236: Creating An Elevated Boarding Service No Matter What Kind of Pet Resort You Have

Want to add luxury boarding options but think your space just isn’t built for it? In this episode, Fern sits down with Fred Silber of Pet Therapeutics, who’s created something that could completely change how you think about “luxury” in your facility. You’ll hear how the right kind of bedding—designed with both science and dog behavior in mind—can elevate the entire experience for both dogs and their humans without the need for a massive renovation or a big budget.

Fred breaks down why comfort isn't just about plush pillows—it’s about understanding a dog’s senses, especially one that’s often overlooked. Learn how something as simple as touch can drastically improve a dog’s stay, reduce anxiety, and increase client satisfaction. If you’ve been looking for a low-labor, high-impact way to boost your brand and your profits, this conversation is one you’ll want to hear.