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April 3, 2024 19 mins

“Ask Jason” is a weekly segment where JPORT Media founder Jason Portnoy responds to questions submitted by our listeners. This week, we’re diving into a handful of relevant topics for small business owners, especially those in marketing and e-commerce.


In this episode of the "Ask Jason Show," Jason and Megan explore a myriad of practical business strategies, focusing on the effective use of Virtual Assistants (VAs) in various business operations, the intricacies of ad campaign evaluation, and the importance of A/B testing for website optimization. They delve into the significance of a well-structured e-commerce website and discuss the challenges and rewards of business coaching, blending insightful advice with personal anecdotes and a touch of humor. 


Topics Covered:

  1. Leveraging Virtual Assistants - 01:50
  2. Ad Campaign Evaluation - 05:22
  3. Importance of A/B Testing - 09:15
  4. E-commerce Website Structure - 13:40
  5. Business Coaching Benefits - 17:58
  6. Streamlining Operations - 22:04


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