#106 – Time Freedom and Cash Strategies with Brian Herriot

Hosts Tait Duryea and Ryan Gibson welcome financial strategist Brian Herriot for a thought-provoking conversation on redefining retirement and wealth. Explore the power of time freedom, why cash might be your most underappreciated asset, and how to build passive income streams that work for pilots and professionals alike. Brian shares practical tactics for holding liquidity, investing for lifestyle flexibility, and balancing entrepreneurship with financial security. Discover a fresh framework for achieving more life long before 65.

Brian Herriot is a financial advisor and founder of Herriot Business Consulting, where he specializes in guiding entrepreneurs and high-income earners through strategies that prioritize flexibility and purpose over traditional retirement timelines. With a rich background in consulting and business, Brian brings a refreshingly holistic approach to financial planning—centered around "time freedom." He helps clients structure their finances to enjoy life sooner, with smart cash management, passive income, and intentional lifestyle design.

Show notes:

(0:00) Intro

(02:38) Meet Brian Herriot and his unique financial philosophy

(07:04) Time freedom vs. traditional retirement

(09:53) How Brian redesigned his life post-2020

(16:49) The 10–30% cash rule explained

(22:09) Ticker symbols for high-yield cash storage

(24:55) Best passive income streams for pilots

(27:49) How to prioritize investments by liquidity

(36:23) Financial planning for pilot-entrepreneur households

(38:50) Outro

Connect with Brian Herriot:

• Website: https://www.herriotconsulting.com
• LinkedIn: https://www.linkedin.com/in/brianherriot 
• Time Freedom Calculator: https://timefreedomcalculator.com/ 

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