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March 17, 2025 41 mins

[307] In an episode packed with both insights & anecdotal examples, Ross Loveland (@trueprofitsalons) shares what true financial transformation looks like (hint: there's a 5-pillar framework for it), dispels common financial myths that hold salon owners back and speaks to the mindset shifts required to unlocking sustainable growth and success.

Ross is a salon financial strategist and the founder of True Profit Salons, providing financial coaching and bookkeeping services to salons and spas, helping them become more profitable, take home more money, and achieve financial freedom.

Find out more about True Profit Salons here, and book your Financial Clarity Assessment at 50% off with the code "PhorestFM"

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This episode was edited and mixed by Audio Z: Montreal's cutting-edge post-production studio for creative minds looking to have their vision professionally produced and mixed. Great music makes great moments.

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