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September 19, 2022 27 mins

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We have Gerald Murphy talking about everything SEO, marketing, AI content and also his work that he does at similar web as a senior solution business manager.
We dive into topics such as:

  • SERP features
  • New features coming out for SimilarWeb
  • Alternative search engines like TikTok
  • The evolution of SEO as a role
  • How we saw COVID and Google's real time reaction to the SERPs
  • User Behaviors and how you can leverage this as a marketer specifically the user journey and not just looking at keyword ranks
  • Creating original content, and how much does Google care about that
  • AI content - OPINIONS!
  • Gerald's advice for people just getting into the industry
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