Balancing Rocks and Creative Freedom with Jon Kane

This week, I had the pleasure of talking with the endlessly creative Jon Kane, founder of Optic Nerve and an early trailblazer in the MTV visual revolution. Jon has spent over four decades at the bleeding edge of motion graphics, editing, and multimedia experimentation. From shaping the visual identity of MTV and Nickelodeon to helping legendary directors bring their visions to life, Jon’s career reads like a love letter to the intersection of art, instinct, and innovation. And now, in his 60s, Jon’s wisdom hits harder than ever.

 

What You’ll Learn:

• How Jon became a creative force in the early days of MTV - without any formal film training
• Why he turned down high-paying jobs to stay aligned with what made him happy
• His reflections on the balance between striving and being content
• The importance of knowing your personal “currency” and living in alignment with it
• How building \$20M companies can still leave you creatively empty if you lose your compass
• The power of “refilling your creative cup” through personal projects, rock stacking, and fatherhood
• Insights into the evolving accessibility of creative tools, from \$1,200/hr edit bays to today's \$15K home studios
• Stories of wild DJ nights, creative partnerships, and intentionally stepping out of the spotlight
• Practical advice for young creatives on identifying passion and staying out of soul-draining jobs

 

 “When things balance, no matter what the objects are, they look good.”

This beautiful metaphor from Jon captures the essence of creative harmony, not just in sculpture or design, but in life. Whether you’re editing a film, structuring your career, or deciding how to spend your day, there’s a moment when everything just clicks. Jon’s obsession with physical balance in objects mirrors his pursuit of emotional and professional balance. It’s not about perfection, it’s about listening to gravity, literally and metaphorically, and letting it guide you toward alignment.

 

Overview:

This episode was one of the most relaxed, free-flowing conversations I've had on the podcast. Jon’s journey is a powerful case study in creative autonomy. We traced his path from the scrappy VHS edits of his college days to building and intentionally downsizing a $20 million company. He’s done the high-end production thing, the art-for-art’s-sake thing, and everything in between. And through it all, he’s stayed grounded by asking himself one question: "Am I happy doing this right now?" His answer shaped a life full of purpose, balance, and meaning, and it’s a reminder that you get to choose your story. Whether you’re a striver or a soul searcher, there’s gold in here for everyone.