Welcome to a new episode of PersonalBranding.com with Dillon Kivo! In today’s episode, we dive into guerrilla marketing—a creative and cost-effective way to grow your personal brand. I’ll share strategies to help you stand out, make meaningful connections, and reach a wider audience without spending big bucks. From pop-up networking events to leveraging local art, this episode is packed with ideas to elevate your brand. Let's jump in!
Highlights:
"Creativity, not budget, is the key to memorable branding."
"A handwritten note can leave a lasting impression in the digital age."
"Real engagement beats fancy ad campaigns any day."
"Your brand grows when you step out of your comfort zone."
Timestamps:
00:00 Welcome to the Podcast
00:25 What is Guerrilla Marketing?
01:15 Pop-Up Networking Events
02:30 Handwritten Notes
03:40 Leverage Local Art and Murals
04:40 Create Viral Social Challenges
05:50 Branded Leave-Behinds
06:40 Flash Mob-Style Online Engagement
07:30 Engage your audience with live Q&A sessions
08:30 Closing Thoughts on guerrilla marketing
Follow Dillon @DillonKivo
Launch your personal brand: Personalbranding.com/
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