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November 11, 2024 12 mins

Buying a franchise is a major decision, and choosing the wrong brand can lead to costly mistakes. Here are three critical red flags to watch for to avoid choosing a less-than-ideal brand.

1. Sales-Driven Development Process – Good franchises award territories, while weaker brands focus on quick sales. Learn how to spot the difference.

2. Missing Average Revenue and Profit in the FDD – Understand why a good franchise openly shares average revenue and profit and what it means when these figures are missing.

3. Negative Franchisee Validation Calls – Discover how to use franchisee feedback to uncover potential issues in the business model.

These red flags will help you evaluate any franchise you're considering, even if you're new to the industry. Watch now to gain valuable insights and avoid common pitfalls in your franchise journey.

**Video Series episodes are posted to Youtube. This is the audio from the video**

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