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January 16, 2024 22 mins

In this episode of the PreCardix Podcast, host Andreas Semmingsen, CEO of Marealis, is joined by Rune Larsen, the Chief Commercial Officer (CCO), to discuss the challenges and strategies involved in scaling a business globally. They delve into the importance of adapting to different markets, the need for systems and quality control, and the balance between pace and perfectionism when expanding into new territories. The episode also touches on the company's plans for future market expansions, including Europe, the Middle East, Africa, and Asia, and how they prioritize these opportunities using the "opportunity effort framework." Ultimately, the discussion revolves around the excitement and challenges of scaling a business while maintaining a commitment to quality and success.

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