Saber la teoría sobre cómo vuela un avión no hace que tú sepas volar un avión, ¿cierto? Pues lo mismo sucede con la construcción de una marca.
Seguramente sabes que una marca se construye a base de diferenciación, distinción y conocimiento de tu cliente, sin embargo, esa es apenas la teoría inicial para que vislumbres el camino que implica el tener una marca legendaria.
En el episodio de hoy te comparto las 7 herramientas que, además de la diferenciación, distinción y conocimiento del cliente, te ayudarán a dar pasos firmes hacia la construcción de tu marca poderosa.
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