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June 11, 2025 25 mins
Want to start your own podcast? Watch my free webinar Podcast Success Secrets to learn how to start, grow, and monetize your own podcast: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.podcastsuccesssecrets.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Welcome to the optYOUmize Podcast where we help entrepreneurs build the business AND life of their dreams. Get tips, tactics, stories, and inspiration from interviews with business and personal development experts and lessons from my own successes and failures so you can make more, work less, and live better. You don't have to go it alone--we're here to support and motivate you, and encourage you to keep going until you reach your goals. Follow optYOUmize Podcast with Brett Ingram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠YouTube⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Facebook⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Website⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Summary Brett Ingram discusses effective strategies for launching new products, emphasizing the importance of building buzz and excitement. He outlines key steps such as understanding the audience, creating a unique selling proposition, and utilizing teaser campaigns. The conversation also covers leveraging influencers, engaging launch events, and the significance of post-launch analysis to adapt strategies for future success. Chapters 00:00 Introduction to Product Launch Strategies 02:52 The Importance of Building Buzz 05:48 Understanding Your Audience 09:05 Creating a Unique Selling Proposition 11:55 Teaser Campaigns and Anticipation 14:50 Leveraging Influencers and PR 17:46 Engaging Launch Events and Promotions 21:06 Post-Launch Analysis and Adaptation #productlaunch #buildbuzz #personaldevelopment #entrepreneurship #optyoumize #brettingram #entrepreneurpodcast #podmatch
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