Operate For Profit Real Estate Podcast

Want to be a mega successful multifamily real estate owner-operator?

This week we talk with Albert M. Berriz, CEO of The McKinley Companies, which owns and operates a $4.5 billion dollar portfolio of 20,000 apartment units about the two things you must focus on NOW in order to achieve long term success as an owner-operator and to survive the next downturn.

If you own apartments in Dallas Fort-Worth and you're...

Resident retention starts the day your renter moves in, not at renewal notice.

Getting more of your residents to renew their leases will turbocharge operating profits at your multifamily property. The problem is most owners and managers only focus on renewals at the end of the current lease. This week we talk about why renewing your resident starts the day they move in, and why your residents have already decided to stay o...

Every non-renewing resident is costing you thousands of dollars in lost opportunity.

What if you could predict who was more likely to stay or go before sending a renewal offer? This week we talk with Vidur Gupta, Founder & CEO of Beekin about how you can leverage data analytics and machine learning to convert more lease renewals at higher rental rates at your multifamily property.

If you own apartments in Dall...

Need to generate more prospect traffic at your multifamily property?

This week we talk with Brianna Quezada of Resident360 about why Google Ads is the best way to generate instant paid traffic at your apartment property with no long term contracts. Simply spend what you need when you need to. Brianna also discusses how Google Ads work and what you should do to optimize the results.

If you own apartments in Dallas ...

How can prop-tech and back office virtualization help you increase profits?

This week we talk about operating your multifamily property in a post-pandemic world and why leveraging technology and back office virtualization are the keys to keeping your onsite staff happy and focused on maximizing your profits.

If you own apartments in Dallas Fort-Worth and you're looking for an expert property manager that can ...

Are you struggling with onsite staff that can't lease your apartment units?

Improving your close rate by just a few percentage points can dramatically improve your bottom line. This week we talk with Matt Easton of Leasing University about some simple steps to turn your onsite staff into leasing superstars trained to close more deals by handling objections, not overcoming them. Listen to this episode for an exclusive ...

How much money is your multifamily property losing from a bad online reputation?

This week we talk with Jay Parsons, Deputy Chief Economist at RealPage about a recent study that proves a direct correlation between a property's revenue and something called it's Online Reputation Assessment (ORA) score. Listen to this episode to find out how you can improve your ORA score and your bottom line.

If you own a...

Multifamily market predictions from a $1B owner-operator in Texas.

This week we talk with Michael Becker, Principal at SPI Advisory for a real time look at multifamily performance in a post-pandemic economy. Michael talks about what he's seeing in rent growth, lease trade outs and key challenges on the operational side heading into 2022.

Velo Residential provides expert property management and renovation serv...

What amenities bring the most value to your multifamily property?

This week we talk with Shane Thomas of Catalyst Equity Partners about how he uses resident feedback to help him decide what amenities to include in his multifamily renovation plan. Shane also shares a powerful story about the impact of improving safety and security as part of an effective value-add strategy.

Velo Residential provides expert property...

Are you struggling to track performance at your multifamily property?

This week we discuss how to use simple Key Performance Indicators (KPIs) to help you quickly identify and solve problems at your multifamily portfolio without spending countless hours reviewing detailed property management reports.

Velo Residential provides expert property management and renovation services for apartment properties in Dallas-For...

Are spiking expenses creating a profit squeeze at your multifamily property?

This week we talk about why having happy onsite staff is key to increasing your operating profits and what steps you can take to keep them doing more of what they love and less of what they don’t.

Velo Residential provides expert property management and renovation services for apartment properties in Dallas-Fort Worth.

Want to le...

Operating for profit means operating with empathy.

Learn why putting your renter's hat on will turn your apartment property into a profit machine.

This week we talk with best selling real estate author Brian Murray about how he's built one of the fastest growing commercial real estate companies in the nation by following a simple rule - treat your residents like you would like to be treated.

Velo Residential provides expert ...

Is your multifamily property suffering from a lack of prospect traffic?

The greatest leasing team in the world can’t rent your unit if they have no one to sell to.

This week we talk with Josh Grillo, President  of Resident 360 about how to create a simple, cost effective marketing plan that will jump start prospect traffic and boost occupancy at your multifamily property.

Velo Residential provides expert property management and renova...

Here’s why your property’s website is losing you money.

When a customer is ready to buy, you need to be ready to sell. Today we talk with Robert Turnbull, Founder and President of Betterbot about how their multifamily Chatbot enables your prospects instantly engage and self schedule a property tour on your website, freeing up your onsite staff’s valuable time and increasing your conversion rates.

Velo Residential ...

Are you overpaying Uncle Sam at your multifamily property?

Knowing when to capitalize an expense and when not to can help you minimize taxes and maximize your sales proceeds.

This week we talk with Brandon Hall, Founder & Managing Partner of The Real Estate CPA company, about some simple techniques to properly categorize expenses at your apartment property so you can keep more of your hard earned money in your pocket.

Are you struggling with high employee turnover at your apartment property?

Happy onsite staff are essential to maximizing sustained profitability and increased resident retention.

The PROBLEM is your management partner is using outdated systems that place a huge amount of back office work on your staff, leading to employee burnout and turnover.

This week we discuss the importance of leveraging a modern management platform an...

Is your multifamily property wasting money on advertising that doesn't convert?

Your biggest source of prospective renters might be FREE.

The PROBLEM is your management partner can't tell you where your converting traffic is coming from, forcing you to spend advertising dollars blindly.

This week we talk with Nat Kunes and Stacy Holden of Appfolio about LISA, an artificial intelligence bot that ...

Is Your Multifamily Property Operating for Maximum Profit?

Owning multifamily real estate can be a very rewarding business. The PROBLEM is your business is not as profitable as it should be.

Check out our newly rebranded Velo Residential Operate for Profit Real Estate Podcast where we talk about our mission to help multifamily owners make more money with less stress and why owning a profitable multifamily business...

Ever thought about installing solar power at your apartment property?

Cutting your home electric bill with solar has become fairly common. But does the investment make sense for large scale multifamily?

Today we talk with Todd Franks of Greystone Investment Sales Group about how he was able to leverage available tax incentives to install solar and significantly cut his electric bill at two of his apartment communities.

Watch this epis...