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November 25, 2025 28 mins
In this episode of Pillars of Wealth Creation, Todd sits down with William Milliken to discuss how he transformed a simple dog-poop removal idea into a multimillion-dollar service business. William breaks down the key decisions and systems that fueled his growth and shares the major trends he’s seeing across the service industry today. He also talks about what aspiring entrepreneurs truly need to focus on if they want to start and scale a business—simplicity, consistency, and a willingness to take action. Finally, William discusses how he teaches others to grow their own companies through his YouTube program, where he provides training, strategy, and behind-the-scenes insights to help entrepreneurs succeed. Favorite Book: 100M Offers By: Alex Hormozi 3 Pillars 1. Health 2. Family 3. Speed and Focus 4. Humble and willing to learn William Milliken is the entrepreneur behind one of the most surprisingly successful service businesses in the country—a dog-waste removal company that he scaled into a multimillion-dollar operation. Known for turning a simple idea into a highly profitable business, William now teaches others how to do the same through his paid YouTube program, where he shares practical strategies on growth, marketing, and systemizing service companies. His mission is to help everyday people build real, sustainable businesses with low barriers to entry and big potential. If you would like to connect with William, visit https://www.youtube.com/@Scoop-Start or https://www.skool.com/poop-scoop-millionaire/about YouTube: www.youtube.com/c/PillarsOfWealthCreation Interested in coaching? Schedule a call with Todd at www.coachwithdex.com Listen to the audio version on your favorite podcast host: SoundCloud: https://soundcloud.com/user-650270376 Apple Podcasts: https://podcasts.apple.com/.../pillars-of.../id1296372835... Google Podcasts: https://podcasts.google.com/.../aHR0cHM6Ly9mZWVkcy5zb3VuZ... iHeart Radio: https://www.iheart.com/.../pillars-of-wealth-creation.../ CastBox: https://castbox.fm/.../Pillars-Of-Wealth-Creation... Spotify: https://open.spotify.com/show/0FmGSJe9fzSOhQiFROc2O0 Pandora: https://pandora.app.link/YUP21NxF3kb Amazon/Audible: https://music.amazon.com/.../f6cf3e11-3ffa-450b-ac8c...
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