You get a Fendi dress, you get a Fendi dress, you get a strawberry dress...EVERYBODY GETS A DRESS! In this week's episode of Priority Standing we give you the exclusive on exclusivity. Is having the cover exclusive with fashion magazines obsolete during a global pandemic? With the logistics of acquiring samples in disarray due to lockdowns around the world, and limited samples available to lend, the idea of magazines being able to score the cover exclusive on a look comes into question. How does this currently evolving situation and mindset on exclusivity affect the retail landscape and the fashion industry as a whole? As we dissect a recent New York Times article, "Sweatpants Forever," and Telfar's Bag Security program, perhaps it's as simple as this when it comes to sales: give the people what they want. And maybe a Fendi dress on multiple magazine covers signals a new "you can sit with us" era.
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