Profitable Home Services Podcast

Profitable Home Services Podcast

Service Business owners are some of the busiest out there, wearing so many hats, putting out fires, trying to stand out and compete, grow the business and boost profits. Profit Coach Diane Gardner is on a mission to help owners grow faster with less stress so they can create more freedom and spend more time with family. Joined by top experts in the service business industry, they’ll share key strategies in areas of finance, hiring, marketing, sales, management, operations and mindset. Plus hear from service professionals just like you share their success stories - all with the goal of helping you profit.

Episodes

July 14, 2025 45 mins

Not every business success story starts with throwing fish, but this one sure does. In this episode, we dive into how the legendary FISH! philosophy transformed not just a seafood stand, but an entire construction company’s work culture. 

Peter Lisoskie shares how he built a 77-person team in just a few years by focusing on attitude, presence, and fun—and how that approach boosted profits and loyalty acros...

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Financing isn’t just for banks and big-box stores anymore. These days, offering financing for customers could be the difference between closing a sale or watching it walk away. In this episode, Chris Scoville joins me to talk about how payment options directly impact your bottom line and your customers’ buying power. We’re diving into practical strategies that help your business stay profitable, competitive, and sustai...

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Money mindset isn’t just a buzzword—it’s your quiet undercurrent that drives how you price, spend, and save. And for home service business owners, anxiety over money can sneak into decision-making without you even noticing. It shows up in delayed price increases, guilt over turning a profit, or telling yourself you’re not “good with numbers.” In this episode, we’ll call out the common beliefs holding your business back...

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Real profits come from value-driven service, not slashing prices or running yourself ragged. So many service businesses before you have faced the dilemma, and now it’s your chance to learn from their experience. I got to sit down with Joe Crisara of Service MVP, and between the both of us, we’ve seen it all! If your business feels like it’s stuck in survival mode, we’ll show you how better communication, stronger syste...

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Your “profitable business” dream… you know, the reason you started your business… is it your reality yet? I know you’re busy running jobs, managing crews, juggling estimates and invoices, etc. But when you look at your numbers, are the profits adding up for you?

If you’re working this hard and still not seeing the financial results you should, chances are your business is leaking profits in places you have...

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Letting go of some employees is a part of business; after all, you want A Players on your team that help you grow your home service business. But the paperwork - ick - not fun, but skipping it can create a stack of new problems. 

In this episode, we’re digging into the real-life steps you need to take when it comes to terminating an employee—especially if you want to avoid costly legal mistakes. From docum...

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Fancy statistics from your marketing people don’t cut it when your techs are sitting at home and your phone’s not ringing with customers. As we move into uncharted territory with tariffs rising I wanted to revisit a key component of business - how to hold your marketing agency accountable. Stephen Christopher from Wit Digital originally joined me to go over real metrics for marketing that actually tie back to your call...

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Busy doesn’t always mean profitable—and for too many home service business owners, that truth hits hard. You’re putting in the hours, keeping customers happy, and still wondering why your bank account doesn’t reflect all that effort. 

In today’s episode, I’m revisiting a conversation with Jeremy Lowe to talk shop about how to shift your service department from barely breaking even to actually pulling its w...

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Don’t let your dreams of a profitable business leak away. You work hard, put in long hours, and yet the money never seems to match the effort. That’s not just exhausting—it’s unsustainable. A truly profitable business doesn’t come from hustle alone; it comes from a plan that puts your profit first. 

I wanted to revisit a conversation with Ron Saharyan where we unpacked simple, no-shame strategies that help...

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Your business is growing and you need to hire more people! That’s great! But before you rush off and start doing interviews, you need to make sure you understand the legal requirements for having employees and independent contractors working for you. 

Did you know that a single mistake with employee classification or payroll practices could cost you tens of thousands of dollars in back wages, penalties, an...

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Feeling the financial pinch lately? Maybe your blood pressure has raised a point or two? If you're running a home service business, the new tariffs, rising supply costs, and tighter financing options are making it tougher than ever to stay profitable. You're busting your tail day in and day out, but the money just isn’t going as far. Sound familiar? 

In this episode, I’m cutting through the noise and resha...

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Home service businesses are not charities, right? You are in this business to make a profit. The problem is that if you are not aware of where your money is going, those profits can leak away so easily. 

Operational processes are a particularly important area to keep a sharp eye on. That’s why I invited Lynn Wise from Contractor In Charge to help us uncover those hidden profit leaks. Lynn has 40 years expe...

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What are some of your favorite brands—and why do they stand out to you? Chances are, it’s because you connect with more than just their products. Maybe it’s the quality they deliver, the way they’ve treated you as a customer, the values they represent, or how they show up in the community. That connection isn’t accidental. It’s the result of intentional branding and powerful storytelling in business—a strategy that hel...

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In a perfect world, your customers would spend more, refer others, and come back again and again, right?

Well, this world isn’t perfect, but believe it or not, that scenario can still happen for your business. Many businesses focus on attracting new buyers but by focusing so heavily on that they can risk overlooking the power of returning customers. The truth is, loyal customers cost less to retain than ac...

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Sometimes, the key to unlocking growth in your business isn’t just working harder—it’s seeing things from a fresh perspective. This week on my podcast, I had the privilege of speaking with Andrea Liebross, a powerhouse in the world of business strategy.

Women in home services are a growing force. They are leading the way in many aspects, such as balancing the demands of entrepreneurship with the challenges...

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Running a home services business takes more than just technical expertise—you need systems that keep things running smoothly. If you've ever felt like you're constantly putting out fires instead of growing your business, this episode is for you.

Larry Wilberton from Super Tech University joins the Profitable Home Services podcast to break down how simple, strategic systems can reduce chaos, improve team pe...

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Nothing is certain but death and taxes, right? Well, I can’t do anything about death, but the taxes I can definitely help you out with!

So many home service business owners are unknowingly overpaying on their business tax filing, basically leaving the government thousands of dollars in tips every single year. I don’t think they deserve that tip, especially if you didn’t mean to give it to them!

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Sales. Without them you don’t have a business. Your sales reps are a crucial part of your company, and they need the tools to do their work right just like your installers. Sales rep skills need to be trained regularly, and in a way that keeps the stigma of the pushy, underhanded, and ‘smarmy’ salesman away from your company. 

I was thrilled to bring Gene Slade onto the podcast to help us not only combat t...

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You know that phrase about not letting things fall through the cracks? Do you feel like your business has cracks, or does it have canyons? Are you spending most of your time at the bottom of the canyon trying to catch things falling into it? In other words, you spend so much time trying to keep the day-to-day operations going that you don’t have time to focus on growing the business. 

It’s time to put some...

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Have you ever wished there were a road map showing you how to succeed in business? Especially the home service business?

I know so many home service business owners who find themselves trapped, working harder but not smarter, with no clear path to scaling their business and growing their profits. 

Then I met Victor Rancour, who has grown multiple companies to millions in revenue. He found some...

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