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July 22, 2025 β€’ 45 mins

Larry is the owner of P3 Cost Analysts, where he helps CFOs, COOs, and business leaders uncover unnecessary overspending in their businesses to improve their bottom line.


In this episode, you’ll learn:

β†’ How to build trust through content creation and storytelling

β†’ The benefits of using video content to grow your personal brand

β†’ Strategies for overcoming the fear of being on video and standing out in a crowded market


πŸ“ Get your next 30 days of content at: [https://Zenpost.com](https://zenpost.com/)


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CONNECT WITH LARRY

🌐 Website: https://www.costanalysts.com/

πŸ’Ό LinkedIn: https://www.linkedin.com/in/larrymlevine/


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CONNECT WITH DAVE

🌐 Website: DavePolykoff.com

πŸ“Ή YouTube: youtube.com/@DavePolykoff

πŸ’Ό LinkedIn: linkedin.com/in/dave-polykoff

πŸ“Έ Instagram: instagram.com/davepolykoff

🎡 TikTok: tiktok.com/@davepolykoff

πŸ‘€ Facebook: facebook.com/davidpolykoff

🐦 X/Twitter: x.com/DavePoly


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00:00 Introduction to Larry Levine


02:00 Understanding Indirect Expenses in Business


05:10 How Larry Levine Got Into Cost Reduction


08:30 The Hidden Costs Most Businesses Overlook


12:00 The Importance of Negotiating Vendor Contracts


15:00 Why Many Businesses Ignore Indirect Expense Audits


18:20 The Evolution of Outreach Strategies in Business


22:00 Building Trust Through Content Creation


25:50 Using Video Content to Grow Your Personal Brand


29:00 How to Educate Clients About Problems They Don’t Know Exist


33:40 Overcoming the Fear of Being on Video


37:10 Why Storytelling is Essential for Personal Branding


41:00 Strategies for Effective Cold Outreach


43:30 Key Takeaways for Building a Personal Brand


44:20 Where to Learn More About Larry Levine and P3 Cost Analysts

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