Profound

Profound

Ramblings about W. Edwards Deming in the digital transformation era. The general idea of the podcast is derived from Dr. Demming's seminal work described in his New Economics book - System of Profound Knowledge ( SoPK ). We'll try and get a mix of interviews from IT, Healthcare, and Manufacturing with the goal of aligning these ideas with Digital Transformation possibilities. Everything related to Dr. Deming's ideas is on the table (e.g., Goldratt, C.I. Lewis, Ohno, Shingo, Lean, Agile, and DevOps).

Episodes

June 11, 2025 4 mins

I'm still trying to figure out how to produce the audiobook for Rebels of Reason. This is my first experiment with 11Labs. It's not great. I will have to work on the voice equipment; however, it's a start. I hope you enjoy it. 

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I have a deeply insightful conversation with Dr. Bill Bellows in this episode of the Profound Podcast. We dive into the heart of what it means to think about thinking—a concept that lies at the core of the In2:InThinking Network, a community Dr. Bellows co-founded to carry forward the transformational work of W. Edwards Deming and other systems pioneers.

At the center of our discussion is the 2025 In2:InThinking Forum, happening thi...

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In this episode, I have a fascinating conversation with Jim Highsmith. We dive into Jim’s six-decade career in software development, his role in the Agile movement, and how his early influences continue to shape his thinking on digital transformation today. Jim shares stories from the punch card era to the Agile Manifesto, offering insight into the evolution of our industry.

We begin by exploring Jim's early work at Exxon, debu...

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In this episode, I sit down with Mark Graban, a leading voice in Lean and continuous improvement, to explore the enduring relevance of W. Edwards Deming’s principles in modern industries. Mark shares his decades of work in healthcare, manufacturing, and leadership consulting.


We dive into key themes from Mark’s career and writing, particularly his latest book, The Mistakes That Make Us: Cultivating a Culture of Learning and Inn...

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In this episode, I have a fascinating conversation with Reuven Cohen, someone who I believe is one of the most important voices in AI today.  

Reuven recounts his journey in technology, from being an early advocate of cloud computing to now working at the cutting edge of AI and reasoning models. He shares insights into how AI is shifting the nature of work, particularly in fields like software development, business operations, and d...

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In this episode, I talk with returning guest Joseph Enochs about the artificial intelligence (AI) world and its implications for businesses and innovation. A major highlight of the conversation is an analysis of DeepSeek, an open-source AI model developed by a Chinese company. Joseph explains how DeepSeek and similar models demonstrate that AI development is becoming increasingly accessible globally. With only a fraction of the com...

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In this episode, I continue my conversation with Laksh Raghavan, a cybersecurity leader and systems thinker, diving into profound insights on applying multidisciplinary approaches to organizational challenges. Picking up from Part 1, this discussion illuminates the principles of W. Edwards Deming and other thought leaders in fostering organizational reliability, productivity, and innovation.

The episode opens with a discussion on He...

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In this episode of The Profound Podcast, I welcome back cybersecurity expert and systems thinker Laksh Raghavan. Laksh explores how multidisciplinary thinking bridges the gap between theory and practice in solving complex problems.

The discussion begins with Laksh's professional journey, highlighting his early dissatisfaction with conventional consulting and his pivot toward systems thinking and complexity science. Inspired by ...

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In this second part of my conversation with Dr. Bill Bellows, we continue our deep dive into the profound concepts of W. Edwards Deming and their modern applications in leadership, systems thinking, and operational excellence. Dr. Bellows brings his wealth of experience and insight to tackle complex questions about embedding systems thinking within large organizations, balancing tools and strategies, and fostering meaningful collab...

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In this episode, I engage with Dr. Bill Bellows in a deep dive into the application of W. Edwards Deming’s systems thinking in software development and DevOps. Dr. Bellows, a veteran in quality management and an expert in Deming’s principles, shares insights on variation, Taguchi loss functions, and the synthesis of parts in a system to highlight gaps in current industry metrics like DORA.

Key Topics:

  1. Misconceptions About Managin...
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In this short episode, I reconnect with Dr. Bill Bellows, a frequent guest and advocate for W. Edwards Deming's principles. The conversation focuses on reviving the In2:In Thinking Network, a nonprofit Dr. Bellows co-founded to improve how individuals and organizations work, learn, and think together. Dr. Bellows discusses the origins of the network and its 16-year legacy of bringing together diverse voices inspired by Deming,...

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In this second installment of my conversation with Dr. David Woods, we continue our exploration of resilience engineering and complexity science, focusing on practical applications and actionable strategies. Building on the foundational concepts from part one, Dr. Woods offers deeper insights into how organizations can thrive in unpredictable environments by embracing resilience as a core competency.

We dive into the nuts and bolts ...

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In this episode, I sit down with Dr. David Woods, a leading expert in resilience engineering and complexity science, for the first of a two-part conversation. Together, we explore the interplay between resilience, complexity, and systems thinking, diving into how these principles intersect with W. Edwards Deming’s transformative ideas on quality and continual improvement.


Dr. Woods introduces the foundational concepts of resili...

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In this episode, I invite Tracy Ragan, CEO of DeployHub, on the podcast for an in-depth discussion on the evolution of DevOps, the complexities of modern software systems, and the cultural challenges women face in technology. Tracy's rich history in software development, from working on mainframes in the late 1980s to spearheading DevOps advancements, provides a fascinating lens through which to examine the industry.

Key Topics...

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In this episode of The Profound Podcast, I sit down with Dr. Jabe Bloom, a researcher and expert in systems thinking, AI, and digital transformation. We explore Eric Lawson’s book The Myth of AI, tackling the contentious debate around artificial general intelligence (AGI). Dr. Bloom offers insights from his dissertation and divides the ongoing discourse on AI into two camps: dogmatists and pragmatists. Dogmatists believe AGI is ine...

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In this episode of the Profound Podcast, I speak with Erik J. Larson, author of The Myth of Artificial Intelligence, about the speculative nature and real limitations of AI, particularly in relation to achieving Artificial General Intelligence (AGI). Larson delves into the philosophical and scientific misunderstandings surrounding AI, challenging the dominant narrative that AGI is just around the corner. Drawing from his expertise ...

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In this episode of The Profound Podcast, I have an enlightening conversation with Dr. Jabe Bloom, a prominent voice in the fields of DevOps and digital transformation. The discussion revolves around the philosophical underpinnings of scientific reasoning and its application to complex systems, particularly through the lens of Charles Sanders Peirce's work on abductive reasoning.

Jabe Bloom begins by exploring Peirce’s contribut...

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In this episode of The Profound Podcast,  I speak with Andrew Clay Shafer, a pivotal figure in the DevOps community and a key influencer in the industry. They delve into the evolution of DevOps, its current state, and its implications for the future, particularly in the context of digital transformation.

The conversation begins with a reflection on the early days of DevOps and Agile, highlighting key milestones and the ongoing relev...

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In this episode, I speak with Joseph Enochs, Managing Director of AI/ML and Emerging Technologies at Enterprise Vision Technologies. Known for his extensive background in DevOps and digital transformation, Joseph shares his remarkable journey transitioning into the AI domain.

Joseph begins by recounting how his interest in AI was sparked, notably influenced by the foundational concepts of W. Edwards Deming and the subsequent develop...

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In this episode, I sit down with Dr. Barbara Lawton, a distinguished statistician and expert in experimental design. Dr. Lawton shares her journey from studying biology and ecology to diving deep into statistics, eventually finding herself at the Rocky Flats nuclear weapons facility. It was here she experienced a pivotal moment that led her to W. Edwards Deming's teachings.

Dr. Lawton recounts how a significant project at Rocky...

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