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August 10, 2021 14 mins

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You are missing out on sales and clients if you don’t create video content.

In this episode, I talk about three reasons why it is important to create video content. You wouldn’t want to miss this out. Listen up and enjoy this short, valuable, and on-point episode.

Key takeaways from this episode:


Reason #1: Attention-grabbing for your audiences

  • There is something about video that compels the audience to get to know more about you.
  • It is three-dimensional. There’s visual, audio, and movement that engages the audience more than a photo.
  • Facial expression transcends beyond languages.
  • Personality is displayed in a video.

Reason #2:  More likely to get shared and increase engagement

  • Videos are more relatable. It’s mostly videos that go viral.
  • If you watched a video that you like, you are more likely to share it with someone.

Reason #3: Can help convert people better because they can better understand how to use your product




Hello! I’m Phoenix.

As a hybrid shooter (photo & video), I quickly learned how brand content is so critical! I continued to create visual content for my brand, and my love for content creation grew. Working with creative entrepreneurs, I identified their consistent struggle with connecting their brand to engaging content.


Let's connect! I love to laugh, brunch, and drink margaritas. Join me on this entrepreneurial journey to be better.

https://phoenixmichele.com

https://www.instagram.com/phoenixmichelephotography/


If you want to see the visuals for this episode, you can watch the Instagram live here:

https://www.instagram.com/tv/CR7ph_WJu_2/

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