Alexandar Murauski is an expert in all things related to product localisation and the CEO of Alconost, a platform that aims to help product teams unlock global growth through AI-enhanced localisation.
Alexander's hot take? That the language your product "speaks" is a fundamental part of the product's user experience, and is often left lacking. It's important to consider localisation upfront, and ensure that you take cultural considerations into account, not just Google Translate the text as an afterthought.
Find Alexander on LinkedIn: https://www.linkedin.com/in/amurauski/ or check out his company, Alconost, at https://alconost.com/en.
If you'd like to appear on Hot Takes, please grab a time: https://www.oneknightinproduct.com/hot
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