Episode 56: Why Your Exterior Cleaning Leads Don’t Convert (How to Handle Them)

Are you getting leads for your pressure washing or exterior cleaning business but struggling to turn them into paying customers?

This is the number one mistake I see.

Most exterior cleaning businesses treat every lead the same whether it came from Google Ads, Facebook, your website, a yard sign, or a referral.

In this video, I break down exactly why your leads are not converting and how to fix it using a proven lead handling system.

You will learn how to handle each lead source differently based on:

• Buyer intent

• Initial trust level

• Speed and method of contact

• Platform-specific behavior

We cover:

• How to handle Google Ads leads with urgency and attribution

• Why Facebook leads require filtering and nurturing

• What makes SEO and website leads more research-driven

• How to track and convert leads from yard signs, wraps, and flyers

• The best way to close referrals, repeat customers, and B2B partnerships

If you have ever wondered why your ads are not working, why referrals go cold, or why your close rate is inconsistent, this video explains exactly what is going wrong.

I have built marketing systems for over 100 exterior cleaning companies across the U.S. and Canada.

What you are about to learn is the same process we use to generate more booked jobs, higher ROI, and fewer wasted leads.

Ready to turn more leads into paying jobs and stop losing money?

Visit our website to get started: https://pwmarketingpros.com