誰もがスマホで動画を見るのが当たり前になった今の時代において、商品を売る側の私たち企業や個人事業主が、動画共有プラットフォームに自社の動画をアップロードし、マーケティング活動に活用しないのは非常にもったいないことです。とはいえ、YouTube以外にもTikTokなどの新しい動画共有プラットフォームも増えてきたり、Instagramなどの既存の大手SNSが動画機能を重視したりと、プラットフォーム間の競争も激しい戦国時代とも言えるでしょう。その際に、どうすれば効率的に動画を使って自社の集客やブランディングに活かすことができるのか？今回はYouTubeとTikTokを例に挙げながら私の実践事例やお勧めのやり方について解説いたしますのでぜひ参考にしてください。
ヒルトル・フィリップ太郎 公式サイトはこちら https://philipptarohiltl.com/
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