Guillermo Rauch: The Product Visionary Fueling Vercel and Millions of Developers

Guillermo Rauch didn’t find success by accident. He began working on computers as a kid growing up in Argentina and was hooked immediately, eventually falling in love with programming and open source before moving to Silicon Valley. Since then his blend of technical foresight, audacious ambition and obsessive attention to detail in products has made him the successful CEO of Vercel, the cloud platform service company used by over a million developers each month, from small companies to tech giants like Netflix and Scale AI. In this episode, Mike Maples, Jr. of Floodgate speaks with Rauch about his early days as a programmer and connecting to open source community, the origins of his wildly popular blog post “7 Principles of Rich Web Applications” and how it led to founding Vercel, the importance for founders in telling their individual stories, and his thoughts on AI and how it will change the future of software development.   Check out the Pattern Breakers Blog at patternbreakers.substack.com for even more Pattern Breaking content from Mike.   Mike's book Pattern Breakers is available now wherever you buy books. Follow Mike on X!