PR Talk

PR Talk

PR Talk interviews the media for a change. What makes them tick? What are their PR pet peeves? And most importantly, how can we get stories placed? The marketing, PR and media advice we provide is for everyone — whether you're a newbie looking to get into the field, or a senior-level pro keeping up-to-date with current trends. Along the way, we learn about careers in media to aid aspiring journalists! PR Talk is part of the Marketing Podcast Network. https://www.veracityagency.com/blog/podcast/

Episodes

November 23, 2022 17 min

In this PR Talk episode host Amy Rosenberg dives into a specific section of her book, A Modern Guild to Public Relations, to explain the key takeaways about the practice of PR.

To learn more or watch the video in order visit https://www.veracityagency.com/a-modern-guide-to-pr-videos/

Learn more about your ad choices. Visit megaphone.fm/adchoices

Mark as Played

Amy had the opportunity to be a guest on The Frustrated CEO Podcast with hosts Leb Tannenbaum, Patrick Lyons and Patsy Feeman. She shared how to leverage current news and employee passions to position a company’s core values and culture, connect with internal and external audiences, elevate visibility, and position industry thought leaders.


Read the entire write-up at https://www.veracityagency.com/podcast/the-point-of-pr-is-not-pr/

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November 9, 2022 13 min

In this PR Talk episode host Amy Rosenberg dives into a specific section of her book, A Modern Guild to Public Relations, to explain the key takeaways about the practice of PR.

To learn more or watch the video in order visit https://www.veracityagency.com/a-modern-guide-to-pr-videos/

Learn more about your ad choices. Visit megaphone.fm/adchoices

Mark as Played

Today on PR Talk, Amy speaks with Sadie Lincoln, the co-founder and CEO of barre3, a fitness company focused on teaching people how to be balanced in body and empowered from within. Sadie shares how she created body-positive messaging in the fitness industry through mindful marketing. Her story of trusting her gut — even when the numbers didn’t line up — grew barre3 to 170+ franchise studios powered by female entrepreneurs, plu...

Mark as Played

In this PR Talk episode host Amy Rosenberg dives into a specific section of her book, A Modern Guild to Public Relations, to explain the key takeaways about the practice of PR.

To learn more or watch the video in order visit https://www.veracityagency.com/a-modern-guide-to-pr-videos/

Learn more about your ad choices. Visit megaphone.fm/adchoices

Mark as Played

Joining Amy on PR Talk this week is the owner of Adam Ritchie Brand Direction and author of “Invention in PR,” Adam Ritchie. In this episode, he shares a different way to elevate the PR industry through the powers of creativity and imagination. No longer should PR pros just help during product promotion. Today, you will learn what steps to take to also have a say in product discovery.


Read the entire write-up at https://www.veracity...

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October 12, 2022 8 min

In this PR Talk episode host Amy Rosenberg dives into a specific section of her book, A Modern Guild to Public Relations, to explain the key takeaways about the practice of PR.

To learn more or watch the video in order visit https://www.veracityagency.com/a-modern-guide-to-pr-videos/

Learn more about your ad choices. Visit megaphone.fm/adchoices

Mark as Played

Today on PR Talk, we learned a little more about our newest obsession, a PR software called Muck Rack, from Vanessa Neurohr. As their VP of customer success, Vanessa introduces us to the software, while also providing the in’s and out’s of the customer success industry. We didn’t expect to find so many similarities with this world, but since PR is about serving others, especially clients and the media, it would make sense after all...

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September 28, 2022 13 min

In this PR Talk episode host Amy Rosenberg dives into a specific section of her book, A Modern Guild to Public Relations, to explain the key takeaways about the practice of PR.

To learn more or watch the video in order visit https://www.veracityagency.com/a-modern-guide-to-pr-videos/

Learn more about your ad choices. Visit megaphone.fm/adchoices

Mark as Played

In the spirit of getting organized, Amy’s newest guest on PR Talk is setting us on the right path. Anna Dearmon Kornick is a PR pro turned time management coach and host of It’s About Time, a podcast for ambitious women seeking better work, life, and balance. In this episode, Anna shares helpful strategies for professionals looking to manage their time productively. As we all know, organization is a necessary, but sometimes tricky,...

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September 14, 2022 11 min

In this PR Talk episode host Amy Rosenberg dives into a specific section of her book, A Modern Guild to Public Relations, to explain the key takeaways about the practice of PR.

To learn more or watch the video in order visit https://www.veracityagency.com/a-modern-guide-to-pr-videos/

Learn more about your ad choices. Visit megaphone.fm/adchoices

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If you are shy about marketing yourself, whether that be your company, services or individual projects, you might want to tune into this PR Talk episode with Amy and Jenn dePaula, owner of Mixtus Media – a company that helps authors market their books – and host of the Book Marketing Simplified podcast. While this episode focuses on authors, most of this advice can apply to other aspects of marketing.

Read the entire write-up at htt...

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August 31, 2022 8 min

In this PR Talk episode host Amy Rosenberg dives into a specific section of her book, A Modern Guild to Public Relations, to explain the key takeaways about the practice of PR.

To learn more or watch the video in order visit https://www.veracityagency.com/a-modern-guide-to-pr-videos/

Learn more about your ad choices. Visit megaphone.fm/adchoices

Mark as Played
An AMA Puget Sound Interview with Julie Lichtenberg

Amy Rosenberg had the opportunity to interview on AMA Puget Sound’s Coffee Talk Series with host Julie Lichtenberg. Amy shared her knowledge of thought leadership and why many organizations are using thought leadership in their PR and Marketing strategies. 

See the entire write-up at https://www.veracityagency.com/podcast/start-brewing-thought-leadership/

Learn more about your ad ch...

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August 17, 2022 11 min

In this PR Talk episode host Amy Rosenberg dives into a specific section of her book, A Modern Guild to Public Relations, to explain the key takeaways about the practice of PR.

To learn more or watch the video in order visit https://www.veracityagency.com/a-modern-guide-to-pr-videos/

Learn more about your ad choices. Visit megaphone.fm/adchoices

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This week on the PR Talk Podcast, Amy is joined by Christine Pitawanich, education reporter for KGW-TV News, an NBC affiliate television station serving the Portland, Oregon area. The two discuss Christine’s experience reporting during the pandemic, how it affected investigations, changes in education reporting, and tips for PR people pitching TV.

Read the entire write-up at https://www.veracityagency.com/podcast/christine-pitawanic...

Mark as Played

In this PR Talk episode host Amy Rosenberg dives into a specific section of her book, A Modern Guild to Public Relations, to explain the key takeaways about the practice of PR.

To learn more or watch the video in order visit https://www.veracityagency.com/a-modern-guide-to-pr-videos/

Learn more about your ad choices. Visit megaphone.fm/adchoices

Mark as Played

In this PR Talk episode host Amy Rosenberg dives into a specific section of her book, A Modern Guild to Public Relations, to explain the key takeaways about the practice of PR.

To learn more or watch the video in order visit https://www.veracityagency.com/a-modern-guide-to-pr-videos/

Learn more about your ad choices. Visit megaphone.fm/adchoices

Mark as Played

We’re going meta in this episode of the PR Talk Podcast by taking a deep dive into podcasting with Jessica Rhodes, founder of Interview Connections. Since 2013, Jessica’s company has helped entrepreneurs land podcast interviews that lead to measurable return on investment (ROI) outcomes. During this conversation, Jessica chats with host Amy Rosenberg about the important role podcasts can play in a PR outreach strategy, how pitching...

Mark as Played
July 6, 2022 14 min

In this PR Talk episode host Amy Rosenberg dives into a specific section of her book, A Modern Guild to Public Relations, to explain the key takeaways about the practice of PR.

To learn more or watch the video in order visit https://www.veracityagency.com/a-modern-guide-to-pr-videos/

Learn more about your ad choices. Visit megaphone.fm/adchoices

Mark as Played

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