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April 22, 2025 β€’ 40 mins

Lior Arussy is the Transformation Catalyst at Imprint cx where he helps organizations struggling with resistance to change and outdated operational models to embrace future readiness and develop the skill sets necessary for successful business transformation.


In this episode, you’ll learn:

β†’ How to craft a compelling origin story for your personal brand

β†’ The role of resilience and adaptation in overcoming imposter syndrome

β†’ Strategies for using storytelling to build trust and enhance client relationships


πŸ“ Get 30 Days of Content: https://Zenpost.com


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CONNECT WITH LIOR


🌐 Website: http://www.leorarussy.com

πŸ’Ό LinkedIn: https://www.linkedin.com/in/liorarussy/


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CONNECT WITH DAVE


🌐 Website: DavePolykoff.com

πŸ“Ή YouTube: youtube.com/@davepolykoff

πŸ’Ό LinkedIn: linkedin.com/in/dave-polykoff/

πŸ“Έ Instagram: instagram.com/davepolykoff

🎡 TikTok: tiktok.com/@davepolykoff

πŸ‘€ Facebook: facebook.com/davidpolykoff

🐦 X/Twitter: x.com/DavePoly


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00:00 Introduction to Personal Brand Blueprint Podcast

00:55 Welcome Lior Arussy

01:32 Lior's Origin Story in Technology and Change Management

04:44 The Evolution of Industries and Resistance to Change

06:26 Real-Life Examples of Change Resistance in Organizations

09:00 The Importance of Authoring Your Story

12:43 Using Reflection to Overcome Imposter Syndrome

18:11 Framework for Creating Your Story

24:39 The Role of Storytelling in Personal Branding

31:06 Crafting Stories to Build Trust with Clients

39:15 Final Thoughts and How to Connect with Lior

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