People Magic: How to Build a $1M Community
What if it was easy to create a $1M digital business you could be proud of? The path lies in creating people magic. Gina Bianchini, founder and CEO of Mighty Networks, has helped over 10,000 entrepreneurs, brands, and creators grow incredible businesses that put people first and generate millions in profit. Now she’s bringing the secrets of the most successful communities directly to you. In this series, Gina will show you how to build a community so valuable you can charge for it and so well-designed it essentially runs itself. She’ll answer your most pressing questions surrounding community building like: what has changed in the past six months that makes building a community so profitable TODAY? What is the #1 mistake new community builders make? How do you find members? Get the full People Magic Profit Course FREE: https://www.mightynetworks.com/peoplemagic
Episodes
September 11, 2025 • 4 mins
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After 62 episodes of People Magic, Gina Bianchini shares what’s next for both the podcast and the Mighty Networks platform. In this final episode of the season, Gina reflects on her journey helping creators build $1M+ communities and reveals a bold new vision: software that does the heavy lifting for you. If you’ve ever wanted to create community magic without the overwhelm, this one’s for you.
...
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September 4, 2025 • 11 mins
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If you're a YouTube creator wondering whether starting a paid community is worth it—this episode is for you. Gina Vini breaks down the real reasons successful YouTubers are building $1M–$20M memberships and how it’s not about being the star, but the host of the party. Whether you're mid-growth or already booming, this is the secret to building a more durable, connected, and lucrative creator busi...
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August 28, 2025 • 14 mins
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What if you never had to stress about charging for your content again? In this episode of People Magic, Gina Bianchini unpacks how creators can confidently go from free to paid—without alienating their audience. Learn why it’s not about your content, but about helping people through life’s key transitions. Discover Gina’s 9-pillar framework for building a thriving, paid community that delivers re...
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August 21, 2025 • 9 mins
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Stuck at 200 members and can’t figure out why? In this episode of People Magic, Mighty Networks CEO Gina Bianchini reveals why churn happens—and the surprising fix. You’ll learn how to use transitions to drive long-term retention, re-engage “stuck” members, and build offers that naturally evolve as your community grows. Whether you're managing a thriving membership or just hitting your first plat...
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August 14, 2025 • 13 mins
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Gina Bianchini reveals the one factor that predicts community success with 93% accuracy—and it isn’t churning out more content or access. She coaches a creator through building a member-led community around a shared transition, using culture, rituals, and relationships to scale revenue without burnout. If you want a sustainable, energizing path to a $1M community, this episode breaks down the min...
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August 7, 2025 • 14 mins
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In this episode of People Magic, Gina Bianchini shows consultants how to break the feast-or-famine cycle by translating your expertise into a high-value membership. Learn why just 30 motivated members can spark a self-sustaining community, how to discover the pivotal transition your audience craves, and the “3 Rs” of pricing that ensure respect and recurring revenue. Plus, get a step-by-step week...
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July 24, 2025 • 16 mins
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TIMESTAMPS
(00:00) Introduction: Why community trumps content
(00:01) Why freemium communities fail
(00:02) How mini launches boost engagement
(00:04) The 3 R’s of pricing: Results, Replacement, Respect
(00:05) Coaching vs cohorts, challenges & courses
(00:06) True power of applying ideas in community
(00:07) Mindset shift: From creator to host
(00:09) Building...
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July 17, 2025 • 13 mins
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In this episode of People Magic, Gina Bianchini shows you why launching with a finite challenge or cohort—such as a 14-day challenge or six-week bootcamp—is the fastest way to validate and scale an online community. Learn how to start with just 30 paying members, price your offer confidently, iterate quickly based on real traction, and use Mighty Networks’ mini launch feature to streamline every ...
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July 10, 2025 • 14 mins
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Welcome to Season 3 of the companion podcast to People Magic Profit the free masterclass that teaches you how to build a $1M community. This podcast acts as a deeper dive, covering the most frequently asked ...
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July 3, 2025 • 11 mins
If you are trying to figure out how to make your life really easy when creating a community you really want to just start with a transition. It’s the first step and it’s the most important step. Human beings are constantly in transition, it’s what makes life interesting and fun, even if it’s a challenge. In today’s episode Gina breaks down why she doesn’t recommend starting a community with a niche and why starting with a transitio...
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June 26, 2025 • 13 mins
These days, it’s easy to think social media is the only way to let people know what you’re up to. But that’s simply not true. In fact, sharing something on social media doesn’t necessarily have the reach that we think it does. In today’s episode, Gina gets specific about how to reach out to your people and your people’s people to grow your community. And remember, you don’t have to be on social media if you don’t want to.
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June 19, 2025 • 13 mins
AI is here to stay and building out systems to ensure that it’s helping our learning as opposed to hindering is important. In today's episode Gina dives into community building with a clear ideal member, transition, and best year ever. When cultivating a community of thought leaders, it’s crucial to make the most of sophisticated software to connect those people to each other, rethink how we create group projects and ensure that pe...
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June 12, 2025 • 15 mins
Building a community is all about relationships and with each new member your community becomes more valuable. In this episode, Gina breaks down how to get more members by using your own network AND how to ask other members to reach out to theirs. When you’re really specific about who your ideal member is, it’s a lot easier to bring someone in who is looking for the same results and transformation they can’t get on their own.
Ge...
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June 5, 2025 • 13 mins
We get it, it’s time to move your community to your very own platform at Mighty. Nervous? Don’t be. In today’s episode, Gina breaks down the most efficient way to move your community over to Mighty. The migration will also help you get even more clear on your ideal member, offer and the value of your community. Remember, communities are about growth, new experiences and what is now possible with new technology. That's the future. ...
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May 29, 2025 • 12 mins
Community is so much more than a buzz word or an HR motto. When deciding between a content business or a network business, you should always choose a network business. As opposed to adding content to an already saturated market, building community allows people to build relationships with real humans in pursuit of results and transformation you can’t get on your own. You can still create content, but by doing so with a community, y...
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May 22, 2025 • 20 mins
Whether your course sales are down or you just want to increase your sales, there is a way to make courses more interactive and future-proof. Reimage your course as a set of things that a group of people are going to do together instead of passively consuming content alone. In today’s episode Gina breaks down why this will make your content more valuable and why it’s so easy to do on Mighty Networks.
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May 15, 2025 • 15 mins
If you’re charging someone a fair price for something that’s going to have an impact on their life and get them results and transformation, you can pick a price that everyone will feel good about. In today’s episode Gina breaks down charging for a membership vs charging for a course, event or challenge and why you don't have to choose that price out of thin air if you’re focusing on the results your members are looking for.
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May 8, 2025 • 18 mins
If we spend too much time interacting with synthetic people, we get worse at communicating with real people. Whether you're building new courses for your community or if you could use help organizing your thoughts, articles and content, AI can be a super useful tool. But if you lean on it too much for content production it can be really mediocre. In today’s episode Gina dives deep into how people are using AI to bring community tog...
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May 1, 2025 • 15 mins
When your business has hit a plateau, it’s important to take a pause and do an inventory. In today’s episode, Gina dives deep into transitions and why getting more specific about how you help someone with that transition and their overwhelm will encourage them to keep coming back to your community and bring new people in. Spend time thinking about the uniqueness of your community and how you can help them navigate and then you can ...
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April 24, 2025 • 15 mins
What’s a Mastermind? It’s a small group of people who gather to help one another achieve their goals. In today’s episode, Gina breaks down why the power in a mastermind is so powerful and how it lies in the curation of who is in those groups. It requires finding people who are in a similar stage of life, stage of business or stage of a similar challenge they are navigating. Masterminds can be in addition to a community, helping peo...
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