How to Break the 147-Day Sales Cycle for Women-Led Startups

"I'm stuck in my 147th meeting with decision-makers who keep saying 'just one more'..."

Sound familiar? In this week's episode, I dive into the hidden barriers facing women-led healthcare innovations and why solutions that could save lives get trapped in procurement purgatory.

Episode Highlights:

The Hidden Barriers in Women's Health Innovation

• Less than 3% of venture capital funding goes to women-owned businesses
• Women-led companies generate 35% higher ROI and 12% higher revenue than male counterparts
• Sabrina introduces the three Gatekeeper Myths from her TEDx talk that hold women founders back

The Mental Moat

• How self-doubt affects even accomplished healthcare professionals
• Why your unique perspective is actually your greatest strength
• Success story: How reframing personal experience as expertise led to partnerships with three major health systems

The Perception Drawbridge

• The perfectionism trap that high-achieving women often fall into
• Why "doing it all yourself" leads to overwhelm and stalled growth
• Practical approaches to strategic delegation, automation, and elimination of non-essential tasks

The City Watch

• The shocking statistic: less than 2% of medical research funding goes to pregnancy, childbirth, and female reproductive health
• How historical exclusion of women from clinical trials (pre-1993) continues to impact innovation today
• Recent progress: Nearly $1 billion in new investments announced at the White House Conference on Women's Health Research

Building Your Breakthrough Strategy

• Four proven approaches that successful women founders are using right now
• How one founder cut her sales cycle from 147 days to just 45 days
• The rise of FemTech and new opportunities across the women's health spectrum

The HealthTech Showdown Opportunity

• Why Sabrina created this monthly virtual event specifically for healthcare innovators
• What to expect at the March 27th event focused on women's health solutions
• How to connect directly with health system leaders, investors, and successful founders