138: From AI to Bold Asks: 10 Nonprofit Marketing & Fundraising Trends Shaping 2025

The nonprofit world is shifting fast, and if you want to stay ahead in 2025, you can’t rely on last year’s strategies. After attending and speaking at GiveCon, I took a step back to really absorb what’s working—and what’s not. From AI-powered donor outreach to bold fundraising asks that work, I’m breaking down the 10 biggest nonprofit marketing and fundraising trends that will shape how you raise money and grow your mission this year. The organizations that win are the ones willing to be brave, adapt fast, and put relationships first—and that’s exactly what I’m covering in this episode. Whether you’re looking to scale up recurring giving, get better at bold fundraising asks, or tap into the power of storytelling (the right way), this episode will give you the edge you need. 

Topics:

• Why bold fundraisers always raise more money and how to stop playing small
• The real reason you’re hesitant to ask and how it’s costing you funding
• How to market “hard-to-talk-about” missions and connect with the right audience
• How to create a sense of community that keeps donors coming back
• A simple (but wildly effective) donor engagement trick you can steal today
• Why uncertainty shouldn’t scare you—it should push you to innovate
• The two fundraising strategies that every nonprofit leader should be prioritizing
• Smart ways to use AI in your nonprofit without losing the human connection
• Why waiting for the perfect campaign is holding you back (and what to do instead)
• How to ethically gather and use impact stories (and why consent should never be forever)

For a full list of links and resources mentioned in this episode, click here.

Bloomerang is the complete donor, volunteer, and fundraising management solution that helps thousands of nonprofits deliver a better giving experience and create sustainable, thriving organizations. Combining robust, easy-to-use technology with people-powered support and training, Bloomerang empowers nonprofits to work efficiently, improve supporter relationships, and grow their donor and volunteer bases. Learn more here.

What's Actually Working in 2025 - Free Registration Here

Resources:

• Purpose & Profit Club® Coaching Program [Get on the waitlist for bonuses]
• The SPRINT Method™: Your shortcut to 10K fundraisers [details here]
• Instagram, LinkedIn, website , weekly newsletter
• [FREE] The Brave Fundraiser’s Guide: Stop getting ignored. Start raising more.
  
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