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September 13, 2023 46 mins

In this episode, we delve into the remarkable life and wisdom of Horst Schulze, a true luminary in the hospitality industry and a founding member of The Ritz-Carlton Hotel Company. Horst Schulze's profound insights have not only shaped the luxury hospitality landscape but have also empowered individuals and organizations to strive for excellence in every endeavor. Join us as we uncover the essence of excellence through the lens of a visionary leader.

Episode Highlights:

  • The Early Spark: 
    Ever wondered where Horst's passion for the hotel industry originated? Discover the childhood inspiration that fueled his lifelong dedication.
  • The Two Sentences that Changed His Life:
    Explore the pivotal moment when a Maitre d' imparted invaluable wisdom, leading Horst Schulze on the path to excellence.
  • The Origin of The Ritz-Carlton:
    Unearth the fascinating story behind the birth of The Ritz-Carlton and how it revolutionized the world of luxury hospitality.
  • Mindset Mastery:
    Learn how shifting his mindset and striving for excellence played a pivotal role in Horst's remarkable career growth.
  • The Power of Emotional Events:
    Understand why significant emotional events are catalysts for behavioral change and personal growth.
  • The Maitre d' as a Role Model:
    Discover why the Maitre d' became an enduring source of inspiration and guidance in Horst Schulze's life.
  • The Ritz-Carlton's Golden Standards:
    Explore the secret behind The Ritz-Carlton's success – laminated cards defining their Vision, Mission, Credo, and 20 gold standards.
  • Making Tough Choices: 
    Delve into the difficult decision Horst made when he had to part ways with his best friend in the pursuit of unwavering standards.
  • Creating a Sense of Belonging:
    Learn why Horst believes in not just hiring employees but selecting them, fostering a culture of belonging within an organization.
  • The Power of Empowerment:
    Understand how empowering employees is the cornerstone of building trust and delivering exceptional customer service.
  • Letters of Gratitude:
    Hear the heartwarming story of how Horst still receives weekly letters from employees, a testament to the lasting impact of his leadership.
  • Striving for Personal Excellence:
    Get inspired by Horst's advice to all customer service representatives and individuals seeking excellence.

Join us as we journey through the life and insights of Horst Schulze, a true advocate for excellence, and discover how his wisdom can shape your path to personal and professional greatness. Excellence is not an accident; it's a choice we make every day.



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