One Next Step: Management Tips & Tools for Small Business Owners

One Next Step: Management Tips & Tools for Small Business Owners

It’s time to run your business – and stop letting it run you. One Next Step, hosted by BELAY CEO and author Tricia Sciortino and Lisa Zeeveld, CFO and COO, is the most practical business podcast in the world. It provides tangible takeaways and actionable insights for listeners every week so leaders can affect change in their business immediately. Because after working with thousands of entrepreneurs, executives, and organizations, powerhouse virtual staffing company BELAY has the real-world business knowledge to help real-life leaders get more done and see more results. World-renown guests like Daymond John and Michael Hyatt join Tricia and Lisa weekly to share the small steps, experiences, coaching and resources that have helped them propel their businesses and lead with confidence. For podcast show notes and additional resources on business growth for the business owner, visit OneNextStepPodcast.com

Episodes

September 26, 2023 39 mins

If you find yourself thinking you need to grow before you can start bringing on help, you might have it backwards. Often, investing in the right people can free you up to focus on growing far more efficiently than you could on your own. Today’s guests are a powerful team who have learned this truth through firsthand experience: Geoff Welch and Trúc Towns.

Geoff is a leadership consultant helping growth-focused leaders simpli...

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In today's fast-paced and interconnected world, harnessing the power of technology and artificial intelligence has become essential for businesses and professionals aiming to thrive in their respective fields. Today, we have the privilege of hearing from a remarkable duo who have embraced the potential of AI to enhance their productivity and streamline their work processes.

Wes Gay is a StoryBrand Certifi...

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Today on the podcast, we have a special episode courtesy of our friends at the Maxwell Leadership Podcast. BELAY CFO Lisa Zeeveld sat down with Mark Cole recently to co-host an episode of the Maxwell Leadership Podcast about how to get time back as a leader.

The conversation was so great that we wanted to be sure our One Next Step listeners could hear it too.

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In this Bonus Next Step, Tricia and LZ share how to identify and prioritize your most important emails so they don’t get lost in the mix.

 

See omnystudio.com/listener for privacy information.

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Communication is a critical part of leadership. But managing email can be tedious and frustrating for busy leaders.

In this episode, Tricia and LZ will discuss their strategies for email management and reaching “inbox zero.” Leaders will get new ideas about how to manage email, how Tricia and LZ  delegate to their virtual assistants, how they  prioritize their emails, and a lot more! 

Welcome to episode 126 of One Ne...

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In this Bonus Next Step, Ashley Webb shares the one thing she wishes she would have known before starting this process of building relationships with potential partners and affiliates.

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B2B marketing can often be hit or miss. And determining and getting access to your target market can also be difficult. The best way to find and access that target market is to align yourself with companies who already have relationships with those people.  They can introduce you to that market directly using their relationship, trust and team. Our goal is for business owners to be able to more effectively leverage partnerships and...

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In this Bonus Next Step, Theresa Summerlin breaks down the pros and cons of hiring a virtual assistant to help run your social media, versus hiring a dedicated social media manager.

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There’s a major difference between recognizing that social media is important and having the knowledge and skills you need to use it effectively. If you’re struggling to find the time to devote to social media, or you want to take your strategy to the next level, it might be time to hire a social media manager. 

In this episode, BELAY VP of Marketing Amy Appleton talks with Solutions Consultant Theresa Summerlin about the di...

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In this Bonus Next Step, Tricia and LZ share some of the key red flags to look out for when someone isn't right for the job.

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February 21, 2023 22 mins

What makes up the perfect virtual assistant? What should leaders be looking for when they are hiring this important position?

In this episode, Tricia and LZ will share the key attributes that make up a great VA, from their decades of experience in interviewing, hiring, and being them. They’ll leave our listeners empowered and equipped to find the right fit for the job, knowing exactly what to look for in a great VA. 

...

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In this Bonus Next Step, Ryan Fitzgerald shares what benefits business owners and leaders fail to think about when it comes to the hybrid, remote model.



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In this episode we’ll talk with BELAY’s own Ryan Fitzgerald, who is our Senior Marketing Manager. He’ll talk about the benefits of fractional, hybrid workforces. 

With so many businesses going remote over the last two years, Ryan has some incredible insight into the benefits they are beginning to see as remote companies, and what the business world looks like moving forward. Business owners who are on the fence about remote ...

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In this Bonus Next Step, Amy Appleton tells small business owners and solopreneurs without someone dedicated to marketing, where do they can go to get help.



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January 24, 2023 33 mins

Return on Investment (ROI). Every business leader knows what it is, and knows it’s important, but how many really have put a plan in practice to build a healthy ROI in their marketing? In this episode, Amy Appleton, Director of Marketing at BELAY, rejoins the podcast to talk with LZ about all things ROI. They’ll discuss what a good ROI looks like, how to know when you’re succeeding with ROI, what to do when things go wrong, what ty...

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January 17, 2023 2 mins

In this Bonus Next Step, Madison Morgan share some of the characteristics that sets a great VA apart from the crowd during the interview process. 



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January 10, 2023 22 mins

The process of finding a great virtual assistant can feel overwhelming, so it’s important to make sure you know what traits you’re looking for and how to screen for them in the interview process. In this episode, BELAY Director of Talent Madison Morgan will share an overview of BELAY’s proven process for hiring great VAs. She’ll also explain how partnering with BELAY can save leaders an enormous amount of time and stress. 

L...

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It’s the leader’s job to chart the direction of the business. However, even with a clear vision, selecting the right goals can be challenging and overwhelming, especially when there are more options and opportunities than resources. Without specific goals, you and your team will struggle to focus and maximize the return on your effort. 

 

Tracking progress often feels just as confusing. Even the most profit-minded leaders sometim...

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December 20, 2022 5 mins

In this Bonus Next Step, Carrie Fabris explains what “all in” means and shares a few tips for leaders to help them confront the barriers keeping them from experiencing everything life has to offer. 

See omnystudio.com/listener for privacy information.

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We all want to hire people who are good at what they do, but how do we make sure we’re allowing our team members to play to their unique strengths? This is a question that Carrie Fabris has helped many leaders answer as a coach and a speaker, and in this episode, she’s going to share her insight with our listeners. 

Anyone who listens to this episode should gain a better understanding of what it means to leverage your streng...

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