August 28, 2025 • 30 mins
Ella Maegraith, better known by her handle Smiley Citrus, has hit back at a follower calling her unrelatable. The Adelaide-based influencer said it’s not her job to be relatable and questioned why some people only want to watch those who are struggling or miserable.
On Wednesday, everyone’s parasocial bestie got engaged. Taylor Swift and Travis Kelce broke the internet for the second time in two weeks, by sharing the news to Instagram, alongside an engagement photoshoot.
Tammy Hembrow has sensationally unmasked one of her trolls on TikTok. The OG Australian influencer was in high spirits when she named and shamed the middle-aged man. In fact, she opened the video saying she had been crying laughing in the car about the situation.
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Transcript
Episode Transcript
Available transcripts are automatically generated. Complete accuracy is not guaranteed.
Speaker 1 (00:02):
Hello and welcome to Outspoken. It's your dose of the
hottest influencer and pop culture news twice a week. I'm
Amy Torber and coming up on today's show, Tammy Hembro
sensationally unmasks a TikTok troll. Ella McGrath hits back at
a follower for calling her unrelatable. Taylor Swift is engaged,
and our Friday Debrief. But first, this new snuck in
(00:25):
just in time, hence the Tammy double up. So Tammy
Hembro has finally addressed her romance with AFL star Bailey Smith,
calling him a sweetie.
Speaker 2 (00:33):
So she made the confession to a Herald Sun journalist
while appearing at a fashion event in Melbourne on Wednesday night.
So when I asked what she was doing in Melbourne,
she replied, I'm here for a few things, a little work,
a little play and a bit of both. So Melbourne
is of course where Bailey Smith lives and also, awkwardly,
her ex husband Matt Sakowski.
Speaker 1 (00:52):
I'm guessing this is why she's been giving quotes of
the Herald's son, just so Matt can see it.
Speaker 2 (00:56):
Well, she's really just gifted him another opportunity to call
the PAP so they can take free of him reading
the newspaper at a cafe again.
Speaker 1 (01:02):
Perfect Now. When asked about Bailey Smith, Tammy said I'm
not going to say anything about Bailey except he's a sweetie.
He's a good guy. She then said she wouldn't comment
further when asked if she would be attending the Brownlow
Metal next month. I take that as a yes or.
Speaker 2 (01:17):
That Bailey hasn't asked her yet and she's waiting to
be invited.
Speaker 1 (01:20):
It is going to be such a huge social media
moment if Tammy does rock up on the red carpet.
Speaker 2 (01:24):
Yeah, It's just another part of the plot, really, isn't it.
This is sort of what I've been writing songs about
wanting to happen to me since I was, yeah, a teenager.
On Wednesday, Everyone's parasocial bestie got engaged. Taylor Swift and
Travis Kelsey broke the Internet for the second time in
two weeks by sharing the news to Instagram alongside an
(01:46):
engagement photoshoot. Amy. I feel like it's one of those
pop culture moments where you remember where you were when
you heard the news.
Speaker 1 (01:52):
Where were you, Well, I was in bed like most
people and For some reason, I woke up right on
three am. It was probably to do with the fact
I had a big cup of tea before I went
to bed, so I need to go to the newborn. No, no, Harry,
he was fast asleep. But I looked at my phone
to see what the time was, and I had all
these text messages from Sophie being like, I don't know
(02:13):
if you're awake, but like Taylor Swift is engaged. I
was like, what the fuck? So I quickly clicked on
Instagram and it was one of those moments where I
genuinely felt so happy for Taylor Swift.
Speaker 2 (02:25):
Well, I found out the news a couple of hours later.
Fortunately my phone was on do not Disturb. Sophie was
awake and found out in real time because she was
awake feeding her son Luca.
Speaker 1 (02:35):
Sophie saw the news so early that there wasn't even
any news articles out. There was nothing on x She
was like, oh my god, is this real. It reminded
me of when I first saw the Megan Markle Baby
Mama dance video. I saw that during a late night
feet and thought, fuck, this can't actually be serious.
Speaker 3 (02:51):
Yeah.
Speaker 2 (02:51):
Well, when I looked at my phone I'm like, what's
going on? Because you know when you swipe up the
notifications and there's so many, I could just see a
picture and as soon as I saw it, I was like,
I saw the name Taylor Swift. I was like, she's engaged.
The post really surprised me. I didn't think we would
be blessed with such an insight into the proposal.
Speaker 1 (03:07):
Well, I was shocked as well that we got a
close up of the ring.
Speaker 3 (03:10):
Yeah.
Speaker 2 (03:10):
I thought they would keep that one under wraps, firstly
for security reasons and secondly to avoid all of that
media scrutiny of them obsessing how much it costs. But
I suppose it was only going to be a matter
of time before someone got a sneaky shot of the
ring of Paparachi, so they might as well share it
with everyone.
Speaker 1 (03:26):
Ey longtime listener Rodney, he said he thought you would
describe it as a big fuck offering.
Speaker 2 (03:30):
Well, that's exactly what it is. It is a big
fuck offering. It has been estimated to be worth a
million dollars. It literally just looks perfect for Taylor Swift.
Like if I had to pick out an engagement ring
for her, that is what I would have picked and
Travis has done an amazing job because apparently he actually
designed the ring himself.
Speaker 1 (03:46):
I keep hearing everyone say, wow, that's better than paper ring.
Speaker 2 (03:49):
Yeah. Well, she did say she likes sparkly things, so
I mean.
Speaker 1 (03:52):
It's a very sparkly thing. I think I would actually
be concerned walking out of the house with that size
rock on my finger.
Speaker 2 (03:59):
Oh rock, But it's not garish like that ring that
Ronaldo recently proposed with. That was just that was ridiculous.
Speaker 1 (04:05):
Well, it's not as if Travis could have given her
just some I mean even a two carrot diamond. It
might look a bit stingy with their pay packets.
Speaker 2 (04:12):
Yeah, well, I think it's important to point out that
this is a very special diamond. So it's an old
mine cut diamond, which is basically an antique handcut diamond.
And Amy, you mentioned how sparkly it is. Apparently it's
meant to sparkle with a soft romantic glow and fire.
So it's just a really fancy sparkle.
Speaker 1 (04:29):
To sparkle with a soft romantic glow.
Speaker 2 (04:32):
That's apparently what the mind cut diamonds do. Wow, that's
why they cost a million dollars.
Speaker 1 (04:36):
Well, the question would have been if this was an
influenza ring? Was it a lab diamond? Clearly this is
not one.
Speaker 2 (04:41):
Please don't insult everyone involved in this story. But even
suggesting that this diamond was.
Speaker 1 (04:48):
I wonder if a lot of people will be trying
to get the Taylor Swift ring in mozern.
Speaker 2 (04:52):
I do you remember when Kim Kardashian got engaged to
Chris Humphreys and Diva Remember that brought out the fake
Kim Kardashian rings. I got one.
Speaker 1 (04:59):
Yeah, there was either the Kim k ring you could
pick from or Princess Diana's.
Speaker 2 (05:03):
Well that's not Kate Middleton, that's engage at ring. So yeah,
two for one. Really, what did you think about the
setup that Travis put together?
Speaker 1 (05:09):
We looked like something out of The Bachelor Finale.
Speaker 2 (05:12):
Yeah, and I showed the photo to reason that's exactly
what he said.
Speaker 1 (05:16):
And also I read that it was actually in Travis
Kelsey's backyard, so his dad was just dishing all the
details on television.
Speaker 2 (05:25):
Yeah, this is the most bizarre thing to come from
this story, because Taylor is famous for having this pr
manager called Tree Payne, who is literally just the mastermind
of public relations and all the pr around Taylor Swift
is very calculated. So when Travis Kelsey's dad, Ed Kelsey,
was just coming out and giving out interviews to everyone,
and I mean everyone. He was on all of these
radio shows in Australia, he was on morning shows here.
(05:48):
It was absolutely ridiculous. And he came out and dropped
all of these juicy details. So he said that he's
known about this for a long time and he and
Taylor's dad, Scott, have been saying just get on with it,
just do it.
Speaker 1 (06:00):
But is this part of tree Pain's mastermind getting the
dad out. It doesn't look like it's been rehearsed, but
he's able to drop all of these really cute details
about the engagement. He's making Taylor look like one of us.
Speaker 2 (06:13):
Look, it's very endearing, but I think he needed to
rain it in a little bit because he said that
Travis was getting a bit antsy and he was trying
to find the perfect time, like the perfect date to
do it, because obviously Taylor is all into numerology and
loves dates. And it got to the point apparently where
Scott Swift said, oh, come on, when are you going
to get this dune? Just get it? Done. Don't worry
about any special date. You're ready, You've got the ring,
(06:33):
go do it. So, as you mentioned, Travis proposed in
his backyard in Missouri, and Ed Kelsey explained that Travis
and Taylor were about to go to dinner, and Travis said, oh,
let's go have a glass of wine in the backyard,
and then he went out and asked her to marry him.
Speaker 1 (06:47):
Surely that flower set up isn't permanently like that in
the backyard.
Speaker 2 (06:50):
No, no, no, he had it specially set up for it.
Kind of reminds me when Alex Cooper got engaged in
her partner had this whole fancy set up in the backyard.
Speaker 1 (06:58):
I can understand the pressure that Travis would have felt.
I mean, how many millions of people are talking about
this engagement. Everyone has their say about it. I mean,
everything has been very complimentary so far. But it's not
as if he could have just, you know, proposed down
on one knee in their kitchen.
Speaker 2 (07:16):
What's funny you say that because Ed Kelsey and Scott
Swift actually told him, look, you could go do it
on the side of the road and she would still
love it. Yeah, not true. It's funny. I just had
a light bulb moment when you were talking before Amy,
I'm like, oh, my god, Reese proposed to me in
our backyard.
Speaker 1 (07:31):
I've seen all these people on TikTok going, oh, we've
timed it perfectly. I'm also engaged at the same time
as Taylor Swift planning a wedding, and people were saying
they didn't know now whether to postpone their wedding dates
in order to then copy everything that Taylor and Travis do.
Speaker 2 (07:45):
Look, I hate to say it, but I don't think
people are going to have the same budget and Taylor.
So I've been loving the commentary around Travis changing his name.
People are saying, oh, it's going to be a bit
hard to get used to seeing Swift on the back
of his jersey.
Speaker 1 (07:56):
Yeah, well, Travis Swift has a nice ring to it.
Maybe he'll follow it their footstaf of Dalton Henshaw taking
Laura's last name. I've seen a bit of speculation online
that Travis might have popped the question after the podcast recording,
because people are saying that you can see the indentation
of the headphone that Taylor was wearing, and people have
also said she's got the same nails on the same lipstick,
(08:19):
and I don't know, it's kind of adding up.
Speaker 2 (08:21):
Well, in hindsight, it seems like we all should have known,
because Travis's mum dropped major clues on Sunday when she
appeared on the red carpet at ESPN special screening of
The Kingdom. So she was asked by a reporter what
was making her son so happy right now, and she said,
I think his mind is settled. That's about all I
can tell you. I think he feels calm, and he
feels like he's on a mission and he knows exactly
(08:43):
what he wants now. Travis's dad, Ed was also there,
and when he was asked the same question, he said, Taylor,
there's no question about it now. I think that Tree
Paine really needs to get Donna and Ed Kelsey in
to a session with her before Taylor, Swift and Travis
potentially start trying to have children, because they're going to
give it away.
Speaker 1 (09:01):
Well, I saw the interview with Donna before I knew
about Taylor getting engaged, and I must admit I didn't
think anything of it. If anything, a lot of Taylor's
fans were saying that it was weird because Donna never
referenced Taylor by name, and she looked really uncomfortable when
she was being interviewed. And now it makes sense because
she was worried about dropping that they were engaged.
Speaker 2 (09:22):
Well, she gave it away that she had something to hide. Yeah,
that's all I can tell you, like at the moment, essentially.
Speaker 4 (09:28):
Okay, let's talk about relatability, because being called unrelatable was
something I've gotten more and more over my years on
social media. And you know what, like, you're not wrong.
I'm not the same person. My life has changed, my
circumstances have changed. You no longer resonate with that, then,
of course that's not going to be relatable.
Speaker 1 (09:42):
Ellen McGrath, better known by her hand or Smiley Citrus,
has hit back at a follower calling her unrelatable. The
Adelaide based influencers said it's not her job to be
relatable and questioned why some people only want to watch
those who were struggling or miserable. Now, okay, before we
get into it, can you bring listeners up to speed
on who who Ellae is.
Speaker 2 (10:00):
She is a twenty eight year old lifestyle and personal
finance influencer and she's originally from the UK but now
lives in Adelaide, and I love watching her content and
spotting places that I recognize. It's kind of unusual seeing
a YouTuber in Adelaide doing so well.
Speaker 1 (10:13):
I keep seeing Dante's popping up on her YouTube and
that was my pregnancy craving. I'm like yes now.
Speaker 2 (10:18):
In terms of her following, she has amassed over two
hundred and forty one one thousand followers across her platforms,
and that's from sharing budget content and vlogs. But she's
actually been sharing content online for ten years now. It's
only in the last three years that she carved out
the financial niche. She used to work as a travel
agent before becoming a full time content creator, and last
(10:39):
month she announced she was pregnant.
Speaker 1 (10:40):
In terms of Ella's content, I think a big part
of her appeal is that she gives away all of
these pervy details about her own personal finances. So she
does a lot of youtubes where she goes through exactly
what her monthly budget is and shares what her and
her husband earn. So her husband, Nick, works as a
lawyer at a firm in Adelaide, and I've always wondered
what what's his colleagues think when she's wanting his salary
(11:03):
on theirs, Yeah, because it's pretty.
Speaker 2 (11:04):
Taboo to share salaries. I wonder if there's anyone that
works with him that watches and thinks, well, I don't
earn that. Yeah, I earn more than him.
Speaker 1 (11:11):
I do love the transparency, though, and it's really inspiring
to see how much they can actually save in a week,
because sometimes they'll do a video where they'll do a
no spend week. And it's also great to hear that
transparency because a lot of the time influences are very
secretive about what they're paid. And I think her openness
is what has attracted a lot of followers to her account.
Speaker 2 (11:32):
Yeah. Also the fact that she's really self aware, because
she's spoken in length about her paycheck as an influencer
fluctuates a lot, and sometimes she'll share about having a
really good month and she says, you know, this isn't
an everyday kind of paycheck.
Speaker 1 (11:44):
And what I really like about her content too, is
it's not just about her running daily errands. The fact
that she used to have a full time job. You
can see that she comprehends that she is very lucky
to be in this position, and the content she often
shares when she's not talking about her finances is the
reality of being a content creator. So she'll show herself
having meetings with her manager. She explains how she creates
(12:06):
all of her content. And I find that a really
interesting insight into her life.
Speaker 2 (12:11):
Yeah, because it's clear she takes on as a proper job.
It's all very planned out and strategic. You know, this
is what I'm going to film, this is what I'm
going to edit, this is how I've actually thought about
this brand deal. And that's why I was surprised to
see that she's been getting quite a lot of negative comments.
So last week she shared a two minute video where
she responded to a comment that said, hmm, getting into
the unrelatable territory. So she said, it's actually something that
(12:33):
she's been dealing with more and more over the last
couple of years, and she conceded that the person was
correct in that her life and circumstances have changed and
they may now not be relatable to this person's exact circumstances. However,
she defended herself saying it isn't her job to be
relatable to that person.
Speaker 1 (12:50):
Now, presumably this comment is in regards to the fact
that Ella's wage has continued to grow, and as we mentioned,
she now does social media full time.
Speaker 2 (12:58):
Yeah, it's interesting because we kind of touched on it
in our Subs episode on Thursday about how a lot
of influencers who have full time jobs and then turn
into full time content creators are starting to get burnout
from being on social media full time well.
Speaker 1 (13:13):
And also the fact that people who have once followed
an influencer because they've enjoyed seeing their nine to five,
as soon as that influencer then becomes a full time
content creator, people will go, no, I don't want to
follow you anymore.
Speaker 2 (13:25):
I can't relate, and and it is all down to
this relatability. It's like, oh, well, I followed you because
you worked in a coffee shop like I do, and
now that you're successful and actually earning a lot of
money from content creating, I don't want to follow you anymore.
In this instance with Ella, it seems pretty unfair considering
that she has just continued to do what she always
has and that's just openly talk about her finances because
(13:47):
she's still sharing her budgeting tips. She just has a
bigger budget. Now. This is what Ella had to say
on why she continues to be transparent about her finances.
Speaker 4 (13:56):
The reason I share my finance is so openly and
so transparently is to open up the around personal planets,
especially for young women, and that starts with transparency. And two,
the numbers were by context, but it's about the habits
and the processes that I've been following since before all
of this. I've just scaled them with me and my
income now.
Speaker 1 (14:11):
Ella went on to tell her followers about a creator
who had struggled with fertility. So she said, this woman
had had an IVF baby and is now being trolled
about not being relatable in her postpartum journey. This is
so ridiculous.
Speaker 2 (14:24):
When I heard that, I was wondering if she was
talking about Rachel Dllon or Georgie Stevenson. She then went
on to say this, and like, what is with.
Speaker 4 (14:31):
This phenomenon of people rooting for others, especially online, until
they're deemed too successful, like too happy? Like you just
want to exclusively watch peop when they're struggling and miserable
so you feel better about your own life. Like I
just don't get it. Relatability is so subjective. I feel
like the term unrelatable is just thrown around like an insult,
and I'm sick of it. I'm sick of it. What
happened to being inspired by other people's happiness and their successes?
(14:52):
Just because someone has something you don't doesn't mean you
can't have it too, Like we can all have a
piece of the pie. And the beautiful, beautiful thing about
so media because there are so many people you can watch.
Speaker 1 (15:02):
I mean, this is the exact reason why so many
creators are concealing how much money they're actually making. Like
there's a few that spring to mind. Almost women have
to play it down now and be like, oh, no,
I'm actually not that successful, because if I am deemed
as being successful, that means I'm unrelatable.
Speaker 2 (15:16):
Yeah, but then if they lie about it, people aren't
happy either, And yeah, not's so obvious that they're making
more money.
Speaker 1 (15:21):
Yeah.
Speaker 2 (15:22):
I think it's a difficult one because we have seen
this big shift to demand relatability from influencers, and it's
a fairly new one in the scheme of social media
because for so many years on Instagram, all we wanted
was these like perfectly curated photos, and people are really
sick of that. Now and they can see through it.
So audiences are wanting people to be real and share
(15:42):
about their real lives, but then when they make it
successful from social media, they're like, oh, I don't want
to see this anymore.
Speaker 1 (15:48):
I think this has a lot to do with the
fact that people aren't used to seeing everyday people as influencers,
so there's been a big change. We want to follow
people who are relatable and seem like us and do
a nine to five job, but then suddenly when they
start succeeding well like hayng On, Wait a second, you're
supposed to be like us.
Speaker 3 (16:06):
Yeah.
Speaker 2 (16:07):
I think this new wave of influencers are so relatable
that we see ourselves in them and we're like, oh,
if I stuck to social media, I could also be
like them and earn that amount of money. I think
audiences are a lot more savvy as well, so we
don't want to just be sold too. And I think
this new wave of influencers are a lot smarter. So
creators like Smiley Citrus, they put a lot of effort
(16:28):
into their advertising campaigns and you can tell that, and
they also have a genuine following. And I noticed recently
with Courtney Mangen. She was talking on Instagram Story and
actually thanked her audience for being so supportive with their
paid promotion, because she said, normally, when an influencer posts
something that's branded, their engagement literally drops, But she says
she doesn't experience that change at all, and it turns
(16:50):
out that her audience actually gets behind her and purposely
engages with her content because they want to support her
and want her to get more brand deals, where I
think it's a complete op it for OG influencers like
Sky Wheatley or Ashy Bones. I think people purposely don't
engage with their content because they're like, Oh, they're rich
already that don't need you did.
Speaker 1 (17:08):
Do you think if Courtney Magnum started suddenly sharing about
her finances and how much she makes at her PR
company and how much she's made off that particular ad,
people would be so supportive.
Speaker 2 (17:17):
Well, I think she's self aware enough to know what
her audience want and doesn't want from her content, and
that's why it works for her.
Speaker 1 (17:23):
Yeah, But if Courtney suddenly quit her job and just
became an influence, I think we'd see the same sort
of stuff happening that's happening to Ellen McGrath.
Speaker 2 (17:31):
Oh, yeah, definitely. Courtney has spoken recently about how people say, oh,
I want to see more content from your work, and
I do think that we're going to see more and
more content creators having to keep a part time job
at the very least to stay relatable to their audience
and also to have content to share.
Speaker 1 (17:46):
It's crazy, isn't it just how much money people can
make online? Like the other day, I was on TikTok
and I saw this woman pop up who said I've
now made the switch and I'm just doing content as
my main job. And I clicked on her page and
the content she was sharing was just her cleaning up
her apartment. I'm just like, Wow, this is We're living
in an incredible world.
Speaker 2 (18:05):
I do wonder, though, if this rhetoric is going to
change when society actually deems the role of an influencer
a proper job. Because there's so much skepticism and snobbering
around how difficult the role is. And I think that's
a bit of a hangover from the initial days of
bikini models just earning these massive paychecks for posting first
traps online and putting no effort into paid promotion.
Speaker 1 (18:26):
But why is it that we as a society as like, oh, okay,
we're okay with these extremely glamorous people earning all this
money for not doing very much work. However, if I
really relate to somebody who previously worked a nine to five,
suddenly them earning more money is really pissing me off.
Like that's yeah.
Speaker 2 (18:47):
But I think people aren't happy with it, and that's
why we've seen this revolt and more normal people becoming
content creators. I think the issue is that there is
a saturation now of influencers and not enough money to
go around, So a lot of influence is now are
earning what you probably typically earn in a nine to
five job.
Speaker 1 (19:06):
I'm literally crying, laughing, like I actually like I can't.
Speaker 5 (19:11):
Tammy Hembro has sensationally unmasked one of her trolls on TikTok.
The og Australian influencer, was in high spirits when she
named and shamed the middle aged man. In fact, she
opened the video by saying she'd been crying with laughter
in the car about the situation. Tammy explained that there
are people who go out of their way to visit
her page and comment or DM a really crazy shit
(19:33):
every day, and she laughed at the prospect of these
people thinking she would take what they said to heart,
saying that they clearly have nothing better to do with
their time and were unhappy with themselves. In order to
give the trolling situation context, she decided to share with
her two million followers on TikTok, one of the more
persistent trolls.
Speaker 2 (19:52):
This is what she said, You effing weirdo, Like, that's weirdo,
like weirdo behavior, You're weird anywhere.
Speaker 1 (20:00):
I'm going to show you. I'm going to show you
an example, because nine times out of your hand is.
Speaker 3 (20:05):
Like some creepy man who's probably a freaking in cell.
Speaker 6 (20:11):
And it's just like, it's weirdo, weirdo.
Speaker 5 (20:15):
I feel like I haven't heard the word weirdo used
in so long and so many times in a row.
Speaker 1 (20:22):
It perfectly summed up the person that she was talking about.
The guy is just a complete weirdo. And if anyone
wondering what an in cell is, it is someone who's
an involuntary celibate person. And often these people are men
and they're wanting to find a romantic or sexual partner
but can't.
Speaker 5 (20:38):
Yeah, and This term has been more recently associated with
this online subculture of men who just go out there
and hate women, sort of a part of the manosphere,
and they're very hostile towards women.
Speaker 1 (20:48):
I'm wondering if Tammy has had an influx of them
recently due to her relationship with Bailey Smith.
Speaker 5 (20:54):
I definitely think so, because I've noticed a lot of
wives and girlfriends of footy players having to deal with
creeps like this as well.
Speaker 1 (21:01):
The best part about this video is Tammy went on
to name and shame this man to her two million followers.
Normally I don't like doxing, but in this case, I
think it was warranted. So she showed a photo of
him alongside his handle. Let's throw to what she said.
Speaker 3 (21:16):
Peter Wallwork seventy nine.
Speaker 6 (21:22):
I replies to every single story that I post.
Speaker 3 (21:26):
Saying slut like Peter, what the fuck are you doing
with your life?
Speaker 1 (21:37):
Mate? Like come on? Makes me feel sick. It makes
me feel actually sick. Anyway, Well, this guy just looked
like the sort of person that you would expect would
be writing these awful comments.
Speaker 2 (21:52):
I actually recoiled.
Speaker 5 (21:54):
When I saw his image because it'd be very intimidating
getting messages daily from this guy calling you a slut.
But I'm glad that she could make light of it
and have a lot.
Speaker 1 (22:04):
It's sad the same for people who haven't seen the photo.
This guy, he looks what middle aged, like in his fifties.
He looks like he probably smokes a pack of cigarettes
a day with a truck driver. He was dressed in
fleurros Well, he looked a bit scary. It looks like
a mugshot. Almost.
Speaker 2 (22:20):
Yeah.
Speaker 5 (22:20):
Sadly though, it's not just men like this that are
messaging Tammy abusive messages. She said that girls do it too,
and it makes her really sad, and she told women,
it's ugly energy, and you're making yourselves look ugly when
you do this. Tammy then said this.
Speaker 6 (22:34):
If you're watching all my videos, watching all my stories,
like I'm sorry, that is giving fan so like you
are embarrassing yourself, like what, like why do you care
about me and my life? Go away?
Speaker 5 (22:54):
She's so right because there is such a fine line
between stands and trolls, and a troll is usually a
stan who has become disillusioned with this influencer, perhaps that
they've done something and they feel like their parasocial relationship
has been ruined. So I'm getting this guy that likes
to message Tammy abusing her every day used to really
like her and then maybe she dared to date someone
(23:15):
in her real life or I think that might be.
Speaker 1 (23:17):
The case for the women who are messaging Tammy nasty
things now, but not so much in the instance of
this middle aged man. I think he's just a troll.
He's like the typical man that would sit in the
Daily Mail comments. Yeah, but he does it.
Speaker 5 (23:29):
Every day, Like there's a difference between maybe doing it
once on a video like this guy's obsessed for a reason,
Like I think there's more Abi Chatfield.
Speaker 1 (23:36):
And other creators like that attract these kinds of people
as well. They just target particular women because they're disgusting.
As you said, he is probably one of these in
cell men and in their forum, so the probably share
links to creators like Abbi Chatfield and Tammy. Hembro Well.
Speaker 5 (23:49):
Talking about Abbi Chatfield, she actually commented under Tammy's video saying,
I'm screaming at this ha ha ha. So obsessed.
Speaker 1 (23:56):
And I wonder if there is potentially a.
Speaker 5 (23:58):
Friendship brewing between Abby and Ta because a couple of
days later, Tammy posted a video dancing on the beach
to Abby's boyfriend Adam Hyde's new song Dancing Too, which
is the song he wrote about Abby, and Tammy captioned
the video Abby sis, I watched your video twenty times and.
Speaker 1 (24:14):
Cried I love Love.
Speaker 5 (24:16):
So the video Tammy's referring to, I don't know if
you've seen it, Amy, is the one where Abby reacts
to listening to the song the first time.
Speaker 1 (24:23):
Yeah, her video has gone viral, and so has Adam's song.
Everybody is sharing TikTok's using the sound, and a lot
of people are saying that they want this to be
their summer anthem.
Speaker 5 (24:33):
Well, the video Tammy shared already had over a million views,
so Abby ended up writing underneath it Tammy with crying
faces and love hearts. This is so gorge Someone else
wrote under the video the fact you credited Abby love
it power to women, and Tammy replied, I love her,
So I feel like something is coming between them.
Speaker 1 (24:49):
Maybe a tell all podcast interview.
Speaker 5 (24:52):
Well, Tammy's been pretty busy because this week she starred
in a Christmas pajama campaign, and I got really excited
because I'm like, okay, this is the sign that we
can start celebrating Christmas. It's happening the influencer Christmas pajama campaigns.
Speaker 1 (25:05):
Well, you're so excited that you shared it on our
Instagram page, so much so that some people thought that
we were doing a sponsored post for them.
Speaker 2 (25:12):
Yeah.
Speaker 5 (25:13):
They're like, oh, okay, why have you not disclosed the partnership.
Speaker 1 (25:15):
I was like, what, it's just like, you clearly don't
get me. I just sad that, like Christmas, Okay, it's
nothing to do with the brand itself.
Speaker 5 (25:22):
Yeah, well, the brand is a small business. They're called
Cinnamon Baby. Again, this is not a plug for them,
but it's pretty interesting because they had a Father's Day
campaign recently with Tammy's ex Matt Paul and his partner
an Elise, and Tammy and Matt's daughter Posey and their
baby Parker. So Posey is going to be in the
Father's Day campaign and also the Christmas one.
Speaker 1 (25:42):
That is kind of awkward, isn't it.
Speaker 2 (25:44):
It is a little bit.
Speaker 5 (25:45):
I was just thinking though, how much budget does this
company have for influencers, because those are some pretty big gaps.
Speaker 1 (25:50):
Because I've seen a lot of tiktoks from the owner
of Cinnamon Baby, and she gives some insights into what
it's like running her brand, and from that perspective, it
looks kind of like quite a business. You wouldn't actually
expect them to have such a huge influencers spend, but
I have seen influencers like Sarah's Day commenting on their content,
so they are a very popular brand with influences.
Speaker 5 (26:12):
Well, talking about Tummy's ex'es, we've covered Matt Paul and
we've covered Matt Sakowski, but we need to talk about
Reese Hawkins because his new girlfriend, liv Kelly, who is
also an influencer, has actually opened up about how they met.
So she did a Q and A and of course
she was asked about Reese and she revealed that they
actually met online. I'm guessing an Instagram DM slide and
(26:32):
she added that they were both really content on their
own and not searching for a relationship. But I guess
that's when you meet your person.
Speaker 1 (26:38):
It could have also potentially been rare true.
Speaker 5 (26:41):
I think it's probably more likely Instagram, though, considering they
both got very big following.
Speaker 1 (26:45):
This was the old flame emoji back and forth.
Speaker 5 (26:47):
Yeah, but you wouldn't think it would actually turn into
something serious with her living on the Gold Coast and
Reese Hawkins in Balley. Do you think he'll move because
his kids are on the Gold Coast?
Speaker 1 (26:55):
Well, you think he would have moved for the kids previously.
I don't know. If he's not moving back for the kids,
maybe he's not going to move back for her. Now,
let's get into our Friday debrief, and Kate, I need
to call you out because on our recent subscriber episode,
you had a go at Laura Henshaw for appearing on
the Kickpod when she was very under the weather, so
(27:16):
she sounded really, really croky. You don't sound too good yourself.
Speaker 2 (27:19):
Look, I didn't have a go I just said I
couldn't believe that she was made to work under those conditions.
And also the audio was quite bad. I don't think
I sound as croaky as her, But I'm starting to
get like that because we've been recording for quite some time.
The awkward thing is we actually recorded our Tammy Hembro
Troll episode yesterday just to break down the fourth wall
(27:41):
when I had a sore throat. But I wasn't actually
fully croky yet and we actually recorded virtually so I
haven't passed it on to you anything like that. So sorry,
if there is a difference between my voice in those
two segments.
Speaker 1 (27:53):
Look your excuse, and hopefully you'll be sounding a lot
better in Tuesday's episode. Now, I've got a rather embarrassing
story I need to share with the listeners and hopefully
it make me feel better by sharing it. So I'm
trying to say this sensitively to any of the male
listeners who the two percent who tune in maybe just
tune out for this story. So basically, I have my
period back, and because I'm home a lot now with Harry,
(28:16):
it is quite difficult to get out to the shop.
So the other day I text Dale and I said, look, Dale,
can you please pick up some pads on the way home?
And anyone who's been postpart and will understand my need
for a particular kind of sanitary item. I didn't need
a thin pad. I needed quite a heavy flowing pad.
And Dale was like, I have no idea which items
(28:40):
you need. Can you send me a screenshot? I said,
no worries, so I went on too Wolworth's website. I
screenshot what I needed and I decided to drop it
into my I messages, not realizing that the last person
I text, who was actually a client for Hula Media.
Somehow I dropped it in and sent it to them. No,
(29:01):
it was a female, but my heart absolutely dropped and
I was like, for fox sake, I actually cannot be
even like the person I sent it to would probably
find it funny, but I just didn't have the energy
have to explain it. I just unsent it instantly. I
unsent it, so I have no idea if they saw it,
but I unsent it.
Speaker 2 (29:19):
Well, you didn't even acknowledge it.
Speaker 1 (29:20):
Now I didn't acknowledge it.
Speaker 2 (29:23):
That would make me feel more awkward if someone didn't
acknowledge it.
Speaker 1 (29:25):
Yeah, but I don't think she saw it. I did
it within like ten seconds.
Speaker 2 (29:29):
I but doesn't it still come up like Amy has unsentiments?
Speaker 1 (29:32):
Yeah, I think they probably thought, oh, she probably just
accidentally sent something that you know.
Speaker 2 (29:37):
Okay, Well, on that note, I think that's what we've
got time for. I literally can't speak much longer at all.
Speaker 1 (29:43):
And if anyone else can make me feel better, send
us in, like, have what have you sent to somebody accidentally?
Speaker 4 (29:48):
Now?
Speaker 1 (29:48):
This episode was recorded on the traditional land of the
Ghana people of the Adelaide Planes. We pay respect to
elders past and present, and we would love if you
could go and leave us a five star review as
it really helps out the podcast
Hello and welcome to Outspoken. It's your dose of the
hottest influencer and pop culture news twice a week. I'm
Amy Torber and coming up on today's show, Tammy Hembro
sensationally unmasks a TikTok troll. Ella McGrath hits back at
a follower for calling her unrelatable. Taylor Swift is engaged,
and our Friday Debrief. But first, this new snuck in
(00:25):
just in time, hence the Tammy double up. So Tammy
Hembro has finally addressed her romance with AFL star Bailey Smith,
calling him a sweetie.
Speaker 2 (00:33):
So she made the confession to a Herald Sun journalist
while appearing at a fashion event in Melbourne on Wednesday night.
So when I asked what she was doing in Melbourne,
she replied, I'm here for a few things, a little work,
a little play and a bit of both. So Melbourne
is of course where Bailey Smith lives and also, awkwardly,
her ex husband Matt Sakowski.
Speaker 1 (00:52):
I'm guessing this is why she's been giving quotes of
the Herald's son, just so Matt can see it.
Speaker 2 (00:56):
Well, she's really just gifted him another opportunity to call
the PAP so they can take free of him reading
the newspaper at a cafe again.
Speaker 1 (01:02):
Perfect Now. When asked about Bailey Smith, Tammy said I'm
not going to say anything about Bailey except he's a sweetie.
He's a good guy. She then said she wouldn't comment
further when asked if she would be attending the Brownlow
Metal next month. I take that as a yes or.
Speaker 2 (01:17):
That Bailey hasn't asked her yet and she's waiting to
be invited.
Speaker 1 (01:20):
It is going to be such a huge social media
moment if Tammy does rock up on the red carpet.
Speaker 2 (01:24):
Yeah, It's just another part of the plot, really, isn't it.
This is sort of what I've been writing songs about
wanting to happen to me since I was, yeah, a teenager.
On Wednesday, Everyone's parasocial bestie got engaged. Taylor Swift and
Travis Kelsey broke the Internet for the second time in
two weeks by sharing the news to Instagram alongside an
(01:46):
engagement photoshoot. Amy. I feel like it's one of those
pop culture moments where you remember where you were when
you heard the news.
Speaker 1 (01:52):
Where were you, Well, I was in bed like most
people and For some reason, I woke up right on
three am. It was probably to do with the fact
I had a big cup of tea before I went
to bed, so I need to go to the newborn. No, no, Harry,
he was fast asleep. But I looked at my phone
to see what the time was, and I had all
these text messages from Sophie being like, I don't know
(02:13):
if you're awake, but like Taylor Swift is engaged. I
was like, what the fuck? So I quickly clicked on
Instagram and it was one of those moments where I
genuinely felt so happy for Taylor Swift.
Speaker 2 (02:25):
Well, I found out the news a couple of hours later.
Fortunately my phone was on do not Disturb. Sophie was
awake and found out in real time because she was
awake feeding her son Luca.
Speaker 1 (02:35):
Sophie saw the news so early that there wasn't even
any news articles out. There was nothing on x She
was like, oh my god, is this real. It reminded
me of when I first saw the Megan Markle Baby
Mama dance video. I saw that during a late night
feet and thought, fuck, this can't actually be serious.
Speaker 3 (02:51):
Yeah.
Speaker 2 (02:51):
Well, when I looked at my phone I'm like, what's
going on? Because you know when you swipe up the
notifications and there's so many, I could just see a
picture and as soon as I saw it, I was like,
I saw the name Taylor Swift. I was like, she's engaged.
The post really surprised me. I didn't think we would
be blessed with such an insight into the proposal.
Speaker 1 (03:07):
Well, I was shocked as well that we got a
close up of the ring.
Speaker 3 (03:10):
Yeah.
Speaker 2 (03:10):
I thought they would keep that one under wraps, firstly
for security reasons and secondly to avoid all of that
media scrutiny of them obsessing how much it costs. But
I suppose it was only going to be a matter
of time before someone got a sneaky shot of the
ring of Paparachi, so they might as well share it
with everyone.
Speaker 1 (03:26):
Ey longtime listener Rodney, he said he thought you would
describe it as a big fuck offering.
Speaker 2 (03:30):
Well, that's exactly what it is. It is a big
fuck offering. It has been estimated to be worth a
million dollars. It literally just looks perfect for Taylor Swift.
Like if I had to pick out an engagement ring
for her, that is what I would have picked and
Travis has done an amazing job because apparently he actually
designed the ring himself.
Speaker 1 (03:46):
I keep hearing everyone say, wow, that's better than paper ring.
Speaker 2 (03:49):
Yeah. Well, she did say she likes sparkly things, so
I mean.
Speaker 1 (03:52):
It's a very sparkly thing. I think I would actually
be concerned walking out of the house with that size
rock on my finger.
Speaker 2 (03:59):
Oh rock, But it's not garish like that ring that
Ronaldo recently proposed with. That was just that was ridiculous.
Speaker 1 (04:05):
Well, it's not as if Travis could have given her
just some I mean even a two carrot diamond. It
might look a bit stingy with their pay packets.
Speaker 2 (04:12):
Yeah, well, I think it's important to point out that
this is a very special diamond. So it's an old
mine cut diamond, which is basically an antique handcut diamond.
And Amy, you mentioned how sparkly it is. Apparently it's
meant to sparkle with a soft romantic glow and fire.
So it's just a really fancy sparkle.
Speaker 1 (04:29):
To sparkle with a soft romantic glow.
Speaker 2 (04:32):
That's apparently what the mind cut diamonds do. Wow, that's
why they cost a million dollars.
Speaker 1 (04:36):
Well, the question would have been if this was an
influenza ring? Was it a lab diamond? Clearly this is
not one.
Speaker 2 (04:41):
Please don't insult everyone involved in this story. But even
suggesting that this diamond was.
Speaker 1 (04:48):
I wonder if a lot of people will be trying
to get the Taylor Swift ring in mozern.
Speaker 2 (04:52):
I do you remember when Kim Kardashian got engaged to
Chris Humphreys and Diva Remember that brought out the fake
Kim Kardashian rings. I got one.
Speaker 1 (04:59):
Yeah, there was either the Kim k ring you could
pick from or Princess Diana's.
Speaker 2 (05:03):
Well that's not Kate Middleton, that's engage at ring. So yeah,
two for one. Really, what did you think about the
setup that Travis put together?
Speaker 1 (05:09):
We looked like something out of The Bachelor Finale.
Speaker 2 (05:12):
Yeah, and I showed the photo to reason that's exactly
what he said.
Speaker 1 (05:16):
And also I read that it was actually in Travis
Kelsey's backyard, so his dad was just dishing all the
details on television.
Speaker 2 (05:25):
Yeah, this is the most bizarre thing to come from
this story, because Taylor is famous for having this pr
manager called Tree Payne, who is literally just the mastermind
of public relations and all the pr around Taylor Swift
is very calculated. So when Travis Kelsey's dad, Ed Kelsey,
was just coming out and giving out interviews to everyone,
and I mean everyone. He was on all of these
radio shows in Australia, he was on morning shows here.
(05:48):
It was absolutely ridiculous. And he came out and dropped
all of these juicy details. So he said that he's
known about this for a long time and he and
Taylor's dad, Scott, have been saying just get on with it,
just do it.
Speaker 1 (06:00):
But is this part of tree Pain's mastermind getting the
dad out. It doesn't look like it's been rehearsed, but
he's able to drop all of these really cute details
about the engagement. He's making Taylor look like one of us.
Speaker 2 (06:13):
Look, it's very endearing, but I think he needed to
rain it in a little bit because he said that
Travis was getting a bit antsy and he was trying
to find the perfect time, like the perfect date to
do it, because obviously Taylor is all into numerology and
loves dates. And it got to the point apparently where
Scott Swift said, oh, come on, when are you going
to get this dune? Just get it? Done. Don't worry
about any special date. You're ready, You've got the ring,
(06:33):
go do it. So, as you mentioned, Travis proposed in
his backyard in Missouri, and Ed Kelsey explained that Travis
and Taylor were about to go to dinner, and Travis said, oh,
let's go have a glass of wine in the backyard,
and then he went out and asked her to marry him.
Speaker 1 (06:47):
Surely that flower set up isn't permanently like that in
the backyard.
Speaker 2 (06:50):
No, no, no, he had it specially set up for it.
Kind of reminds me when Alex Cooper got engaged in
her partner had this whole fancy set up in the backyard.
Speaker 1 (06:58):
I can understand the pressure that Travis would have felt.
I mean, how many millions of people are talking about
this engagement. Everyone has their say about it. I mean,
everything has been very complimentary so far. But it's not
as if he could have just, you know, proposed down
on one knee in their kitchen.
Speaker 2 (07:16):
What's funny you say that because Ed Kelsey and Scott
Swift actually told him, look, you could go do it
on the side of the road and she would still
love it. Yeah, not true. It's funny. I just had
a light bulb moment when you were talking before Amy,
I'm like, oh, my god, Reese proposed to me in
our backyard.
Speaker 1 (07:31):
I've seen all these people on TikTok going, oh, we've
timed it perfectly. I'm also engaged at the same time
as Taylor Swift planning a wedding, and people were saying
they didn't know now whether to postpone their wedding dates
in order to then copy everything that Taylor and Travis do.
Speaker 2 (07:45):
Look, I hate to say it, but I don't think
people are going to have the same budget and Taylor.
So I've been loving the commentary around Travis changing his name.
People are saying, oh, it's going to be a bit
hard to get used to seeing Swift on the back
of his jersey.
Speaker 1 (07:56):
Yeah, well, Travis Swift has a nice ring to it.
Maybe he'll follow it their footstaf of Dalton Henshaw taking
Laura's last name. I've seen a bit of speculation online
that Travis might have popped the question after the podcast recording,
because people are saying that you can see the indentation
of the headphone that Taylor was wearing, and people have
also said she's got the same nails on the same lipstick,
(08:19):
and I don't know, it's kind of adding up.
Speaker 2 (08:21):
Well, in hindsight, it seems like we all should have known,
because Travis's mum dropped major clues on Sunday when she
appeared on the red carpet at ESPN special screening of
The Kingdom. So she was asked by a reporter what
was making her son so happy right now, and she said,
I think his mind is settled. That's about all I
can tell you. I think he feels calm, and he
feels like he's on a mission and he knows exactly
(08:43):
what he wants now. Travis's dad, Ed was also there,
and when he was asked the same question, he said, Taylor,
there's no question about it now. I think that Tree
Paine really needs to get Donna and Ed Kelsey in
to a session with her before Taylor, Swift and Travis
potentially start trying to have children, because they're going to
give it away.
Speaker 1 (09:01):
Well, I saw the interview with Donna before I knew
about Taylor getting engaged, and I must admit I didn't
think anything of it. If anything, a lot of Taylor's
fans were saying that it was weird because Donna never
referenced Taylor by name, and she looked really uncomfortable when
she was being interviewed. And now it makes sense because
she was worried about dropping that they were engaged.
Speaker 2 (09:22):
Well, she gave it away that she had something to hide. Yeah,
that's all I can tell you, like at the moment, essentially.
Speaker 4 (09:28):
Okay, let's talk about relatability, because being called unrelatable was
something I've gotten more and more over my years on
social media. And you know what, like, you're not wrong.
I'm not the same person. My life has changed, my
circumstances have changed. You no longer resonate with that, then,
of course that's not going to be relatable.
Speaker 1 (09:42):
Ellen McGrath, better known by her hand or Smiley Citrus,
has hit back at a follower calling her unrelatable. The
Adelaide based influencers said it's not her job to be
relatable and questioned why some people only want to watch
those who were struggling or miserable. Now, okay, before we
get into it, can you bring listeners up to speed
on who who Ellae is.
Speaker 2 (10:00):
She is a twenty eight year old lifestyle and personal
finance influencer and she's originally from the UK but now
lives in Adelaide, and I love watching her content and
spotting places that I recognize. It's kind of unusual seeing
a YouTuber in Adelaide doing so well.
Speaker 1 (10:13):
I keep seeing Dante's popping up on her YouTube and
that was my pregnancy craving. I'm like yes now.
Speaker 2 (10:18):
In terms of her following, she has amassed over two
hundred and forty one one thousand followers across her platforms,
and that's from sharing budget content and vlogs. But she's
actually been sharing content online for ten years now. It's
only in the last three years that she carved out
the financial niche. She used to work as a travel
agent before becoming a full time content creator, and last
(10:39):
month she announced she was pregnant.
Speaker 1 (10:40):
In terms of Ella's content, I think a big part
of her appeal is that she gives away all of
these pervy details about her own personal finances. So she
does a lot of youtubes where she goes through exactly
what her monthly budget is and shares what her and
her husband earn. So her husband, Nick, works as a
lawyer at a firm in Adelaide, and I've always wondered
what what's his colleagues think when she's wanting his salary
(11:03):
on theirs, Yeah, because it's pretty.
Speaker 2 (11:04):
Taboo to share salaries. I wonder if there's anyone that
works with him that watches and thinks, well, I don't
earn that. Yeah, I earn more than him.
Speaker 1 (11:11):
I do love the transparency, though, and it's really inspiring
to see how much they can actually save in a week,
because sometimes they'll do a video where they'll do a
no spend week. And it's also great to hear that
transparency because a lot of the time influences are very
secretive about what they're paid. And I think her openness
is what has attracted a lot of followers to her account.
Speaker 2 (11:32):
Yeah. Also the fact that she's really self aware, because
she's spoken in length about her paycheck as an influencer
fluctuates a lot, and sometimes she'll share about having a
really good month and she says, you know, this isn't
an everyday kind of paycheck.
Speaker 1 (11:44):
And what I really like about her content too, is
it's not just about her running daily errands. The fact
that she used to have a full time job. You
can see that she comprehends that she is very lucky
to be in this position, and the content she often
shares when she's not talking about her finances is the
reality of being a content creator. So she'll show herself
having meetings with her manager. She explains how she creates
(12:06):
all of her content. And I find that a really
interesting insight into her life.
Speaker 2 (12:11):
Yeah, because it's clear she takes on as a proper job.
It's all very planned out and strategic. You know, this
is what I'm going to film, this is what I'm
going to edit, this is how I've actually thought about
this brand deal. And that's why I was surprised to
see that she's been getting quite a lot of negative comments.
So last week she shared a two minute video where
she responded to a comment that said, hmm, getting into
the unrelatable territory. So she said, it's actually something that
(12:33):
she's been dealing with more and more over the last
couple of years, and she conceded that the person was
correct in that her life and circumstances have changed and
they may now not be relatable to this person's exact circumstances. However,
she defended herself saying it isn't her job to be
relatable to that person.
Speaker 1 (12:50):
Now, presumably this comment is in regards to the fact
that Ella's wage has continued to grow, and as we mentioned,
she now does social media full time.
Speaker 2 (12:58):
Yeah, it's interesting because we kind of touched on it
in our Subs episode on Thursday about how a lot
of influencers who have full time jobs and then turn
into full time content creators are starting to get burnout
from being on social media full time well.
Speaker 1 (13:13):
And also the fact that people who have once followed
an influencer because they've enjoyed seeing their nine to five,
as soon as that influencer then becomes a full time
content creator, people will go, no, I don't want to
follow you anymore.
Speaker 2 (13:25):
I can't relate, and and it is all down to
this relatability. It's like, oh, well, I followed you because
you worked in a coffee shop like I do, and
now that you're successful and actually earning a lot of
money from content creating, I don't want to follow you anymore.
In this instance with Ella, it seems pretty unfair considering
that she has just continued to do what she always
has and that's just openly talk about her finances because
(13:47):
she's still sharing her budgeting tips. She just has a
bigger budget. Now. This is what Ella had to say
on why she continues to be transparent about her finances.
Speaker 4 (13:56):
The reason I share my finance is so openly and
so transparently is to open up the around personal planets,
especially for young women, and that starts with transparency. And two,
the numbers were by context, but it's about the habits
and the processes that I've been following since before all
of this. I've just scaled them with me and my
income now.
Speaker 1 (14:11):
Ella went on to tell her followers about a creator
who had struggled with fertility. So she said, this woman
had had an IVF baby and is now being trolled
about not being relatable in her postpartum journey. This is
so ridiculous.
Speaker 2 (14:24):
When I heard that, I was wondering if she was
talking about Rachel Dllon or Georgie Stevenson. She then went
on to say this, and like, what is with.
Speaker 4 (14:31):
This phenomenon of people rooting for others, especially online, until
they're deemed too successful, like too happy? Like you just
want to exclusively watch peop when they're struggling and miserable
so you feel better about your own life. Like I
just don't get it. Relatability is so subjective. I feel
like the term unrelatable is just thrown around like an insult,
and I'm sick of it. I'm sick of it. What
happened to being inspired by other people's happiness and their successes?
(14:52):
Just because someone has something you don't doesn't mean you
can't have it too, Like we can all have a
piece of the pie. And the beautiful, beautiful thing about
so media because there are so many people you can watch.
Speaker 1 (15:02):
I mean, this is the exact reason why so many
creators are concealing how much money they're actually making. Like
there's a few that spring to mind. Almost women have
to play it down now and be like, oh, no,
I'm actually not that successful, because if I am deemed
as being successful, that means I'm unrelatable.
Speaker 2 (15:16):
Yeah, but then if they lie about it, people aren't
happy either, And yeah, not's so obvious that they're making
more money.
Speaker 1 (15:21):
Yeah.
Speaker 2 (15:22):
I think it's a difficult one because we have seen
this big shift to demand relatability from influencers, and it's
a fairly new one in the scheme of social media
because for so many years on Instagram, all we wanted
was these like perfectly curated photos, and people are really
sick of that. Now and they can see through it.
So audiences are wanting people to be real and share
(15:42):
about their real lives, but then when they make it
successful from social media, they're like, oh, I don't want
to see this anymore.
Speaker 1 (15:48):
I think this has a lot to do with the
fact that people aren't used to seeing everyday people as influencers,
so there's been a big change. We want to follow
people who are relatable and seem like us and do
a nine to five job, but then suddenly when they
start succeeding well like hayng On, Wait a second, you're
supposed to be like us.
Speaker 3 (16:06):
Yeah.
Speaker 2 (16:07):
I think this new wave of influencers are so relatable
that we see ourselves in them and we're like, oh,
if I stuck to social media, I could also be
like them and earn that amount of money. I think
audiences are a lot more savvy as well, so we
don't want to just be sold too. And I think
this new wave of influencers are a lot smarter. So
creators like Smiley Citrus, they put a lot of effort
(16:28):
into their advertising campaigns and you can tell that, and
they also have a genuine following. And I noticed recently
with Courtney Mangen. She was talking on Instagram Story and
actually thanked her audience for being so supportive with their
paid promotion, because she said, normally, when an influencer posts
something that's branded, their engagement literally drops, But she says
she doesn't experience that change at all, and it turns
(16:50):
out that her audience actually gets behind her and purposely
engages with her content because they want to support her
and want her to get more brand deals, where I
think it's a complete op it for OG influencers like
Sky Wheatley or Ashy Bones. I think people purposely don't
engage with their content because they're like, Oh, they're rich
already that don't need you did.
Speaker 1 (17:08):
Do you think if Courtney Magnum started suddenly sharing about
her finances and how much she makes at her PR
company and how much she's made off that particular ad,
people would be so supportive.
Speaker 2 (17:17):
Well, I think she's self aware enough to know what
her audience want and doesn't want from her content, and
that's why it works for her.
Speaker 1 (17:23):
Yeah, But if Courtney suddenly quit her job and just
became an influence, I think we'd see the same sort
of stuff happening that's happening to Ellen McGrath.
Speaker 2 (17:31):
Oh, yeah, definitely. Courtney has spoken recently about how people say, oh,
I want to see more content from your work, and
I do think that we're going to see more and
more content creators having to keep a part time job
at the very least to stay relatable to their audience
and also to have content to share.
Speaker 1 (17:46):
It's crazy, isn't it just how much money people can
make online? Like the other day, I was on TikTok
and I saw this woman pop up who said I've
now made the switch and I'm just doing content as
my main job. And I clicked on her page and
the content she was sharing was just her cleaning up
her apartment. I'm just like, Wow, this is We're living
in an incredible world.
Speaker 2 (18:05):
I do wonder, though, if this rhetoric is going to
change when society actually deems the role of an influencer
a proper job. Because there's so much skepticism and snobbering
around how difficult the role is. And I think that's
a bit of a hangover from the initial days of
bikini models just earning these massive paychecks for posting first
traps online and putting no effort into paid promotion.
Speaker 1 (18:26):
But why is it that we as a society as like, oh, okay,
we're okay with these extremely glamorous people earning all this
money for not doing very much work. However, if I
really relate to somebody who previously worked a nine to five,
suddenly them earning more money is really pissing me off.
Like that's yeah.
Speaker 2 (18:47):
But I think people aren't happy with it, and that's
why we've seen this revolt and more normal people becoming
content creators. I think the issue is that there is
a saturation now of influencers and not enough money to
go around, So a lot of influence is now are
earning what you probably typically earn in a nine to
five job.
Speaker 1 (19:06):
I'm literally crying, laughing, like I actually like I can't.
Speaker 5 (19:11):
Tammy Hembro has sensationally unmasked one of her trolls on TikTok.
The og Australian influencer, was in high spirits when she
named and shamed the middle aged man. In fact, she
opened the video by saying she'd been crying with laughter
in the car about the situation. Tammy explained that there
are people who go out of their way to visit
her page and comment or DM a really crazy shit
(19:33):
every day, and she laughed at the prospect of these
people thinking she would take what they said to heart,
saying that they clearly have nothing better to do with
their time and were unhappy with themselves. In order to
give the trolling situation context, she decided to share with
her two million followers on TikTok, one of the more
persistent trolls.
Speaker 2 (19:52):
This is what she said, You effing weirdo, Like, that's weirdo,
like weirdo behavior, You're weird anywhere.
Speaker 1 (20:00):
I'm going to show you. I'm going to show you
an example, because nine times out of your hand is.
Speaker 3 (20:05):
Like some creepy man who's probably a freaking in cell.
Speaker 6 (20:11):
And it's just like, it's weirdo, weirdo.
Speaker 5 (20:15):
I feel like I haven't heard the word weirdo used
in so long and so many times in a row.
Speaker 1 (20:22):
It perfectly summed up the person that she was talking about.
The guy is just a complete weirdo. And if anyone
wondering what an in cell is, it is someone who's
an involuntary celibate person. And often these people are men
and they're wanting to find a romantic or sexual partner
but can't.
Speaker 5 (20:38):
Yeah, and This term has been more recently associated with
this online subculture of men who just go out there
and hate women, sort of a part of the manosphere,
and they're very hostile towards women.
Speaker 1 (20:48):
I'm wondering if Tammy has had an influx of them
recently due to her relationship with Bailey Smith.
Speaker 5 (20:54):
I definitely think so, because I've noticed a lot of
wives and girlfriends of footy players having to deal with
creeps like this as well.
Speaker 1 (21:01):
The best part about this video is Tammy went on
to name and shame this man to her two million followers.
Normally I don't like doxing, but in this case, I
think it was warranted. So she showed a photo of
him alongside his handle. Let's throw to what she said.
Speaker 3 (21:16):
Peter Wallwork seventy nine.
Speaker 6 (21:22):
I replies to every single story that I post.
Speaker 3 (21:26):
Saying slut like Peter, what the fuck are you doing
with your life?
Speaker 1 (21:37):
Mate? Like come on? Makes me feel sick. It makes
me feel actually sick. Anyway, Well, this guy just looked
like the sort of person that you would expect would
be writing these awful comments.
Speaker 2 (21:52):
I actually recoiled.
Speaker 5 (21:54):
When I saw his image because it'd be very intimidating
getting messages daily from this guy calling you a slut.
But I'm glad that she could make light of it
and have a lot.
Speaker 1 (22:04):
It's sad the same for people who haven't seen the photo.
This guy, he looks what middle aged, like in his fifties.
He looks like he probably smokes a pack of cigarettes
a day with a truck driver. He was dressed in
fleurros Well, he looked a bit scary. It looks like
a mugshot. Almost.
Speaker 2 (22:20):
Yeah.
Speaker 5 (22:20):
Sadly though, it's not just men like this that are
messaging Tammy abusive messages. She said that girls do it too,
and it makes her really sad, and she told women,
it's ugly energy, and you're making yourselves look ugly when
you do this. Tammy then said this.
Speaker 6 (22:34):
If you're watching all my videos, watching all my stories,
like I'm sorry, that is giving fan so like you
are embarrassing yourself, like what, like why do you care
about me and my life? Go away?
Speaker 5 (22:54):
She's so right because there is such a fine line
between stands and trolls, and a troll is usually a
stan who has become disillusioned with this influencer, perhaps that
they've done something and they feel like their parasocial relationship
has been ruined. So I'm getting this guy that likes
to message Tammy abusing her every day used to really
like her and then maybe she dared to date someone
(23:15):
in her real life or I think that might be.
Speaker 1 (23:17):
The case for the women who are messaging Tammy nasty
things now, but not so much in the instance of
this middle aged man. I think he's just a troll.
He's like the typical man that would sit in the
Daily Mail comments. Yeah, but he does it.
Speaker 5 (23:29):
Every day, Like there's a difference between maybe doing it
once on a video like this guy's obsessed for a reason,
Like I think there's more Abi Chatfield.
Speaker 1 (23:36):
And other creators like that attract these kinds of people
as well. They just target particular women because they're disgusting.
As you said, he is probably one of these in
cell men and in their forum, so the probably share
links to creators like Abbi Chatfield and Tammy. Hembro Well.
Speaker 5 (23:49):
Talking about Abbi Chatfield, she actually commented under Tammy's video saying,
I'm screaming at this ha ha ha. So obsessed.
Speaker 1 (23:56):
And I wonder if there is potentially a.
Speaker 5 (23:58):
Friendship brewing between Abby and Ta because a couple of
days later, Tammy posted a video dancing on the beach
to Abby's boyfriend Adam Hyde's new song Dancing Too, which
is the song he wrote about Abby, and Tammy captioned
the video Abby sis, I watched your video twenty times and.
Speaker 1 (24:14):
Cried I love Love.
Speaker 5 (24:16):
So the video Tammy's referring to, I don't know if
you've seen it, Amy, is the one where Abby reacts
to listening to the song the first time.
Speaker 1 (24:23):
Yeah, her video has gone viral, and so has Adam's song.
Everybody is sharing TikTok's using the sound, and a lot
of people are saying that they want this to be
their summer anthem.
Speaker 5 (24:33):
Well, the video Tammy shared already had over a million views,
so Abby ended up writing underneath it Tammy with crying
faces and love hearts. This is so gorge Someone else
wrote under the video the fact you credited Abby love
it power to women, and Tammy replied, I love her,
So I feel like something is coming between them.
Speaker 1 (24:49):
Maybe a tell all podcast interview.
Speaker 5 (24:52):
Well, Tammy's been pretty busy because this week she starred
in a Christmas pajama campaign, and I got really excited
because I'm like, okay, this is the sign that we
can start celebrating Christmas. It's happening the influencer Christmas pajama campaigns.
Speaker 1 (25:05):
Well, you're so excited that you shared it on our
Instagram page, so much so that some people thought that
we were doing a sponsored post for them.
Speaker 2 (25:12):
Yeah.
Speaker 5 (25:13):
They're like, oh, okay, why have you not disclosed the partnership.
Speaker 1 (25:15):
I was like, what, it's just like, you clearly don't
get me. I just sad that, like Christmas, Okay, it's
nothing to do with the brand itself.
Speaker 5 (25:22):
Yeah, well, the brand is a small business. They're called
Cinnamon Baby. Again, this is not a plug for them,
but it's pretty interesting because they had a Father's Day
campaign recently with Tammy's ex Matt Paul and his partner
an Elise, and Tammy and Matt's daughter Posey and their
baby Parker. So Posey is going to be in the
Father's Day campaign and also the Christmas one.
Speaker 1 (25:42):
That is kind of awkward, isn't it.
Speaker 2 (25:44):
It is a little bit.
Speaker 5 (25:45):
I was just thinking though, how much budget does this
company have for influencers, because those are some pretty big gaps.
Speaker 1 (25:50):
Because I've seen a lot of tiktoks from the owner
of Cinnamon Baby, and she gives some insights into what
it's like running her brand, and from that perspective, it
looks kind of like quite a business. You wouldn't actually
expect them to have such a huge influencers spend, but
I have seen influencers like Sarah's Day commenting on their content,
so they are a very popular brand with influences.
Speaker 5 (26:12):
Well, talking about Tummy's ex'es, we've covered Matt Paul and
we've covered Matt Sakowski, but we need to talk about
Reese Hawkins because his new girlfriend, liv Kelly, who is
also an influencer, has actually opened up about how they met.
So she did a Q and A and of course
she was asked about Reese and she revealed that they
actually met online. I'm guessing an Instagram DM slide and
(26:32):
she added that they were both really content on their
own and not searching for a relationship. But I guess
that's when you meet your person.
Speaker 1 (26:38):
It could have also potentially been rare true.
Speaker 5 (26:41):
I think it's probably more likely Instagram, though, considering they
both got very big following.
Speaker 1 (26:45):
This was the old flame emoji back and forth.
Speaker 5 (26:47):
Yeah, but you wouldn't think it would actually turn into
something serious with her living on the Gold Coast and
Reese Hawkins in Balley. Do you think he'll move because
his kids are on the Gold Coast?
Speaker 1 (26:55):
Well, you think he would have moved for the kids previously.
I don't know. If he's not moving back for the kids,
maybe he's not going to move back for her. Now,
let's get into our Friday debrief, and Kate, I need
to call you out because on our recent subscriber episode,
you had a go at Laura Henshaw for appearing on
the Kickpod when she was very under the weather, so
(27:16):
she sounded really, really croky. You don't sound too good yourself.
Speaker 2 (27:19):
Look, I didn't have a go I just said I
couldn't believe that she was made to work under those conditions.
And also the audio was quite bad. I don't think
I sound as croaky as her, But I'm starting to
get like that because we've been recording for quite some time.
The awkward thing is we actually recorded our Tammy Hembro
Troll episode yesterday just to break down the fourth wall
(27:41):
when I had a sore throat. But I wasn't actually
fully croky yet and we actually recorded virtually so I
haven't passed it on to you anything like that. So sorry,
if there is a difference between my voice in those
two segments.
Speaker 1 (27:53):
Look your excuse, and hopefully you'll be sounding a lot
better in Tuesday's episode. Now, I've got a rather embarrassing
story I need to share with the listeners and hopefully
it make me feel better by sharing it. So I'm
trying to say this sensitively to any of the male
listeners who the two percent who tune in maybe just
tune out for this story. So basically, I have my
period back, and because I'm home a lot now with Harry,
(28:16):
it is quite difficult to get out to the shop.
So the other day I text Dale and I said, look, Dale,
can you please pick up some pads on the way home?
And anyone who's been postpart and will understand my need
for a particular kind of sanitary item. I didn't need
a thin pad. I needed quite a heavy flowing pad.
And Dale was like, I have no idea which items
(28:40):
you need. Can you send me a screenshot? I said,
no worries, so I went on too Wolworth's website. I
screenshot what I needed and I decided to drop it
into my I messages, not realizing that the last person
I text, who was actually a client for Hula Media.
Somehow I dropped it in and sent it to them. No,
(29:01):
it was a female, but my heart absolutely dropped and
I was like, for fox sake, I actually cannot be
even like the person I sent it to would probably
find it funny, but I just didn't have the energy
have to explain it. I just unsent it instantly. I
unsent it, so I have no idea if they saw it,
but I unsent it.
Speaker 2 (29:19):
Well, you didn't even acknowledge it.
Speaker 1 (29:20):
Now I didn't acknowledge it.
Speaker 2 (29:23):
That would make me feel more awkward if someone didn't
acknowledge it.
Speaker 1 (29:25):
Yeah, but I don't think she saw it. I did
it within like ten seconds.
Speaker 2 (29:29):
I but doesn't it still come up like Amy has unsentiments?
Speaker 1 (29:32):
Yeah, I think they probably thought, oh, she probably just
accidentally sent something that you know.
Speaker 2 (29:37):
Okay, Well, on that note, I think that's what we've
got time for. I literally can't speak much longer at all.
Speaker 1 (29:43):
And if anyone else can make me feel better, send
us in, like, have what have you sent to somebody accidentally?
Speaker 4 (29:48):
Now?
Speaker 1 (29:48):
This episode was recorded on the traditional land of the
Ghana people of the Adelaide Planes. We pay respect to
elders past and present, and we would love if you
could go and leave us a five star review as
it really helps out the podcast
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