Behind the Scenes: From Riches to Rags and Back Again Featuring Jodi Scott-Lyons (Part 2)

If you listened to Part 1, you know how Jodi Scott-Lyons built four wellness brands from a kitchen table into a national presence. What you do not know yet is what happened when that entire world was turned upside down overnight.

In Part 2, Jodi takes us behind the scenes into a chapter most founders never talk about. The chapter where everything falls apart. The chapter where you question your identity, your purpose, your leadership and your future. The chapter where resilience is not a concept but a lifeline.

This is the story of losing everything and finding a way back.

We talk about

→ what happens when the company you sold unravels overnight

→ the human cost of laying off your entire team, including your own family

→ the financial free fall and what it took just to stay afloat

→ the mindset shift and small daily practices that pulled her out of paralysis

→ how she ultimately negotiated the buyback and rebuilt on her terms

→ why presence, not perfection, is the real superpower in reinvention

If you are navigating a transition or rebuilding after a setback, this episode will stay with you long after you finish listening.

About Our Guest:

Jodi Scott-Lyons is the Co-Founder and CEO of Green Goo, a purpose-driven natural products company known for its plant-based first aid, body care, and wellness innovations made by hand with heart. A lifelong advocate for holistic health, Jodi blends science, soul, and storytelling to build brands that help people feel better, do better, and live more connected to the present.

Under her leadership, Green Goo has grown from a family kitchen project into a nationally distributed brand found in thousands of stores across the U.S. She and her family have since expanded their wellness ecosystem to include Southern Butter, a clean intimate body care line; Ova Moon, a women’s supplement brand designed for every hormonal stage; and FAM Botanicals, a luxury plant-based skincare line.

After surviving a devastating acquisition that nearly cost her everything — including her home — Jodi reclaimed her company and rebuilt from the ground up. Today, she’s a passionate voice for mindful leadership, resilience, and self-care, reminding women in leadership that success and wellbeing must coexist.

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Grab her award-winning, bestselling book The 7 Secrets to Creating a Life You Love: A Practical Guide for Women in Leadership:https://www.amazon.com/Secrets-Creating-Life-You-Love/dp/B0CLHV526G