Craig Premo – How Account Based Marketing Can Make All The Difference

[00:00:00] Craig Premo: Yes, higher quality conversations. And then, you know, we, we saw where, um, a senior leader of a target account, you know, engage with us, download our content, and then about three to four months later, we, we closed a multimillion dollar deal. So even if you say that marketing was only. 1% of of that effort. It was still, you know, a great multiple In terms of ROI. [00:00:29] Andreea: Welcome to Pioneering Perspectives, a D Creative podcast where we explore marketing insights from regulated industries. Join me as we chat with real professionals navigating these […]