How To Create Your Own Niche, Break Free From Algorithms, and Redefine Success (Ft. Zach and Maggie White)

Are you burnt out? Have you found yourself playing the Youtube/Instagram algorithm game, (because that's what it takes to be successful, right?) but find it sucking the life out of your passion? Or are you struggling to define who you are as an artist/entrepreneur, and can't seem to see how you fit in in today's mainstream culture?

You are NOT alone! In today's social media driven world, it is so easy to fall into the trap of chasing the online numbers and exhausting your energy while trying to follow someone else's path to success, only to find that you've lost sight of your creative artistry in the process.

Today's guest artists, Zach and Maggie White, are inspiring examples of how you can succeed without the label + pressure of being mainstream. In this episode, they share their musical journey, their songwriting tips, and their entrepreneurial process of staying relevant in Nashville's music scene without pressuring themselves to fit into a specific niche, play the algorithm game, or sell out to sound like everyone else. If they can do it, SO CAN YOU.

Reclaim your unique creative identity, take the pressure off, put in work that you will enjoy, and thrive with these simple tips from Zach and Maggie!

Check them out here -

Insa + YouTube: @ZachandMaggieMusic

Booking: www.ZachandMaggie.com

Join the fam! @OwnYourVoicePodcast

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