All Episodes

May 27, 2025 β€’ 46 mins
Welcome to CPO Stories!

In this new "podcast within a podcast", I'll be speaking to executive product leaders from the UK's biggest companies as well as up-and-coming stars of the future. I'll be digging into how they approach product management within their organisations, how they approached the leap into executive product leadership and trying to get some deep insights into how they view product management practices and culture. If you're a CPO and would like to come on, drop me a line! Or, forward this episode to your CPO and tell them you want them to come on πŸ™‚

About the Episode

In this episode, I speak with Maud Larpent, Chief Product Officer at Treatwell, the largest hair and beauty booking platform in Europe which works with 75,000 salons across 15 countries. Maud started out working at Reuters, before moving into product leadership at TripAdvisor and Expedia and onwards to Treatwell.

We cover a lot, including:

  • All about Treatwell and how it's more than just a booking app
  • How Treatwell balances B2B and B2C needs, and why the B2B side is central to delivering a great consumer experience
  • Structuring product at Treatwell: team size, "three-in-a-box" model, and balancing tech ownership with customer problems
  • How B2C product teams can stay motivated and aligned in a surprisingly sales-led organisation
  • The importance of being honest about your product maturity when hiring, and hiring people who want to help you get better
  • Making the transition to leadership: letting go of needing all the answers and learning to lead through others
  • Balancing strategic and tactical involvement, and making sure you encourage teams to solve problems instead of blindly executing executive ideas
  • Why Treatwell is a great place for product people: meaningful challenges, international teams, and a mission to support entrepreneurs
Check out Treatwell

Check out Treatwell's website: https://www.treatwell.co.uk/, or their careers page: https://apply.workable.com/treatwell/.

Connect with Maud

You can connect with Maud on LinkedIn: https://www.linkedin.com/in/maud-larpent/.

Mark as Played

Advertise With Us

Popular Podcasts

Las Culturistas with Matt Rogers and Bowen Yang

Las Culturistas with Matt Rogers and Bowen Yang

Ding dong! Join your culture consultants, Matt Rogers and Bowen Yang, on an unforgettable journey into the beating heart of CULTURE. Alongside sizzling special guests, they GET INTO the hottest pop-culture moments of the day and the formative cultural experiences that turned them into Culturistas. Produced by the Big Money Players Network and iHeartRadio.

The Joe Rogan Experience

The Joe Rogan Experience

The official podcast of comedian Joe Rogan.

Stuff You Should Know

Stuff You Should Know

If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.

Music, radio and podcasts, all free. Listen online or download the iHeart App.

Connect

Β© 2025 iHeartMedia, Inc.