013 – 4 Principles of Building Your Marketing Tech Stack

Sam and Caleb delve into the four unique principles to consider when building a tech stack for your business. Let's face it. Software helps businesses grow, but which ones should you consider? The trial-and-error approach can be slow and cumbersome. Use these four principles from PR4TRU to help you build a tech stack that adds value, increases productivity, and ultimately increases your profit margins.