Episode Transcript
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Speaker 1 (00:01):
Hello and welcome
back to the next episode of
Overcome Yourself, the podcast.
As you know, my name is Nicoleand I'm so excited to be here
today with you, with Shannon,and I love the way that Shannon
puts her whole thing, how she'sthe producer of her life, right.
So talk to me a little bit,Shannon.
(00:23):
Tell us a little bit about whoyou are, a little bit about your
story and who you help.
Speaker 2 (00:28):
Thank you, I'm so
happy to be here with you.
Yeah, so I am a mom, first andforemost, of two little boys,
but I began my career as atelevision producer and then I
decided to pivot, start mysecond act and I opened my first
franchise business and then acoaching business and now I run
second act, success careercoaching, where I coach women on
(00:51):
how to move from a corporatejob they might not feel as
aligned to anymore into creatinga business of their own.
Speaker 1 (00:59):
That's amazing, so
tell us a little bit more about
that Sure.
Speaker 2 (01:03):
So about my business?
Yes, okay, so, yeah.
So I just realized that when Imade the switch from a
television career into openingmy first business, I was
completely alone.
I was struggling, I had quite afew missteps along the way of
trying different things and itnot feeling right.
So it took me a while.
(01:24):
And then, when I was really inmy first business, a lot of
people would ask me how did yougo from this to that?
And I just realized that a lotof women especially feel stuck
when they choose a career at 20.
And then now we're in midlifemaybe, or have children or have
a partner and our life feels alittle bit different, that you
(01:46):
feel, oh, maybe this career justdoesn't fit me anymore, or you
feel a little stuck and that's areally scary place to be.
I know I've been there and so Ifelt like you know what?
Maybe there is something that Ican do to help women feel like
they're seen and that they havean accountability partner.
And that's where my coachingbusiness started, really just
(02:07):
helping women realize that youcan get unstuck and you can find
something even more fulfillingin this second act of your life
if you just take that leap.
Speaker 1 (02:18):
I love that so much,
and so can you tell us a little
bit about how you were able toovercome yourself and go from
having this TV producer job,which sounds like a dream, to
now having this coachingbusiness, which is also a dream
right?
Speaker 2 (02:34):
Yes, very lucky.
Well, yeah, being a televisionproducer was like a dream of
mine, since I was a very littlegirl.
I just knew I wanted to be inHollywood and do something in
the entertainment industry.
I was a very little girl, Ijust knew I wanted to be in
Hollywood and do something inthe entertainment industry.
And I think when I had mysecond son I was now living in
New York City at the time and Irealized I had missed my oldest
son's first birthday Halloween.
I was just traveling and I wasworking just too too much that
(02:58):
when I was about to have mysecond child, I realized you
know what?
I can check the box ontelevision.
I felt like it was a mindsetshift, of like you know what my
career is, not my identity.
I've had this career.
That was a dream of mine, but Ichecked the box.
I accomplished it.
What else can I do?
And that's where I think a lotof people feel like their
(03:21):
personality, their identity, iswrapped up in what you do for
work.
And I want to change thatbecause I think you can move to
something else, like I can stillsay I'm a television producer
because if Oprah called, I couldgo work with her tomorrow.
You know you're all, you takeevery part of yourself with you
to the next.
And so I think for me, when Iwas in that place of trying to
(03:45):
figure out what else I can dowith a newborn and a
three-year-old, it was verylonely and it was hard and it
took me a lot of soul searchingto realize okay, this is what I
did as a television producer.
I took this idea for a show andI brought it to screen and in
the interim I hired staff, Ioversaw, I wrote scripts, I
(04:07):
dealt with talent, I marketed, Ipitched and I started writing
down everything that I had doneand I was like I think I can
produce a business of my own,produce my own life.
And it was a confidence boostto look at it that way, kind of
have that shift to say you knowwhat I can do something else.
And once I shifted my mindset,I think that's when everything
(04:30):
kind of fell into place and Iwas able to take the leap and
open a franchise and build itand you know, see what came from
there.
But it was really that mindsetthat I think was the biggest
hurdle to overcome when I wasthinking about a change.
Speaker 1 (04:47):
Wow, that is amazing,
and you know, I talk about in
my book how we can't, like wehave to be very careful when we
define success or we define ouridentity, because if all, like,
your entire identity is being amom, like what happens when your
kids grow up and they leave thehouse and now your, your, your
(05:07):
whole identity was tied intothat, or you tie up your whole
identity in a job and then oneday, you get fired because you
know 2008 happened, and then youknow what I mean, and so what
do we do then?
And so I think it's so importantto talk about that identity and
how these are not our identity.
They're different roles,they're different hats that we
(05:30):
put on that help empower ouridentity, right?
So, like the things you learnedas a TV producer, you don't
just tuck them away and put themaway somewhere and then go on.
You take those lessons, justlike I take lessons from when I
worked in restaurants, right,and like I'm really fast in the
kitchen, and you know I can do abunch of things at once,
(05:51):
because that's how you had to bein the restaurants, right.
So I want to know, though, ifyou could give us some tips,
some TV production tips thatyou've carried over into your
life, like how can we be more ofa producer in our own life?
What does it mean to be aproducer?
Speaker 2 (06:11):
I think it's being
organized and really again
taking that idea and bringing itto life and and saying, okay,
what do I want to do in thisnext act of my life?
Can I do it?
What skills do I have?
What skills do maybe I havethat I'm good at, but I don't
want to do anymore, right?
Really allowing yourself tocreate this next version of
(06:33):
yourself and really takingeverything from your past and
helping you move forward fromwhere you are to where you want
to be.
And I think it's that beingorganized, that self-reflection
and self-awareness of you knowso many of us, especially as
moms.
We don't take that time to askourselves how we're feeling, to
(06:54):
ask ourselves like, are we okay?
And I think when you can turninside, you can get honest with
yourself and you can realizethat maybe something isn't right
.
And then that's where you'reorganizing.
You're organizing your ideas,maybe your wants, with your
experience, putting it togetherand then doing that research,
because I've had clients come tome with 10 different ideas of a
(07:15):
kind of business that they wantto start and as we start
researching what the day-to-dayof those businesses really looks
like, they say oh, no, no, no,that's not what I want.
Or I'm not a numbers person or Iyou know, and so you can cross
things off then and you cannarrow down to what really feels
like it can fit you.
So I think it's beingorganizing, talking to yourself
(07:36):
and then doing that research,because I do believe that
research equals confidence andonce you're confident, then
nothing can stop you.
Then the naysayers go away andyour imposter syndrome lessons
and you can take that leap intoyour next chapter.
Speaker 1 (07:53):
I love that and just
a reminder for our audience the
producers are the ones that makeeverything happen, right?
They're the ones that lead thecharge, they're the ones that
are the ones that get thedirectors and they're like, hey,
we need people, so we needsomeone to staff, we need
someone to cast people, and thenwe need someone to dress these
people and we need a set and weneed cameras and we need people
(08:16):
that can operate booms and weneed all of these different
things.
People to bring in lunch who'sgoing to bring lunch?
Because we can't have everybodyleaving, right.
Who's going to be setting theschedule?
Who's going to be making surethat the trailers get put up?
Like, there's so many things.
And when we think about that, aswomen, that's what we do in our
life, right?
Like we have so many differentresponsibilities that we oversee
(08:40):
between being the taxi driverand we have to be the, the cook,
and we have to be the maid, andwe have to be the gardener and
we have to be, you know, the thepet walker and, right, like,
even before you have kids,there's so many.
And then we haven't even talkedabout business, like now we've
got social media.
Now, whatever it is that youactually do.
Now you gotta do blog posts andthe podcast and oh my god.
(09:02):
And so becoming looking at yourlife and being like, how can I
be the producer of this?
How can I outsource what needsto be outsourced?
Like I'm not gonna dress thecast because I don't know
anything about going shopping.
I don't want to be on Amazon, Idon't want to be looking on
TikTok and finding thesebusinesses that are amazing, but
that's just not my vibe.
(09:22):
Like I need somebody else to dothat.
Right, right, right, yeah.
And same thing in your life.
Like what, if that means a lotof people look like chores?
We talk about outsourcingchores, but what does that
actually look like for you inyour house?
Does that mean having someonecome in once a week and just
cleaning the whole thing, youknow, and just doing the floors,
making sure that all thelaundry is done, making sure
(09:44):
that all the counters, likeeverything is clear, making sure
that all the dishes are washed,or does it look like having
someone in your house everysingle day?
And when it comes to movies,right, there's a lot of planning
, but when it comes to our,there's a lot of planning, but
when it comes to our lives.
There's a lot of planning wecan do too.
What if you do research and youfind out that you totally can't
afford someone to come intoyour house?
(10:05):
And that hour that you paysomeone 50, $100, and that hour
or two, now you're producingepisodes for your podcast, or
you're doing something thatactually fulfills you, or even
like doing stuff with your kids,like taking them to the park,
and now you're free to do thatand that is so much more
meaningful than I'm sweeping andI'm mopping and I'm cleaning
(10:29):
the bathroom right, and so Ilove that um yes, completely.
Speaker 2 (10:34):
That's such a great
like connection between being a
mom and being a producer, andeven if it's systems around your
house right like sometimes it'sjust letting the kids know what
chores they have so that youcan take a step back, or that
you know, yeah, I love that.
Speaker 1 (10:55):
I love that, thank
you, thank you for sharing,
because it's such a, it's such acool picture, right, and then
you can just imagine yourselflike in the old, you know, like
the Hollywood style, you know,and you can just be like,
alright, we need someone onlight, someone doing the dishes,
I need someone out in thegarden, I need someone to mow
the lawn.
Let's get, let's make thishappen people come on, lights up
(11:17):
, right, exactly, exactly,getting it done.
I love that.
You can have so much fun withit.
All right.
So I want to know, because oneof the big things that my book
is about my you know what Iteach my clients when we're
talking about mindset isgratitude.
So I want to know what partgratitude played in your journey
(11:38):
of this transformation as youbecame a coach.
Speaker 2 (11:42):
Gratitude played
everything, because I think I
was able to be very grateful foreverything I had done and I am,
to this day, like, so thankfulto my parents for helping me
pursue my dream.
I was the first in my family togo to college and leave my state
and my town and be that blacksheep, and I'm grateful to them.
And then I'm grateful that Iaccomplished my childhood dream
(12:07):
and I think because of thatgratitude, it allowed me to say
okay, I can take this, put it upon the shelf, let's see what
else I can do.
And that's where it gets meexcited, because I want to now
start a million businesses andput it up on the shelf.
Let's see what else I can do.
And that's where it gets meexcited, because I want to now
start a million businesses anddo a million things.
Because you can see, you lookback and go, wow, I did that and
I was able to change and dosomething else that helps people
(12:28):
.
And I think just living in thatgratitude, like you said, it
fulfills you in a way thatnothing else can and you just
say I'm so grateful, let me seewhat else I can do so that I can
give back, and for me, I'm ableto share in the doors with my
parents and be present with mykids now, with with the
businesses that I've created,and I think that's just more
(12:51):
than you could ever want.
Speaker 1 (12:52):
You know, yes of
course, and you're leading by
example, so I think that'samazing.
Yeah, even my kids I tell them.
Speaker 2 (12:58):
you know you can
choose whatever career path, but
have a business on the side,have something that you truly
control and I think we see thatnow with what's happening, with
so many layoffs across thecountry.
Like you want to have somethingthat gives you a little bit of
power, a little bit of thatupper hand, if possible.
Speaker 1 (13:16):
Yeah, absolutely.
And how like?
Why would you not?
Like we have so you know it'snot like it even was like 20
years ago, 50 years ago.
Like you don't you know youdon't have to go out and do all
this stuff.
Like get on social media andstart doing something right.
Like you can do affiliate links.
Like you can sell shirts, likeif you have art, like there's so
(13:39):
many opportunities that areavailable to us.
Yeah, I think that is amazing,so much fun.
And that's what I was going tosay is I love your outlook of it
.
Sounds like you made it soundfun, like you were gamifying it
and you're like all right, we'redone with this game.
So what I sound fun like youwere gamifying it and you're
like all right, we're done withthis game.
So what I want to do next likewhat is going to be the next fun
(14:00):
adventure that we're going tohave um, because it is scary,
and so we have to control wehave to literally control our
narrative right and make surethat we're focusing on what we
can change right, and sometimesI find myself spiraling.
I'm like, okay, but what can Ido?
What can I do?
I need to focus on Right, andif it's like a money situation,
(14:21):
okay, thinking about that,nicole, it's not going to help
you.
What you need to do is you needto go make money, and so let's
focus on that, and then thisproblem will go away.
But don't think about itanymore.
You got to get the money andthen, once the money's there, or
whatever, it is right Like Ineed to pay attention to this
right now and then the bigdomino right and then all the
other ones can fall.
(14:42):
That is amazing.
So talk to me a little bitabout how my audience can get in
touch with you.
Speaker 2 (14:50):
Sure, yes, my website
is secondactsuccessco and
everything's there.
How to work with me, my newbook that's coming out in May,
which I'm so excited about.
My free resources, my podcasteverything is at second act
successco.
Speaker 1 (15:06):
That is awesome.
And you did mention that youhad told me that you have your
book coming out AmazingCongratulations.
And you did mention that thereis a gift that matches with your
book that you had talked to meabout that is available on that
resource page.
Can you tell us a little?
Speaker 2 (15:20):
bit about that.
It's all about just making thatleap into whatever you want
your second act to be.
And so the free download, thegift there is a second act
journal where you can take allthe ideas in your head, put them
down and really start workingthrough them, and you can get
that at second act success dotco.
(15:41):
Forward slash resource orforward slash book.
Speaker 1 (15:46):
That is amazing.
Can you tell me a little bitabout your journey to writing
this book, like, how did youcome to doing this?
Speaker 2 (15:56):
Yeah, again, I've
wanted to write a book since I
was really little.
That was another childhooddream, you too, yeah, and I
wanted to write fiction.
And about a year, a little overa year ago, I started taking
some writing classes and gettingideas and then I was like you
know what I want to do?
One that is based on mybusiness.
First, because I feel like abook is a way for people who
(16:18):
aren't going to work with youone-on-one to really get the
help that they need or theinspiration.
And so, a little over a yearago, yeah, I started writing the
book.
I am self-publishing butworking with an amazing team at
Book Launchers and they've beenreally helping me with all of
you know, say kind of like that,like a coach, having that
accountability partner of allthe elements to get the book
(16:41):
launched.
And, yeah, I'm beyond proud ofit and I'm so excited for May
7th when it comes out.
Speaker 1 (16:47):
Finally, that is
amazing.
Well, I'm proud of you, I'm soexcited for you, like that is
just such an accomplishment.
I've got my book with theeditor, so it'll be out soon,
hopefully as well.
So I know thanks.
I know I know that journey likehow, how amazing that journey
can be and how many steps andhow many things that that it
(17:11):
takes to to bring it to life.
So I commend you for that.
Speaker 2 (17:15):
I don't think a lot
of people know how many steps.
So you're in the thick of itwith me and you know it's like a
million things to think abouton top of the creative part of
it.
So, yeah, it's, it's a journey.
Speaker 1 (17:27):
Yeah, but you know
what I also think it's so worth
it because I mean, as you, yeah,but you know what I also think
it's so worth it because I mean,as you can tell, behind me, my
collection.
That's how I've gotten theopportunity to spend time with a
lot of my mentors, and there'sjust nothing quite like it.
Right, because they're sittinghere in my house and so whenever
(17:47):
I want to hear from one of them, I can open up the book and I
can be like, ok, well, whatadvice do you have?
Right, and I want to be.
I want to gain real estate onon someone's bookshelf too.
Right, so that I can help themwhen they're ready.
And it just cuts through thenoise.
So I think that's justfantastic that you've written a
book.
Speaker 2 (18:03):
I want your book on
my bookshelf, so you let me know
when it comes out and I willbuy it right away.
Speaker 1 (18:08):
Yay, thank you so
much, I definitely will.
Okay, so we've talked about howto get in touch with you, so
now I want to know what is yourbig tip Like?
What is that one tip that justcreates that change for your
clients that you advise everyone?
Speaker 2 (18:26):
Is do that research.
Just take whatever idea, evenif it feels super far-fetched,
and sit with it and do research.
Look at other people who arealready working in that role or
own that business and really seehow it feels Like.
See, sit with it, see if youcan see yourself in that role
and by doing that I feel likethat's where the confidence
(18:47):
comes, and then you can takethose baby steps to get there.
And even if you're working andyou're comes, and then you can
take those baby steps to getthere, and even if you're
working and you're earning thatpaycheck, you can start doing
that research and putting thosepieces in place so that when you
have that confidence and you'reready to take the leap full
time, you've already puteverything else in place so it
can be done without causing allthe chaos in your life.
(19:08):
And your second act can bepretty methodical if you let it.
Speaker 1 (19:13):
Absolutely and, like
we were talking about, this
online world makes it so thatyou can you can do both at the
same time.
Like you know, if that's anoption for you, because if you
focus in, you get just laserfocused on the activities that
move the needle, it doesn't takeyou that long, it doesn't take
that many hours, and so, if youare really like you said, think
(19:37):
about it, do the research, getdown to like what is the
smallest step that I can takeand and do it now, Like don't
wait to quit your job.
That is really scary, but youcan start it now and start doing
those things.
I love that.
I love that.
I love that so much.
So thank you so much, Shannon,for being here with us.
This has been absolutelyfantastic and we will see you
(19:59):
online.
So thank you guys as well forjoining us and we will see you
next time on the next episode ofOvercome Yourself, the podcast.
Bye.