PRGN Presents: News & Views from the Public Relations Global Network

PRGN Presents: News & Views from the Public Relations Global Network

Is your message winning hearts and minds? With PR leaders embedded into the fabric of the communities we service, clients hire Public Relations Global Network member agencies for their local knowledge, expertise, and connections in markets spanning six continents. PRGN provides customized communication solutions that combine the scale and stature of an international PR firm with the deep insights and hands-on, senior-level service of a local agency. Season One: 30 Years of PRGN While in Scottsdale, Arizona for PRGN’s spring conference and to celebrate the 30th anniversary of the Network, agency leaders discussed topics of global significance including ESG, sustainability, creative compensation, succession planning, agency growth and office culture.


July 7, 2022 13 min

What are the benefits of bringing together resources outside of the traditional public relations services to enhance client relationships? Looking at non-traditional practitioners not only make sense in a tight labor market, but it gives you the opportunity to offer more counseling services to your clients.

David Fuscus is CEO of Xenophon Strategies, a Washington, DC based communications and sustainability firm that he founded in 2...

Mark as Played

Succession planning is a process not an event. But when the succession includes family members, how do you ensure a smooth process without upsetting the family dynamic?

Amanda Hill is CEO of Three Box, where she counsels Fortune 500 companies and meteoric brands with strategic communications. She holds the Accredited in Public Relations credential and degrees from Baylor University and The University of Texas at Austin. In 2019, Ama...

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When a crisis hits, you need to have a team of key people in place so you can respond quickly and effectively before the situation escalates. Who is on that team and how they should operate will directly impact your brand’s reputation.

Christina Rytter is a dedicated international Communications Advisor with 20 years of hands-on experience with PR, Strategy, Management Communications, Crisis and Change Communications. Former TV-hos...

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Successfully business owners regularly embrace change and are constantly reviewing their business offerings against the prevailing winds of change. Don’t get stuck selling a service or a way of doing things that is inherently obsolete. What can you do differently? What should you do differently?

Aaron Blank is president and CEO of Fearey, a nationally recognized, Seattle-based full-service communications and marketing agency that w...

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How do you define your workplace? Is your team in one location or working in multiple offices? Has this impacted corporate culture?

Nick Leighton is the founder and CEO of NettResults, a results-oriented public relations agency that acts as a gateway for U.S. agencies/clients looking for worldwide media implementation. Founded in 1999 NettResults is headquartered in Dubai, with offices in Abu Dhabi, Riyadh, Newport Beach, CA and of...

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Embracing sustainable development means understanding and reporting the social and environment (non-financial) impacts and risks associated with a company’s operations. Sustainability is the new digital. Any person or business that ignores it will be left behind.

Mark Paterson, principal of Currie Communications in Melbourne, Australia, gives voice to people and organizations that sustain life on the planet. As a change-agent, he tu...

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Everyone is talking about sustainability – and that’s no wonder. Addressing ESG (Environmental, Social, and Governance) metrics and taking them seriously is worthwhile for every single company. Companies that deliver a good sustainability performance are more successful in the long run.

Michael Diegelmann, founder of cometis AG, has gained valuable experience from more than 150 communication projects (IPO´s, ESG, Investor Relations...

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It takes more than just a good salary to attract employees these days. Whether you are working in an office or have a remote workplace, creative office culture and maintaining staff morale are still critically important. Business owners are getting more creative when it comes to compensation and benefits.

Alison King is a trusted PR pro, committed mentor and supportive leader. She is the president of Media Profile, one of Canada’s ...

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