake.
You know what I'm saying.
Like we could change a lot, Imean, or you could just do it
with your homies, or the casemay be, but like, getting access
to that, like if y'alllistening to this, watching this
right now, take one of theideas that he, that he literally
just shared, look that joint upon youtube.
Go put that in chat gbt.
You know I'm saying get somereal numbers figure out, like

(27:41):
which one can solve a problem,which one you can you can
actually get access to fast.
If you heard some of the otherpodcasts, like with his partners
, uh, kane and trevor, they wastalking about getting access to
credit.
So if you got access or credita lot of things he was saying
that might be 500 bucks, 300bucks, 700 bucks, 1500, 1500
bucks you might not have themoney you could leverage that.

(28:03):
Now you got some time.
You can figure it out.
Go solve a problem, make thatmoney back.
You know what I mean.
So I mean, you get me excited,bro.
You know what I'm saying.

Speaker 1 (28:14):
It's exciting that's why I like going to masterminds,
that's why I like coming placeshere.
Yeah, your boy out there that Imet, peter parker, that's got
the um the lincoln bio systemwith the black card yeah shout
out to him like all those typesof people, bro, like I love
surrounding myself with thosetypes of people because you can
throw ideas like this out, thisguy I'll be like yo, I know this

(28:34):
, you know software engineer youknow he helped me build.
He's got the backpack company.
You know he he partnered withthe dude that has the patent for
the backpack company.
Yeah, like the, your network isyour net worth, bro.
That's why I love, you know,surrounding myself with other a
players, with otherentrepreneurs, because you can
bounce ideas off each other andthen you can make something
shake, you know all right man.

Speaker 2 (28:55):
So we got.
I mean, you told me he's gonnago deep early, so you're gonna
go deep, let's go.
All right, man.
So, outside of what you'redoing, marketing systems,
automation, what you, what, what, what are you like?
So?

Speaker 1 (29:10):
so, business aside, walk me through a day my day I
wake up and I get to work.
Man, people ask me, like, whatI do for a hobby, what I do for
fun, like building businesses isfun to me.

Speaker 2 (29:26):
Like so you ain't got , you ain't got, no turnoff, nah
you don't go to gym.

Speaker 1 (29:30):
Gym for sure.
But it's I, I go to the gym.
Fitness is just another ass.
It's a adjacent to business Iwould say that yeah I work out
for how, for mental.
I don't work out for a certainkind of physique.
I don't want to look a certainway, like I work out to, in a
way that makes me feel the best.
So I do intermittent fasting.
I do a lot of cardio on novacations, keep my heart rate

(29:51):
low.
Uh, I try to go on vacations,maybe once a year or so, but
it's just, it's not something Ilook forward to.
So what's?

Speaker 2 (29:59):
your turnoff, bro.
You know what I'm saying.

Speaker 1 (30:01):
I don't.

Speaker 2 (30:02):
You don't got no turnoff Okay.
So when your cup is low and yougot to fill it back up, there's
nothing that you just enjoydoing, Not really bro.
You need something, bro?
Not really, you need something.

Speaker 1 (30:13):
Pleasure in the job puts perfection in the work bro,
you got a lady.

Speaker 2 (30:17):
Yeah, so not her.
Yeah, we hang out, we hang out.

Speaker 1 (30:23):
She complains about all the business calls that I'm
on while we hang out Listen bro,spend some more time with her
you don't want to lose her.
Bro.
I know I love her.
You know what I'm saying.
Give her a day.

Speaker 2 (30:34):
Give her two or three days a week.
I mean two or three days amonth or something.
Bro, that was actually prettyfunny actually.
What's your story done on theinside?
What are some of the obstaclesyou went through?
I'll give you an example.
Okay, you know what.
We're going to make it fun.
Ask me a question.

Speaker 1 (30:54):
Ask you a question.

Speaker 2 (30:57):
Ask me a deep question, because I'm gonna
bring it back to you.
Ask me something you you wantto know.
I'm gonna show you, I'm gonnashow, we're gonna, we're gonna,
we're gonna open it, we're gonnacut it back a little bit.

Speaker 1 (31:05):
I'm a student in psychology.
I I feel like I'm pretty goodat reading people, so okay
anybody that's built somethingas successful as as you've built
has gone through major trialsand tribulations, most likely in
their life.
Most likely it's happened inyour teens or your early 20s.
So I would say like what wouldwhat?

(31:25):
What's the biggest uh obstacleyou've had to overcome prior to
you getting on the path ofself-development and
entrepreneurship?

Speaker 2 (31:35):
I think he's destined for a podcast, y'all um for me.
I mean, I've had a bunch of, Iguess, obstacles or whatever,
but if we had to say the biggest, the biggest was just like
enduring multiple deaths from,like, my loved ones, yeah,
multiple deaths like mom, dad,grandmas, one of my brothers, uh

(31:55):
, great grand, both my greatgrandmas, one of my brothers,
both my great grandmas my uncle,my aunt.
You know what I'm saying.
So I went through, and one ofmy best friends.
So I went through all of thatdeath when I was younger and it
got to the point where I wasgoing to funerals, super numb,
and just waiting for therecession Not the recession.

(32:15):
What was it called?
Wait for the after part.
You know what I'm saying.
Wait for the after part so Ican eat.
Literally, it was like allright, bro, let's get in here,
hurry up, I'm trying to get thischicken.
This was before I was veganBecause the food was always good
.
I was like, let's hurry up andjust get this food.

(32:36):
That's probably the biggestthing.
So that's why now that's agreat question.
So what was some of the?

Speaker 1 (33:01):
pain and obstacles or just experiences that may have
happened in your life thathelped to shape who you are,
your mindset, your growth, thevision you have and the energy
to to go after and get it for meit.
For me it happened a little bitdifferent than a lot of people.
So, uh, my early childhood, Iwould say I was privileged, so
my parents were in real estateat the right time.
So they were in.
You know, flor, florida realestate in the mid to late
nineties was booming.
Uh, they got into real estate,we moved to Florida and, uh, I'm

(33:25):
an only child also.
So you know my this this maybeties into it Cause my, my mom,
my whole life, has told me, youknow, I'm a a rainbow baby,
miracle baby something, becausethe doctor told my my mom she
couldn't have kids.
She had multiple miscarriagesbefore me.
Then I came along and then mywhole life I was told I'm a
miracle baby.
But my whole life, fromchildhood up until about high

(33:49):
school, I would say we were likewe weren't rich, but we were
like middle class, upper middleclass, so he was rich.

Speaker 2 (33:57):
He was rich, y'all, he's rich.
So so if I went to your crib,if I went to your house, we had
a we had a water bed in ourhouse if you had a water bed in
the 90s.

Speaker 1 (34:05):
How many bedrooms was it?
It was like three.
You have a backyard.
Yeah, you have a driveway.
We have bunny rabbits.

Speaker 2 (34:11):
He was rich, he was rich okay yeah, so, uh, I I
experienced that.

Speaker 1 (34:16):
But that that has.
That comes with its own kind ofdownsides and trials and
tribulations, because when youhave a kid that's privileged
like that, they don't learnsacrifice, they don't learn work
ethic, they don't learn how tostick with something long enough
to get good at it.
That's true.
So my whole childhood that'swhat it was.
I always played sports.
I was good at sports.

(34:37):
My dad had me playing sportssince I could walk, but I never
stuck with it long enough to getgood enough at it because I
didn't have that discipline inme and it seemed like overnight.
My parents went from uppermiddle class to my mom was going

(34:59):
to the food bank to get likeexpired food for us to eat.
Like my parents had to.
You know, my dad has likeplates in his back and my
parents had to, you know, getrid of pain medication to
junkies and shit to like keepthe lights on.
So I I experienced like bothends of the spectrum super
quickly and that was as I wasreaching adulthood too.

(35:22):
So that was like senior year,high school, when that happened.
Um, and that put me on a weirdpath because, like my early
adulthood, I would say from 18to like 23 24.
I was uh on the wrong side ofthe law.
I was a straight criminal yeah,see we getting deep.

Speaker 2 (35:41):
That's what I'm talking about.

Speaker 1 (35:43):
Yeah, bro, miracle baby going in right now you look
at talking about right now,like I'm talking, like building
ai agents for companies and likescaling businesses, like I
barely graduated high school,like, so there's no excuse for
other people stealing ai agentsto building right right yeah,
but no, it took me.
It took me failing and gettingin trouble a few times were you,

(36:05):
were you locked up?
you was in jail a few times.
Yeah, what were you locked upfor?
Um thefts?
Uh, I knew he was stealing theai resisting arrest like there's
.
There's a few situations, man,that I got caught up in so you
like, you got a couple times,yeah.

Speaker 2 (36:22):
Yeah, I mean, bro, you know what's interesting.
So I I got locked up too.

Speaker 1 (36:27):
Once though, but I got locked up with some dumb
shit yeah shout out to the it'salways some dumb shout out to
the great state of new york.
Bro, it's always some dumb shit.

Speaker 2 (36:34):
Shout out to the great state of New York bro,
it's always some dumb shit 2012in New York, I drove my whip
parking ticket.
Ah yeah, didn't pay it, forgotabout it, went back to Boston.
Two years later, I come to NewYork, 2014.
We're doing a photo shoot forthe clothing company On the way
back to Boston, new York.

(36:55):
They probably still do this,but they set up like speed traps
.
You know what I'm saying.
So they just block a street offand if you drive down it, they
checking your car.
You know what I'm saying.
It's like it's a setup.
You know what I mean?
Yeah, so they check my car.
Or, before they check the carlicense registration, they pull

(37:17):
my license.
I got a warrant for a parkingticket.
So I'm like bro, can I just payit?
They issue warrants for parkingtickets In New York, damn.
So I'm like yo, can I just paythis?
You can't.
It wasn't Applebee's back then,but I'm like you ain't got the
little machine.
I can just swipe swipe.
You're going to take me to jail.
The little machine I could justswipe swipe.

(37:39):
Like you're gonna take me tojail.
So I spent 18 hours in centralbookings.

Speaker 1 (37:41):
I slept on a sandwich I slept on a sandwich.

Speaker 2 (37:42):
Hey, shout out to the sandwich.
I slept on a sandwich because Iwant my head to be on that
bench.
Yeah, um, and.
And I needed to sleep, so Ineeded something soft.
So shout out to the sandwich.
Yeah.
And then in the morning, bro,they brought me up to the judge.
This dude was like he was allright man.
So, um, we're gonna give you,we're gonna give you, 90 days to

(38:03):
pay this.
So what was the point?
Damn, you know what I'm saying.
So you?
So you arrest me for a ticketthat's two years old.
So you're wasting resources.
Then you bring me in jail for18 hours waste more resources.
Yeah.
Then you bring me upstairs jailfor 18 hours waste more
resources.
Yeah.
Then you bring me upstairs andyou tell me I got 90 days to pay
a ticket.
Yeah, what's the point?
You know what I'm saying?

(38:24):
So I didn't learn my lesson?
No, I still got.

Speaker 1 (38:26):
I still got tickets no, my thing was like the
turning point for me was I gotbecause I used to, so I sold
weed back before weed was legaleverywhere and, uh, even back
then I was entrepreneurial withit, so I had my own little bags,
I would put it in and shit, soyou had the miracle magic back
then.
Yeah, deliver it to people.
But the bad thing aboutdelivering it to people is you

(38:48):
get pulled over and you're doneyo, that's crazy.

Speaker 2 (38:50):
So he had a brand any .
So he had a brand before.
It's fashionable and you weredoing delivery before delivery
became a real thing.

Speaker 1 (38:59):
Yeah, that's crazy yeah, and then I was.
I was sitting in there in thein the cell, and I'm like
looking across, I'm seeing thesedudes that are.
They look like they're 60, butthey're probably like 30
something.
They're just worn out by lifeand I'm just looking at them
like damn, like this is, this isme this ain't it.
This is me in the future.
Right now, if, like, I stay onthe path that I'm on, this is me
.
So after that situation, I, youknow, made it a point to kind

(39:25):
of turn things around.
I started reading a lot.
I figured you know, you have tohave some kind of code that you
live by.
I didn't really have that withreligion.
I found that with Stoicism.
So I started reading a lot ofbooks on stoicism Ryan Holiday's
series, the Obstacle, is theWay I started with that.
Ego is the enemy, stillness isthe key.

(39:47):
I started reading all thesebooks and it just set me on a
path where I just startednetworking with people.
I've met some people that werestarting a web design company in
2015.
This is back before businesseshad websites.
You could go door to door andsell a business.
You know a WordPress website,and that's what we were doing,
and that was like my firstsuccessful co-founded kind of

(40:09):
company.
And then from there, it waskind of a trajectory where I
just it, just the momentum, justbuilt.

Speaker 2 (40:14):
So what's something that inspires you now?
You know what I'm saying, causeyou're doing a lot, I think.
I think a lot of stuff thatyou're doing is definitely
affecting and changing a lot ofpeople's lives and helping a lot
of people and help a lot ofbusinesses, and it kind of seems
like that's something thatyou're passionate about.
Plus, you're learning aboutfuture things that most people
aren't going to grasp until acouple of years later.

(40:36):
You know what I'm saying, likegetting access to the AI,
talking about the robotics.
These are things that areprobably like, let's say, three
to seven years ahead of theaverage citizen in the country.
You know what I'm saying.
So what are some of the thingsthat inspire you to kind of keep
going on your path, and why doyou do what you do?

Speaker 1 (40:59):
going on your path and, like you know why do you do
what you do.
One of the biggest things forme is just manifesting something
.
So if I see something that Iwant, or there's a certain
situation that I want to be inor a certain type of crowd that
I want to surround myself with,building something that allows
me to manifest myself in thatsituation is an amazing feeling,
like when I the apartment thatI live in now, the condo that I
live in in tamp situation.
Is an amazing feeling, likewhen I the apartment that I live
in now, the condo that I livein in Tampa.

(41:19):
It's like my dream apartment,high rise, in downtown Tampa.
Every morning when I wake upthere, it's just like instant
gratitude.
It's like I manifested this,like I really made this happen.
That's one thing.
The second thing is helping myparents out so they never really
recovered from the recession.
My mom got into like drinking.

(41:40):
She ended up with a cancersituation and then she slowly
she's been recovering.
She's in remission now, but allof that came from the financial
pressure that the recession,you know, put on them.
So helping them out of theirsituation is a big motivation
for me and then also, just youknow, growing with the team

(42:01):
around you, like building a teamof people that you're getting
money with.
You're building something withum.

Speaker 2 (42:08):
That's something that's super fulfilling to me
and um, something I'm supergrateful for I like that, bro,
because I'm feeling I'm I'mfeeling like it's something that
is really like near and dear toyou.
You know what I'm saying.
It's not like you know so well.
This is really like near anddear to you.

(42:28):
You know what I'm saying.
It's not like you know well,this is your first podcast, but
I know you probably watched abunch of podcasts, so sometimes
people just be full of shit, bro, you know what I'm saying.

Speaker 1 (42:34):
I watch podcasts like Netflix, bro.
That's up on my TV YouTubepodcast.
That's all I do, and it's noteroded.

Speaker 2 (42:47):
Like sometimes you do have to be dramatic and
entertain and say some shit, butlike I really feel, like you
mean that, you know I'm saying Ireally feel like that.
That's at the precipice of likewhat motivates you.
You know I'm saying and and andI like that, that like I can
really tell that with thatyou're genuine with it.
You know I'm saying so.
If y'all are watching thispodcast or listening to the
podcast, y'all definitely gottastart learning more about what
tyler got going on, because Imean, he, he's coming, coming at

(43:09):
it from a real genuineperspective.
So I want to know, bro, isthere anything that that, uh,
that you're afraid of oranything that scares you?
And it could be on a personalside, maybe business, or just in
general I've.

Speaker 1 (43:25):
I've been saying this since high school and I would,
I would I would be a little bitdramatic with it where I'd say
like if I could, if I could, uh,fast forward into the future
and I could see myself at 50, 40, 50, 60 years old and I'm just
a regular joe commuting to worknine to five job.
Put a bullet in my head, likeI'm I, I mentioned it earlier

(43:46):
but the greatest hell to me islike living in a state of
unfulfilled potential.
Like to me.
That's my biggest fear.
I don't snakes heights, youknow I'll jump out of airplane,
I don't give a fuck.
But living in a clock yeah,living in a state of like
unfulfilled potential, whereit's like you know you got
greatness in you and you're notpursuing it.

(44:09):
You're not, at least you're noteven trying.
Like that to me is is mygreatest fear.

Speaker 2 (44:14):
I would agree with you, bro, because this is the
thing, rather like, do my ownthing and like barely make it,

(44:36):
then work for someone and, youknow, make a decent living for
sure, right, but the thing isthis nowadays you don't have to
barely make it like you can, youcan really crush.
You can crush the motherfucker,like.
You know what I'm saying.
So all you got to do is likebelieve in yourself, right?
So I shared on a previouspodcast.
I'm gonna read this to you andand I'm just curious what you
think, because it kind of Ithink this kind of goes back to

(45:01):
what you just said, right?
So I friend, right, a friendtexted me today and this is a
situation and I read it to you.
He's been working for someoneand now he wants to do his own
thing, right?
So this is a message that hesent and I want to get your

(45:22):
response to it.
Want to get your response to it.
Um, how do I?
Okay, he asked me this how doyou approach making decisions
career-wise?
I've been with this company for16 years.
I feel kind of run down.
I feel like I've gotteneverything I can from being here

(45:43):
.
I don't know what to do even 16years is crazy.

Speaker 1 (45:50):
Like our parents generation, you know you could
get a job as a cashier atWalmart.
You could work there for 10, 15, 20 years, work your way up,
become a district manager.
Maybe you have a few Walmarts.
Now you're making 100k a year.
You can buy a house, whatever,but whatever.
But for me, I've never held ajob for longer than a year two

(46:13):
years maybe, because it was aremote job and I was the number
two person at the company.
But after I look at every job asan I look at everything in life
as a learning opportunity.
I approach life as a learningopportunity Like I approach life
as a student.
I try to at least.
Every job is an opportunity foryou to learn a specific kind of

(46:35):
skill.
If you're a cashier at 7-Eleven, you can figure out how to get
better with talking to people.
You know whatever it is thatyou do, you can figure out, get
whatever nuggets you can fromthat thing and then get out as
quick as you can Like my, mywhole thing.
And this is why I gave a lot ofcredit, you know, to my brother

(46:56):
, trevor.
I was at a marketing agency.
He was a client of ours at theagency.
I was the person on his accountand uh, it was.
He was always the ones like yo,let's just come, come do it
with me.
He's like yo, just take therisk, bro, let's just do it.
And I was like all rightbecause my whole thing was I was
always building my escape plan,like from the moment I got

(47:20):
hired at a place, regardless ofhow good the job was, and even
that marketing agency like Ilearned a lot from them.
They mentored me.
Um, every job I've had a lot ofjobs that I've had are like
people my age is like dream jobs.
Like you go to school formarketing, you get a master's
degree in marketing and youbecome the CMO at a marketing
agency in downtown Tampa.

(47:41):
Like that was the dream job formost people.
But the moment I got in there Iwas like all right, what am I
going to learn?
What's my escape plan?
How do I get out of here?
So what I would say to himwould be like figure out
whatever skills you acquiredwithin.
If you spent 16 years somewhere, you better have acquired some
kind of skills in those 16 years, or otherwise.

(48:03):
What the fuck are you doing?
But figure out what skills youacquired in those 16 years and
leverage what the fuck are youdoing?
But figure out what skills youacquired in those 16 years and
leverage it into your own thing.
Maybe it doesn't have anythingto do with that, maybe it's
music and you've been working inan office job or something, but
just pursue it like, just do it, you don't have to have it all
figured out.
That that was my biggestproblem and that's why I'm kind
of a late bloomer intoentrepreneurship.

(48:26):
I think in more of a right brainkind of way.
I think that was a it's goodthat me and Trevor partnered up,
because Trevor's definitely aleft brain kind of person.
Like he's a, he doesn't have tohave it figured out, like he'll
, he'll, he has it.
Speed to implementation withhim, like he has an idea and
he's going to implement it rightaway.
I think in more of a systemskind of way, like I have to

(48:47):
understand how everything'smapped out.
I I think in like flow chartsalmost, like I have to
understand the way everything'smapped out.
So that's why we made a goodpartnership.
But for that guy I would say,like you don't have to have it
figured out, like when you starttaking steps towards something
and you start just taking actionon something.
The path unfolds like you can't.

(49:09):
You can only connect the dotswhen you're looking backwards,
like you can't connect the dotswhen you're in it and you're in
the moment.
But when you start taking stepstowards something, the rest of
the path starts to kind ofunfold for you.
So what?

Speaker 2 (49:22):
would.
What would Tyler right now sayto Tyler locked up?

Speaker 1 (49:33):
I got Amor Fati tattooed on me.
Amor Fati is a stoic phrase.
It means love your fate.
So I would say do exactly whatyou're doing to that person
because I love the good and thebad that's happened to me,
because if it, your life isn't.
Life doesn't have meaningbecause of the victories that

(49:53):
you have.
Life has meaning because of thetrials and tribulations you've
overcome to get to thosevictories.
So I wouldn't change anythingabout that.
I was super self-consciousabout the uh arrest record and
like, especially when I'm goinginto like a corporate you know,
marketing I'm going intopeople's businesses.
I need to partner with people.
I was.
I wanted to hide that for thelongest time, but we live in an

(50:17):
age now where you know it's acreator economy.
You can't hide any of that.
Even you know Wes Watson builtthis whole brand off of it.

Speaker 2 (50:23):
That's part of marketing, bro.

Speaker 1 (50:24):
Yeah, built this whole brand off of it.
That's part of marketing, bro.
You're like oh, you was lockedup and you can do systems.
That's my guy, you know what.

Speaker 2 (50:29):
I'm saying that's dope bro.
Listen man, this was dope man.
I hope y'all got a lot out ofthis.
As far as you know theimportance of systems, sops,
implementing those in yourbusiness, doing that early Once
you you know if you have abusiness that you're
establishing or maybe youacquired a business potentially

(50:50):
and you want to upgrade thosesystems.
I want to touch on marketingreally quick before we out of
here.
What, what, okay, 2025, if youhad to give some people some,
some, you know, some marketinggems, some things that they
should not ignore, some thingsthat they should do, Give me
like three or four of them.

Speaker 1 (51:09):
Do not ignore AI In marketing.
Everybody's already using AI.
They're using ChatGPT to writecaptions or whatever.
That's the kindergarten levelof what's possible right now
with AI With with ai, you haveintelligent workflows, so you
think about workflows with, likezapier or makecom how a lead

(51:32):
comes into your crm, it updatesyou in your slack channel or
discord or whatever.
But now you have ai agents thatyou can plug into it.
That are intelligent workflows.
So that's what I need so forexample, a lead comes in uh.
It gets that information over toan ai agent who does research
on that lead, goes to theirsocial media profiles, figures

(51:54):
out who that lead is, it scoresthe lead and then it sends it to
another agent that will sendthat lead a personalized message
of brendan.
Brendan's ai clone with youknow your voice is cloned with
11 labs.
Your actual person is clonedwith a HeyGen and it sends that
person a personalized video ofBrendan saying hey, jeff, john

(52:17):
Smith, whatever their name is.
You know I saw you just optedinto my funnel.
I'm super excited to meet you.
A member of my team is going tobe reaching out soon.
That's just one example of anAI agent that can be.
That's a team of AI agents thatwork together on a specific
problem.

Speaker 2 (52:35):
So this is a software that I've seen commercials for,
and I wonder if it's verysimilar to what you're talking
about.
I can't remember the name of itat the moment, but they give
you like a team of AI, maybe ofai, maybe the ai agents.
I gotta look it up and thenthere's a bunch of them.
That's one of the reasons.

Speaker 1 (52:52):
That's probably what it is then yeah, that's one of
the reasons we started the freecommunity is because it's.
There's so much noise out there.
There's so many differentsoftwares.
There's even just forcopywriting or research.
There's ChachiBT, there'sClaude Perplexity, there's like
all these different softwaresthat you can use.
So one of the things we do withthe free community is we try to

(53:14):
cut through the noise, helppeople see the forest through
the trees and like figure outwhat.
Okay, this software is good forthis, this is good for this.
Here's how you connect thesetwo together to create this
specific kind of workflow thatsolves this specific kind of
problem in a business.
Got you?

Speaker 2 (53:31):
so, aside from um the ai stuff, what was like one
more of the marketing thing theyshould pay attention another
big thing is like paid ads.

Speaker 1 (53:41):
So if you're running paid ads, um, paid ads are kind
of like alcohol to a business.
So I mean that by like if youmeet a person who seems like a
nice guy but he gets reallydrunk and he becomes very
aggressive, or something like.
Paid ads reveal the weaknessesin a business very quickly.

(54:03):
So if I come into a businessand I take them from 30K a month
to 120,000 a month, that's awhat?
4x increase in volume.
With that increase in volumecomes a 4X increase in
chargebacks yeah, 4x increase incustomer service, 4x increase

(54:23):
in pressure on your sales team.
So it reveals the problems inyour business very quickly.
And I think a good thing you cando with paid ads to see if you
have good product market fit isjust to try to run ads.
If you see your cost per clickis above three dollars, that
means the ad or the top offunnel is not working well.
If it's $2, then they get tothe funnel and your opt-in rate

(54:49):
is 1% 2%, that means there'ssomething wrong with the funnel.
So if you understand how themetrics work with paid ads, you
can identify where theconstraints in your business are
.
If it's an offer problem ifit's a top of funnel problem.
If it's, you know, pricingproblem, you can identify all of
that with paid ads I like that,bro, so y'all need to pay

(55:10):
attention to uh ai.

Speaker 2 (55:11):
And then, if you're doing paid ads, make sure you
understand the metrics andwhat's going on.
Um bro, this was dope bro.
Yeah, I learned a lot.
I feel like, um, you guys got alot of value.
Um, where can they go?
They want to learn more abouthow to work with you.
Um, they want to get theirsystem set up maybe.
Maybe they just want you tokind of give an overview, to
kind of see what they actuallyneed, where they need to go for

(55:33):
that.

Speaker 1 (55:34):
So we do do a partnership qualification call
with people.
So if you want to come in andjust kind of give us an idea of
like what you do, um, even ifyou don't have a business but
you have an idea or maybe askill set in something, you can
go to reactiveai.
Reactive is spelledR-E-A-C-T-I-I-Vai.

(55:55):
If you want to join our freeschool community, you can go to
schoolcom slash AI acquisitionschool.
The actual name of the schoolis AI early adopters bro, listen
again.

Speaker 2 (56:09):
I had a lot of fun on this one.
I love, I love tech, lovemarketing, um, learn more about,
like those ai agents.
I'm gonna get on that this week, bro.
I'm gonna send you a dm forreal you get us a fleet of robot
dogs listen, yeah, we gotta getsome robot dogs for real.
Listen what I need you guys todo.
I need you to follow Tyler.
Get this information.

(56:31):
You know the link will be below.
At the very least, at the veryvery least, what you need to do
is get into that schoolcommunity.
Get in there, poke around, getaccess to the information.
There's a lot of informationthat's available to you, but
sometimes the information isscattered.
What him and his team did wasthey took all the information,

(56:52):
they correlated it and they putit right into a school community
so you can easily get access.
In every single week, they do awebinar so you can attend that.
You can not only get access toinformation.
You'll get a flow right.
So definitely click that linkbelow.
Join our free, free schoolcommunity.
Um bro, I appreciate you.
Appreciate you, bro.
This has been fire.
I hope you enjoyed your firstpodcast it was, it was great I
hope it was memorable.

Speaker 1 (57:12):
You're a good, you're a good podcast host, so you
make it good, man you.
You break the walls down forpeople and you make them feel
comfortable.

Speaker 2 (57:19):
So I was trying to get you.
You know, we, we talked aboutthe business a little bit.
Yeah right, we talked about thepersonal.
I said we were gonna go deep.
I didn't know we were gonna gothat we, the business a little
bit.

Speaker 1 (57:25):
Yeah Right, we talked about the personal.
I said we were going to go deep.
I didn't know we were going togo that deep.

Speaker 2 (57:27):
We went deep a little bit found out you were a felon
for real.
You know what I'm saying.
Oh, my man, look, you know weboth slept on some sandwiches so
that was cool, but then wereally brought it home on the

(57:49):
precipice of.
Like you know, sometimes whenyou really want to make money,
you got to be first to marketand there's a lot of us that are
last to market.
But I think you shared somereally key things that people
can research and get access toand, if they really apply to
themselves, they can be first tomarket and then solve a lot of
problems and then make somemoney this year and that's what

(58:09):
you should be doing in 2025.
So again, thanks for being onthe podcast.
Make sure you guys follow myguide, jump into our free school
community and we'll see youguys on another episode of the
podcast episode to break downthis exciting community that you
need to join.
Why?
Because your podcast.
You haven't figured out how tomonetize.
Maybe you're someone that usedto be like me, where I didn't

(58:31):
really have anyone that can holdme accountable, nor did I have
a group that I felt comfortableabout.
You know what these are.
This is my tribe.
I can grow Well, listen, we putthat together Podcast school.
I'm teaching you guysmonetization secrets,
accountability, discipline, howyou get better with content, and
this is just a group that youwant to grow with.
Click the link below Join,let's go.

(58:51):
Okay, look, so this is howwe're going to get you more
exposure.
Using the pod equals MC squarestrategy.
Right?
Then we're going to bring outthe air fryer and then connect
it to the toaster oven method.
Right?
I think I wasted my money.
Now, until we do all this,we're going to get you a million
views and millions ofsubscribers.
I have no idea what you'retalking about.
I got you.
Let me go get something.

(59:12):
What's this box about, bro?
What is that?
So we got your long formpodcast right here, right?
This is long form audio.
Okay now.
I'm getting my money's worth,got a service to get more
exposure, get more views and getmore call to action to get more
sales.
Let's go.
This is what you need to do toget more of this Now.

(59:34):
Do you understand?
I completely get the vibe now.
Before I don't know what youwas talking about, but this,
right here, we're going to makea lot of money.