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January 22, 2025 24 mins

Do you believe confidence is a prerequisite for success, or could it be the reward for taking bold action? In this episode, Gord Vickman and Dan Sullivan discuss The 4 C’s Formula®, a four-step process of commitment, courage, capability, and confidence, and share how to embrace fear and uncertainty as essential steps toward growth. What happens if you outsource one or more to technology?

 

Show Notes:

 

  • High achievers commit to action before feeling confident. Others wait for confidence to act.
  • Commitment means pushing through challenges to develop new capabilities.
  • New capabilities always lead to increased confidence.
  • When you gain confidence, you can restart the 4 C's process at a higher level.
  • With greater confidence, you can make bigger commitments.
  • Building new capabilities on top of existing ones compounds your confidence.
  • AI is now an option to skip steps, but will that damage the process?
  • Growth stops when you stop developing new capabilities.
  • All genuine capabilities must be earned, and true confidence follows capability development.
  • Our 21st-century progress is built on the capabilities developed by countless predecessors.
  • Confidence feels good. Courage feels scary.
  • Courage is necessary when you lack capability.
  • Once developed, a capability becomes a permanent asset.
  • Whether consciously or not, all achievers have used The 4 C's Formula.

 

Resources:

 

The 4 C’s Formula by Dan Sullivan

 

Casting Not Hiring by Dan Sullivan and Jeffrey Madoff

 

Who Not How by Dan Sullivan and Dr. Benjamin Hardy

 

Learn more about author Ryan Holiday

 

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