Want your podcast to reach more listeners? In this episode, I’m joined by SEO strategist and business bestie, Brittany Herzberg, to share SEO strategies to boost podcast discoverability through your website, social media, and guest appearances.
You’ll learn how to turn episodes into SEO-rich blog posts, optimize your Instagram bio for search, and use podcast guesting to build backlinks that grow your visibility and audience.
If you’re ready to make your podcast easier to find and keep it working for your business long after publish day, this episode is your roadmap to long-term podcast SEO success.
00:00 – Taking Podcast SEO beyond your feed.
02:00 – Website SEO Tips for Podcasters
04:01 – Turning Episodes into Blog Posts for SEO
06:00 – Optimize Your Podcast Website for Visibility
08:00 – Social Media SEO for Podcasters
09:51 – Links That Build SEO Authority
12:26 – Instagram Bio, Captions & Hashtags for SEO
15:05 – Image Optimization for Podcast SEO
17:00 – How Podcast Guesting Boosts SEO
24:00 – Building Long-Term SEO Equity
25:12 – Spotify Playlists: Underestimated Podcast SEO Tool
28:00 – SEO Beyond the Feed: Long-Term Momentum for Your Podcast
Check out the resources, full show notes, and more at
https://leahbryantco.com/podcast/podcast-seo-strategies/
Connect with Brittany Herzberg
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This podcast is produced by Leah Bryant Co, where stories meet strategy.
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