16. The One Word That's Missing From Almost All Scaling Discussions

When you hang out with entrepreneurs with a vision for their business, there’s one thing you’re bound to hear them talking about: scaling

But there’s a word missing from almost every discussion: PROFIT

And profit, not revenue, is the real point of scaling. But for various reasons, all the conversation about scaling centers around revenue. And this is resulting in businesses scaling prematurely and building outsized businesses as they scale, rather than building efficient, profitable businesses. 

Join me this week's episode where I'm up on my profit soapbox again, this time talking about it relative to scaling. 

Have a listen and you'll learn:

• The revenue trap that business owners ready to grow their business fall into
• What scaling means in financial terms
• The things to do BEFORE you start scaling so you set yourself up for success

Mentioned in this episode:

• Get your free cash flow guide
• Learn 10 ways you can improve your profit
• Continue the conversation and book a free call

For the full show notes, including the transcript, go to www.carlamoats.com/podcast/episode16





This episode was produced by The Podcast Teacher.

DISCLAIMER: The information in this podcast is for informational purposes only and does not constitute an accountant-client relationship. While we use reasonable efforts to furnish accurate and up-to-date information, we assume no liability or responsibility for any errors, omissions or regulatory updates.