Paul Green's MSP Marketing Podcast

Paul Green's MSP Marketing Podcast

This is a show only for Managed Service Providers and IT support companies. It's made in the UK, and is designed for MSPs all over the planet. Every week we have loads of very specific advice, to help you get more new clients, grow valuable MRR, and ultimately increase net profit - isn't that why we're in business? Plus a special guest, some from our world and some from outside.

Episodes

May 13, 2024 34 mins

Episode 235

Welcome to a special episode of the MSP Marketing Podcast with me, Paul Green. This is THE show if you want to grow your MSP.
In this Special Episode I’m joined by Lyle Kirshenbaum, owner of Toronto-based MSP Wired for the Future, to talk about how he has used events and trade shows to market his business and generate leads and prospects. We also discuss a number of ...

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    Episode 234

    Welcome to the MSP Marketing Podcast with me, Paul Green. This is THE show if you want to grow your MSP. This week’s show includes:
    • 00:00 How to market your MSP to a vertical
    • 10:14 This productivity hack will help you Get Things Done
    • 18:56 Engender ha...
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    April 29, 2024 32 mins

    Episode 233

    Welcome to the MSP Marketing Podcast with me, Paul Green. This is THE show if you want to grow your MSP. This week’s show includes:
    • 00:00 Why you need Big Mo in your business
    • 08:01 Systemize your ability to under-promise and over-deliver
    • 15:41 This ex...

    Episode 232

    Welcome to the MSP Marketing Podcast with me, Paul Green. This is THE show if you want to grow your MSP. This week’s show includes:
    • 00:00 Build trust by doing a small thing well
    • 08:04 Have you heard of Feedback Donuts?
    • 10:51 Harnessing Intent Data to ...

    Episode 231

    Welcome to the MSP Marketing Podcast with me, Paul Green. This is THE show if you want to grow your MSP. This week’s show includes:
    • 00:00 Don’t sell the FEATURES, sell the BENEFITS
    • 03:20 3 KILLER offers to stand out from the MSP crowd
    • 11:17 How ...

    Episode 230

    Welcome to the MSP Marketing Podcast with me, Paul Green. This is THE show if you want to grow your MSP. This week’s show includes:
    • 00:00 How to attach Monthly Recurring Revenue to hardware & project sales
    • 07:33 5 quick wins to improve your net profit margin
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    Episode 229

    Welcome to a special episode of the MSP Marketing Podcast with me, Paul Green. This is THE show if you want to grow your MSP.
    In this Special Easter Episode I’m joined by Kevin Clune, who I like to describe as the Marketing R&D department of the entire MSP channel.
    Kevin and I talk about the present and future of MSP marketing tools, including AI tools a...

  • Episode 228

    Welcome to the MSP Marketing Podcast with me, Paul Green. This is THE show if you want to grow your MSP. This week’s show includes:
    • 00:00 Be more relatable in your marketing by being more human
    • 06:22 Are LinkedIn hashtags still relevant?
    • 12:34 Driving...
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    Episode 227

    Welcome to the MSP Marketing Podcast with me, Paul Green. This is THE show if you want to grow your MSP. This week’s show includes:
    • 00:00 Can you generate leads by literally knocking on doors?
    • 05:20 Achieve INSANE engagement with a 48 hour LinkedIn frenzy
    • ...

    Episode 226

    Welcome to the MSP Marketing Podcast with me, Paul Green. This is THE show if you want to grow your MSP. This week’s show includes:
    • 00:00 Is your website good enough?
    • 07:59 The simplest way to maximize retention
    • 15:07 How this MSP grew a million pound...

    Episode 225

    Welcome to the MSP Marketing Podcast with me, Paul Green. This is THE show if you want to grow your MSP. This week’s show includes:
    • 00:00 Say goodbye to distractions
    • 04:54 Send your prospects a Christmas card in MARCH
    • 11:45 Close more deals by improvi...

    Episode 224

    Welcome to the MSP Marketing Podcast with me, Paul Green. This is THE show if you want to grow your MSP. This week’s show includes:
    • 00:00 Looking after yourself IS looking after your business
    • 08:45 A ‘no’ today isn’t a ‘no’ forever
    • Read more
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    February 20, 2024 26 mins

    Episode 223

    Welcome to the MSP Marketing Podcast with me, Paul Green. This is THE show if you want to grow your MSP. This week’s show includes:
    • 00:00 Could you grow your MSP business by buying another one?
    • 08:39 How everybody benefits from cause related marketing

    Episode 222

    Welcome to the MSP Marketing Podcast with me, Paul Green. This is THE show if you want to grow your MSP. This week's show includes:
    • 00:00 Staff 'red flags' you need to address
    • 14:50 3 ways to make your staff feel special
    • 23:07 Making the mos...

    Episode 221

    Welcome to the MSP Marketing Podcast with me, Paul Green. This is THE show if you want to grow your MSP. This week's show includes:
    • 00:00 The power of taking rapid action
    • 09:17 Improve your website by eliminating THIS word
    • 15:21 Work smarter...
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    Episode 220

    Welcome to the MSP Marketing Podcast with me, Paul Green. This is THE show if you want to grow your MSP. This week's show includes:
    • 00:00 Five marketing myths that are holding you back
    • 06:18 This tool sells more to your clients
    • 13:33 The sec...

    Episode 219

    Welcome to the MSP Marketing Podcast with me, Paul Green. This is THE show if you want to grow your MSP. This week's show includes:
    • 00:00 What is remarketing, and how can it help your MSP?
    • 08:22 Five more common website mistakes
    • 19:47 How th...
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    Episode 218

    Welcome to the MSP Marketing Podcast with me, Paul Green. This is THE show if you want to grow your MSP. This week's show includes:
    • 00:00 Is Facebook a viable promotional tool for an MSP?
    • 05:44 Five common website mistakes
    • 19:22 How 'emotion...
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    Episode 217

    Welcome to a special episode of the MSP Marketing Podcast with me, Paul Green. This is THE show if you want to grow your MSP.
    In the third and final of our series of Special Episodes, I'm joined by cold-calling expert Derek Marin.
    Derek shares some of the advice and tips he's learnt from cold-calling, and offers me live feedback when I try cold-calling for myse...
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    Episode 216

    Welcome to a special episode of the MSP Marketing Podcast with me, Paul Green. This is THE show if you want to grow your MSP.
    For this second of our series of Special Episodes, I wanted to do something a little different, and a little special. I'll be taking you for a walk around one of my favourite places, Willen Lake, and sharing some of the thinking that will help you...
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