Own It
We’re buying out of the ad industry boys’ club. Hosted by Cornett owner Christy Hiler, Own It lifts up the stories of women and nonbinary ad agency owners: their challenges, their successes, and their goals for the industry. We’re aiming to start a movement—because you don’t have the power until you own it.
Episodes
November 27, 2023 • 37 mins
On this week's episode of OWN IT, we’re talking to Louise Rengozzi and Jess Hickman from The Cusp. This dynamic duo has worked together in various stops along their journey, but joined forces to found The Cusp earlier this year. So we’re catching them on the very beginning of their journey as owners.
Louise and Jess are based in Whales in the United Kingdom. We talked about their decision to launch The Cusp, the thinking behind th...
Mark as Played
November 20, 2023 • 45 mins
On this week's episode of OWN IT, we’re talking to Katie Klencheski of SMAKK. It is a Brooklyn-based branding and marketing agency focused on wellbeing. Katie has dedicated her life and career to using creativity to drive meaningful change.
We talked about her love of art, her path to ownership and, of course, her take on what we can do to close the gender gap in agency ownership. I so enjoyed this episode and talking to Katie. I k...
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November 13, 2023 • 45 mins
In this encore episode of OWN IT, we’re talking to Cindy Gallop from If We Ran The World and Make Love Not Porn. The original episode dropped on August 29, 2022.
As you might guess from the name of her companies, Cindy is bold, brave and a bull in the China shop. She has deep experience in the advertising business and has been ruffling the feathers of the status quo for a long time.
Cindy starts off taking swings. She says women ar...
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November 6, 2023 • 35 mins
This week on OWN IT, we’re talking to Krista Carroll of Latitude. She and her husband took a mission trip to Haiti in 2009 and returned to reshape their life to reflect their values. Latitude was the by-product of that shift as they launched the agency with the purpose to spend half of their time reinvesting in purpose-driven causes and brands.
The company mantra is “Purpose Elevates Talent.” They’ve been using that talent for clie...
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October 30, 2023 • 32 mins
On this episode of OWN IT, we’re talking to Allison Henry Aver of Letter A. Allison has been an instrumental creative force for brands like Bumble and bumble, Kate Spade and more. She was the founding creative director for Kate Spade Saturday in fact.
Allison is a creative problem solver and her agency works with emerging brands looking for personality, purpose and point of view. I enjoyed her point of view on our industry, her rol...
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October 23, 2023 • 36 mins
On this week's episode of OWN IT, we’re talking to Elena Robinson of Putney. I’ve been so excited to talk to and learn from Elena since she announced Putney at Ad Age’s Small Agency Conference last year. She’s been at it for a little over a year now, so this is going to be an informative episode.
Elena has been at most of the big agencies in Chicago … Leo Burnett, BBDO and more. But now she’s turned her focus toward ownership. She...
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October 16, 2023 • 44 mins
In this week's episode of OWN IT, we’re talking to Michelle Edelman of PETERMAYER. Michelle is an ad industry veteran She’s served on the boards at the 4A’s and is currently serving on the board at AMIN Worldwide. She’s been at PETERMAYER in New Orleans for 10 years.
Michelle grew up thinking she would be a doctor. She actually went to medical school before opting for public affairs and healthcare marketing which led her to the in...
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October 9, 2023 • 33 mins
In this week's episode of OWN IT, we’re talking to Ellen Faulkner of Lewis Communications. We are going to learn a lot this week. Ellen is the CEO of Lewis where she has been for almost 39 years. She started as an account coordinator, but moved up and was SVP and managing director until last year.
Interestingly enough, she purposefully avoided ownership. But as time went on, she joined five others to take over the business from the...
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October 2, 2023 • 38 mins
In this week's episode of OWN IT, we’re talking to Sally Weavers and Jenny Jones of Craft Media London. Both credit their mentoring and inspiration to a string of formidable women leaders in advertising. Now that they’re the formidable leaders, they’re inspiring more women to follow that path to ownership.
Sally and Jenny both came up through media and strategy. They’ve worked with some of the biggest brands in the world and guide...
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September 25, 2023 • 45 mins
On this episode of OWN IT, we’re talking to Sara Eolin and Veronica Diaferia from Tinygiant. Tinygiant is a Canne’s Silver Lion award-winning production company that has worked with an incredible roster of the world’s biggest brands and agencies. Their big selling point is they offer the intimacy of a boutique firm at the speed and scale of a production company that does big work.
We had such a fun time exploring their paths to ow...
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September 18, 2023 • 36 mins
On this episode of OWN IT, we’re talking to Michelle O’Grady from Team Friday. Michelle is big into life experiences, and to compliment that, has a background in experiential marketing. She’s based in Los Angeles where Team Friday has existed for the last decade. It’s a creative agency with purpose driven and culturally relevant work in mind.
I love these conversations, especially this one with Michelle. We covered everything from ...
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September 11, 2023 • 46 mins
This week on OWN IT, we’re talking to Kate Wolff of Lupine Creative. She comes from a family of powerhouse women, including her mother who is an attorney, and her grandmother is Janet Wolff, one of the first women inducted into the Advertising Hall of Fame.
Kate has lived up to that legacy, starting Lupine Creative after navigating a career that included stops at TBWA/Chiat/Day, DDB and others. As you can imagine, the perspective o...
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September 4, 2023 • 30 mins
On this week's episode of OWN IT, we’re talking to Leigh Chandler of Sister Mary. It’s an exciting time to talk to her because she is in the middle of launching the firm. She’s a native Brit who moved to New York 10 years ago.
Leigh is a traveler and keen observer of different cultures and people, which makes her a fantastic translator to them from brands. We talked about the inspiration behind the name of her company, Sister Mary...
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August 28, 2023 • 34 mins
On this episode of OWN IT, we’re talking to MaryBeth Adduci and Karin Rose of 6. We’re going to explore a different angle to ownership with this dynamic duo. MaryBeth and Karin are both creatives and met as creative partners at DDB in Chicago. They started 6 to build an agency that focused on what they call work that matters.
But the two still freelance as a creative team for others. The combination of those approaches puts a diff...
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August 21, 2023 • 39 mins
On this episode of OWN IT, we’re talking to Amy Deneson from House of Puff, Pheno and the Cannabis Media Council. Each of those endeavors prove she’s not only entrepreneurial, but isn’t afraid to take that plunge into founding and owning agencies and businesses within our space.
We talked about why and how each of those were started, the challenges of marketing in the corporate cannabis world, and we get some inspiration from her ...
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August 14, 2023 • 40 mins
In this week's episode of OWN IT, we’re talking to Jane Ferguson, a correspondent for PBS Newshour and contributor to The New Yorker. As you might expect, this episode expands our conversation into the world of journalism and how Jane has seen parallel challenges in gender equity and opportunity. Since our industries are not only similar, but intimately intertwined, this conversation is an important one for us to have.
Jane shared ...
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August 7, 2023 • 43 mins
In this episode of OWN IT, we’re talking to Blair Brady of The With Agency. It is a brand partnership agency based in Atlanta. She is a mom, a cook and a former ballerina. She started like many of us as an intern at an agency. Her career took what she calls zig-zags through a couple of agencies before she launched With in 2012.
Blair had so many interesting things to share including the perspective that women who lead agencies als...
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July 31, 2023 • 43 mins
On this week's episode of OWN IT, we’re talking to Shannon Gabor of Clever Creative. She has been an agency owner for almost 18 years, so we tapped into her wealth of experience in ownership.
Shannon came through the creative side of the business and, in a rather timely coincidence for what’s going on in the world today, she once worked on the licensing and packaging team at Mattel for the Barbie product line! And yes, I asked her ...
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July 24, 2023 • 35 mins
Today's episode of OWN IT features Sarah Latz and Francesca Piancone-Crowley from Book180. It is an online portfolio school that sources the best agency talent to teach new professionals in our industry! That is so cool!
The conversation that became the idea for Book 180 was born during COVID. The two worked together at a portfolio school in Chicago before and during the pandemic and saw the online-only approach to education as an ...
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July 17, 2023 • 31 mins
On this week's episode of OWN IT, we’re talking to Haley Dagan from The Written World. As you might expect, her background is as a copywriter and her firm specializes in purpose-driven copywriting and content marketing.
Writing has been a big piece of her journey along the way. In fact, when she worked in the hotel business, she started a travel blog. She then started blogging and writing as a free-lancer which carried her through...
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