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July 1, 2020 48 mins

The historical aspects of international affairs are a pivotal part in understanding how our approaches to business have changed. How we interact with international clients and business partners plays a key part in this evolution and helps us make more informed decisions when it comes to our own enterprises. Our role within political and cultural sectors is heavily influenced by the way in which we approach these relationships and there is a lot to learn from the global response towards world events.      


In this episode, we discuss how the market has evolved to suit more modern business needs, the effects that Brexit has had from a professional standpoint, as well as the attitudes towards risk in politics and business, spanning across different age groups. We also take a deep dive into the historical implications of the world we live in now and how that has affected us politically. 


To learn more, tune in to Episode 2 of Proximity for an informed business and political deep dive. 


In This Episode You Will Learn:

  • How the business industry has evolved over time (0:24)
  • Marketing and advertising approaches both from ourselves and our clients (3:42)
  • The effects of word of mouth marketing (4:24)
  • How investing time in overseas initiatives has been beneficial (6:42)
  • How uncertainty has influenced the decisions people are making in business & The effect of Brexit in a professional sense (12:02)
  • How a new class of capitalism is developing (15:39)
  • What capital and age in business profiles look like in the modern era (18:01)
  • The attitude towards political risk across age groups (21:04)
  • A recount of wars throughout history & How people’s opinions have changed towards it (24:16)
  • The origin of sanctions within the world (28:22)
  • How we have become desensitized to trauma and disaster globally (30:20)
  • How the gap between the Atlantic and the US is widening (32:26)
  • The connection between Brexit and the Trump administration (33:51)
  • The international disconnect on the European viewpoint towards Brexit (37:38)
  • Public opinion towards Britain and the US (41:26)

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