Product Led Growth Leaders

Your host, Thomas Watkins, talks with the Co-Founder and CEO of Vertikal X, José Carlos Sarmiento. José Carlos shares his journey from sports to entrepreneurship, highlighting the funding challenges faced by endurance athletes.

He explains how VTX uses performance data and technology to connect athletes with sponsors, aiming to make sponsorships more accessible. José Carlos covers the economic dynamics of endurance sports, the psyc...

Your host, Thomas Watkins, talks with the Mental Jiu Jitsu Creator and Trainer, Luka Starčević. Luka shares how his martial arts background influences his approach to helping founders and professionals overcome internal barriers, emphasizing the importance of self-awareness, emotional intelligence, and personal responsibility.

The discussion explores the parallels between martial arts and entrepreneurship, the importance of presen...

Your host, Thomas Watkins, talks with the Co-Founder and COO of Trellis Law, Alon Shwartz. Alon discusses the challenges of accessing fragmented state trial court data in the U.S. and how Trellis is working to democratize legal information for attorneys, businesses, and individuals.

Alon explains the platform’s use of AI to streamline legal research and enhance efficiency, and shares insights into their product-led growth strategy....

Your host, Thomas Watkins, talks with the Founder and CEO of Contrasted, Douglas Abbott. Douglas shares expert insights on B2B marketing, emphasizing the importance of generating qualified leads, understanding the target audience, and tailoring messaging for different stakeholders.

He discusses how Contrasted leverages proprietary AI tools to enhance marketing strategies and align them with client needs. He covers effective prospe...

Your host, Thomas Watkins, talks with the Founder of Boop, Horacio Rilo. Horacio discusses the challenges of networking and follow-up at conferences, and how Boop—a QR code and SMS-powered platform—streamlines exchanging contact details and setting meetings.

Horacio explains Boop’s unique features, its competitive edge, and future plans for integrations and event partnerships. The conversation highlights the importance of effective...

Your host, Thomas Watkins, talks with the Principal of Bolster, Paul Sathis. Paul discusses the evolving challenges of sales prospecting and lead generation, focusing on how Bolster integrates AI and automation with human engagement to help businesses connect with potential customers.

Paul shares insights on managing inbound leads, adapting to changing outreach methods, and balancing technology with a personal touch. He also highli...

Your host, Thomas Watkins, talks with the CEO and Co-Founder of Luma, Gina Anderson. Gina discusses her background in education and neuroscience, her company’s innovative platform for training truck drivers, and the importance of behavior change in learning.

The conversation explores personalized, data-driven learning experiences, the integration of AI, and real-world safety applications. Gina shares insights on instructional desig...

Your host, Thomas Watkins, talks with the CEO of Wednesday Solutions, Ali Hafizji. Ali shares insights from his entrepreneurial journey and explains Wednesday’s unique sprint-based business model, which prioritizes outcomes over hourly billing.

Ali discusses how AI-powered "vibe coding" and "wide sprints" boost team productivity and collaboration, the challenges of marketing new products, and the evolving dynamics of remote work.

Le...

Your host, Thomas Watkins, talks with the President and CEO of Agilence, Russ Hawkins. Russ talks about the company’s evolution from video-based loss prevention to a data-centric analytics platform for multi-location retail and restaurant operators.

Russ discusses Agilence’s modular product strategy, the crucial role of customer feedback in shaping new features, and the integration of AI to enhance data accessibility. Russ also hi...

Your host, Thomas Watkins, talks with the Founder and CEO of Barefoot Solutions, Hunter Jensen. Hunter shares his journey from freelance developer to tech entrepreneur, highlighting the evolution of startups, especially with AI and software development.

He discusses the shift from traditional SaaS models to customized solutions, emphasizing the importance of proprietary data for competitive advantage. Hunter also addresses the need...

Your host, Thomas Watkins, talks with the Founder and CEO of Relay.app, Jacob Bank. Jacob discusses his journey from studying AI at Stanford to creating AI agents that enhance productivity.

He explains the evolution from traditional software tools to AI agents that autonomously manage tasks, improving efficiency. The conversation covers the distinction between AI tools and traditional automation, the importance of workflow automati...

Your host, Thomas Watkins, talks with the Founder, CEO, and PMM of Bold PMM, Gal Ko. Gal shares his journey from being fired from a startup to creating a company that helps B2B SaaS businesses leverage podcasting for marketing.

He discusses the challenges Israeli companies face entering the U.S. market and the strategic importance of podcasting. Gal explains how his service streamlines the process of securing podcast appearances fo...

Your host, Thomas Watkins, talks with the Founder of BrandAutomate.io, Rockey Simmons. Rockey delves into the significance of personal branding and the transformative potential of AI in business efficiency and marketing.

Rockey highlights the challenges businesses face without effective branding and automation, emphasizing the importance of a founder's personal brand. He shares success stories, like a dental clinic benefiting from ...

Your host, Thomas Watkins, talks with the CEO of AI Ranger, Riva Kajangu. Riva discusses the fragmented and inefficient systems parents face when seeking support for conditions like ADHD and autism.

He introduces Neo Sophia, a web app designed to help parents assess developmental issues early and connect with specialists. Riva emphasizes the importance of early intervention, building trust with parents, and the potential societal ...

Your host, Thomas Watkins, talks with the Founder and CEO of Orcana.AI, Arjun Bidesi. Arjun explains how Orcana.AI simplifies data interpretation by presenting key insights in a digestible format, similar to a news bulletin.

The platform allows users to ask questions in natural language and receive real-time analysis, making data more actionable. Client feedback highlights significant ROI and the desire for more prescriptive recomm...

Your host, Thomas Watkins, talks with the Founder of Subledger, Johannes Degn. Johannes shares his journey from a failed startup in Kenya to creating Subledger, an accounting software designed to address the inefficiencies of traditional tools.

He discusses the outdated nature of existing accounting software and the generational divide in accounting practices. Subledger aims to simplify accounting for startups through native integr...

Your host, Thomas Watkins, talks with the CEO and Co-Founder of consumr.ai, Gautam Mehra. Gautam highlights the complexities of reconciling various data sources and the limitations of traditional survey methods. Gautam explains how consumr.ai leverages machine learning and AI to create digital twins of consumers, offering deeper insights into customer behaviors and preferences while ensuring privacy.

Learn more about Gautam's work ...

Your host, Thomas Watkins, talks with the Co-Founder and CEO of Dryrun Financial Modeling Software, Blaine Bertsch. Blaine shares his journey from design and consulting to founding Dryrun, driven by the cash flow challenges he faced in his previous agency.

The discussion highlights the critical importance of cash flow management for businesses with volatile cycles. Blaine explains how existing tools fall short and introduces Dryrun...

Your host, Thomas Watkins, talks with the President, Founder, and CEO of Saritasa, Nik Froehlich. Nik shares his professional journey, from a construction business to founding Saritasa, aiming to bridge the communication gap between business leaders and developers.

The discussion covers Saritasa's approach to software development, including innovative projects like VR training and custom business workflow systems. Nik emphasizes th...